Nik And Ant - Ptma Podcast

We tackle some awesome questions this week from the legends in the PTMA community. Want to transform your business over the next few months? Get a greater understanding and and be able to apply; marketing, focused goals, onboarding prospects and clients, prescribing the right program, understand the right pricing, give yourself bullet proof non negotiables, learn how bridge the gap between marketing and sales, manage your time for better return and work/life balance? etc ....  >>>>The PT Business Transformation Program starts 10th May. We keep the group small and focused so you feel like you're getting 1-2-1 feedback and support. Go to http://ptmentoracademy.com/ to secure your place. Questions covered this week;  Any advice when switching a client who was in a deficit to a bulk? Sorry I know we don’t normally ask questions like this With 1-2-1 clients, would you generally suggest setting them up with a direct debit and would you do that for monthly payments or weekly etc?  Sending

The realities of embracing the initial learning process of working with people, building a general framework to stick by as they grow and considerations when working with specific demographics Chris background Q1 - I think we all have this but looking back what was the initial light bulb moment for you that started to create a bit of a framework for client results/transformations? Q2 – We see many PTs lacking in confidence and self belief with one of the main reasons being they doubt themselves because of lack of results, education is one thing but what advice would you give to  upcoming new pts around this? Q3- Systems and software that enable you to grow and still give the same level of service Q4 – You’ve worked with a lot of females who have been failed previously by different dieting products and services, how do you support them to stay bought into the process with you when motivation, consistency and accountability is usually such a struggle for them? Q5- The top 3 things you feel every PT needs

Business Transformation Program (May intake) is now open, you can apply through the below link; https://form.jotform.com/210252285481350  Ping us anything questions you have for next weeks Q&A @ admin@ptmentoracademy.com  Questions covered this week;  This will be too late by the time the Q&A happens as my goal setting webinar would have been, but I haven't had a great response to this offer, so far only 3 people have registered for it and 2 of them are already clients, and 1 "new" lead so not great at all.  I'll still go ahead and do it, but I guess you take that as feedback from my target market that is not really of value or a trigger for them?  Interested in your opinion/thoughts on this.  Thank you.  What's your thoughts on doing a 121 gym low barrier offer?  My challenge is currently halfway through and some people are no longer engaging. I’m active in the group a few times daily, posting, doing q&a’s, videos & workout ideas etc. and it’s only the

PT Business Transformation Program starting 10th May, apply through the the link; https://form.jotform.com/210252285481350  Send a question or discussion point to; IG > @ANTPTMA or Admin@ptmentoracademy.com  Questions covered this week;  Hope this makes sense!  With Facebook Groups for paid programmes, once the programme is completed, and you are then going to have another one the same run after that one, do you set up a new Facebook Group everytime or do you close it, remove those in there, re-schedule all the content, make any adjustments to the programme and then re-open it adding in any clients that are staying on along with new people?  If not that, do you know if there is a quick way to copy a group setup to a new group?  Just trying to think of the best time effective way to do this.  One of my family members asked about pt. How can I approach this as its almost like they expect a big discount.  Its abit awkward tbhive signed up to do the EIQ nutrition course.

Another episode from the group coaching participants, we cover the below questions this week;  Are ebooks a good idea or are they done? Don't want to waste my time putting something together.  If someone fills the pre-consult form, doesn’t book a call straight from it and you’ve already made contact with them by email after. How long would you leave it until you made contact again and what would you say?  How the hell do you make a reel on Instagram? Have you seen more engagement from them? How to address 'secret eating'. Feel like one of my clients may just be telling what I want to hear with their calorie consumption rather than what's actually going on. Want to create opportunity for them to reflect on what they tell others vs. what they are doing in secret. Should I schedule my week coming or do Plan it for when the gym opens?  As I’m mostly 1-2-1 Advice to help a client who is very anxious about pushing himself lifting weights online feel more confident. he can easily do it.  Be

We were thrilled to have Stuart on this episode.  Stuart works with Lift the Bar and runs the podcast, which is nearing their 300th episode. Stuart was also a personal trainer, and runs the social media and marketing for Lift the Bar.  We talk through and go off on a few expected tangents on;  Expectations coming into the industry and what influenced them. Feeling self doubt and wanting to leave the industry Any tips on how to process those thoughts to move yourself forward Rationalising self doubt and feeling like an imposter Some golden nuggets from some of the industry experts he has interviewed over the last few years. Check out Lift the Bar instagram @lifthtebar And you can catch Stuart on email too @ stuart@liftthebar.com  Hope you enjoy this one guys. 

This weeks questions covered;  I have my new 4 week programme starting off the back of my free challenge after Easter.  This one is Nutrition, the next will be Movement and the 3rd will be Lifestyle.  All are 4 weeks long and during each one I will be doing free challenges to feed into the next one and also allows clients in each group to move onto the next programme.  I also want to offer all 3 for purchase as a complete package.  My question is, as I am rolling out Nutrition now and Movement and Lifestyle are yet to be rolled out, should I wait to have the complete package as an option until after they have all been rolled out as 4 week programmes?  I have everything for each programme ready to go so it could be available now just not sure which way to go with it.    Hope that makes sense! I have noticed engagement going down in my group lately. I think part of this is due to people returning to work, but also due to my clients getting bored of the group. Any tip

If you think some of the answers will help people you know, please share the episode guys.  With most clients being online coaching that have 7 day whatsapp support- how do you go about holiday protocol with them, how does it work.. would you extend their program to match the time that you are away if they're not able to contact you while you are away, or what would you do? I don't really know how to play this on How would you recommend about speaking to clients that paused the gym at the begining of lock down. But chose not to continue and potentially ex clients aswell? Looking to get some day time slots filled with clients/classes. I know this isn’t a busy time for everyone but would like to market it. Do you have any advice? I want to run a 6 week group based challenge following my 14day. Not sure what this looks like, would it just be an extension of the 14 day challenge plus training programme and more in depth check ins? Or if you could give me an example of what a 6 week challenge entails that wou

With my challenge group programme I am building specifically for them and their pain points, am thinking about marketing it to them at a certain price and then offering out to "public" at a price a bit above that.  Gives the challenge group the feeling that they are getting a priority offering and discounted price before I put it to the public.  Thoughts on that please would be appreciated. What app do some of the guys use to chop n crop to make insta videos. Would make it easier to make a d post more videos. Challenging - I’ve found that a few clients keep changing their training session times with less than 24 hours notice and it’s throwing my schedule a bit of track.  Do you think it would be better taking direct debit payments from clients or bank transfer? Feel like I need to remind clients to send payments At the moment my main offerings are monthly online coaching and 6 week programmes. I’ve got the 30 day challenge coming up and am brainstorming ideas for lower paid options to o

In this episode we are very luck to have Dan Osman join us to discuss Client centered coaching.  Dan is someone we truly respect and admire in the industry. He has a huge amount of experience to draw upon. Has a fantastic ethos, and the one of the nicest guys your likely to meet.  You can hear from Dan on IG @the.dan.osman  Any questions or comments, please fire through to admin@ptmentoracademy.com  And please if you know someone who who would enjoy this, please share. 

This weeks questions below, also check out the post on the @antptma tomorrow for a free download of a pre-consultation form/process.  I have 1:1, 1:2, small group PT and larger group Zoom clients. Some have nutrition coaching, some don't. Some do a mix of PT and small group/Zoom. Given that they all pay a different amount for different level of service, would you still recommend having a facebook community for all of them in one place? What's the difference between working ON and IN your business, always confuses me. Is it best to keep shorter challenges (5 or 14 days) simple? Working on a few ideas for a challenge but wary of trying to cover too much in a short space of time that then doesn't give people partaking much value  Ideas for challenges that have worked well? how can I get more leads from people I don't know? How often should you check up on a lead or old client that stopped training with you and how do you do it in a way that doesn't feel salesy If my survey has a prize at the end, will

In this episode, we were being interviewed/questioned by our good friend Mel Spooner from CAWS.  We talk through;  What we are known for. Our backgrounds. What is missing from the industry now. The entry point into the industry for personal trainers. and much more ...  You can check CAWS website @ www.trainwithcaws.com 

In this week's check in's we cover the below questions. If you'd like to throw us a questions or topic to cover, please feel free to email us @ admin@ptmentoracademy.com  I swear I listened in the pricing webinar so don't shoot me... But if you offer online coaching as 'personalised' would you recommend keeping the price individual like with a 1-1 or going to more of a 'level' based price plan so it can be set in stone for leads and allow it to have more of a group feel. I find it hard and quite time consuming having to explain the different pricing for different people, and if I want to aim to onboard more online clients this is something I want to have down. Definitely a contradicting question but thank you... With returning to gyms on the horizon what are some big opportunities for the gym floor? How would you handle enquiries from people that don't necessarily fall into your target market, would you still recommend taking them on? 1) What are the best ways to build awareness on social media? 2) Any

Questions from this check ins below;  When you are creating interest in something from stories are you asking questions or just giving information? What does creating interest ideally look like? When scheduling for the week ahead, I've often had to adjust my schedule as a result of consultations being booked through calendly. Is it okay to adjust your schedule as you go or would you recommend consultation to be booked with a weeks notice?  For an online coach would you say it’s important to have a landing page or a website?, And also still struggling to get my head around the business metrics side of things, breaking it down what would you say is the most beneficial bit to focus on first? Would you plan two weeks in advance all the time with posts? And keep it that way. Also would keep adding to post ideas on one set day aka Sunday after gaining info during the week or do it once a day and set time for that to add maybe one post idea a day. If that makes sense guys  Do you think repurposing you

Guys on their last week this week on the group program.  Next course is starting on the 1st March, you can register your interest by clicking on this link; https://form.jotform.com/210252285481350  Want to submit a question for the next episode? > admin@ptmentoracademy.com  Question that were submitted this week are;  Main issue is not doing the 'On' business stuff such as programming, admin, marketing etc. Any tips to help get this stuff done, especially programming, when it's easy to skip it when not feeling great and just do the 'In' service stuff. What do you think is most important data, to track, for PT’s going forward?  Do you think using flyers / leaflets in your place of work is an outdated form of marketing / advertising? Off the back of a challenge how would you go about converting them in to 121? What's the best time period to measure retention rates on? What's your thoughts on re-branding your business in order to suit your demographic if your brand message and tone ha

This week we answer questions from the guys that are no on week 5 of the business transformation program.  If you'd like to take part in March's intake of the program, please click this link ; https://form.jotform.com/210252285481350  Questions we answer this week are below;  I Have 3 clients from the same household I took on 4 months ago just before lockdown who train on zoom together now doing group pt. They have got results however I feel like they need more of a 121 approach. What would you suggest I do with them? Thanks With regards to T&C's, as there's quite a lot of different bits, obviously bar the PAR-Q and health bits would you recommend including these all in one document/jotform that they can sign or split these up in to different areas? Please and thank you! How to motivate clients within sessions who just stop when it starts to feel sore? Have this one who does like 3 reps and stops but the weight is moderate to them

On this second part of the 2 part series, Mel returns and also we are joined by Dr Col. In this discussion we go into how Covid effects different people, talk through some real life scenarios trainers are dealing with. Assessing, and the importance of being sufficiently educated to deal with this rapidly growing virus that at some point as trainers we are more than likely going to come across when working with clients. To become certified in Covid Rehabilitation, visit the CAWS website @ www.trainwithcaws.com  Find them on IG @CAWSDAILY Any questions, feel free to fire through to ; admin@ptmentoracademy.com 

This week we answer the below questions;  Hopefully this makes sense. because you have to assess the needs and prescribe to a client what they need to build the service.  On a landing page for people to buy online coaching for example Would you still mention what online coaching includes for example (check ins, nutritional guidance etc) when they might not actually need some of it?  Once I've reviewed my pricing, do I increase my current f2f clients pricing, even if it's quite a bit higher? Or gradually bring it up? I'm unsure of what to do on this How to up money (I know u just did this but pure struggling with it, feel like my clients will just leave me but then does that mean there probs not the right clients?)  Would you recommend using a social media automation tool to allow you to create and schedule posts in advance? With regards to pricing. I was only working in the gym for 3 weeks before they closed again, so I have been building my online coaching for the time being.  How wo

This being the first of a part series with the founders and creators of a training company called CAWS. And specifically about their COVID rehabilitation course called REBUILD.  In this first session, we talk about how CAWS and REBUILD came about. What market it fits and how as fitness professionals we can do our part to support the population for rehabilitate from COIVD and LONG COVID.  In the episode following, we are joined by Dr Col Robertson, discussing where we fit in, and how we can help.  https://www.trainwithcaws.com/ for more information. Any questions, please fire away to; https://forms.gle/CbDcKEfL8UAdw5K27 

This we we address a variety of questions, such as;  In your option, what’s the best services PT’s can do for their clients just now? Dealing with clients who always put up a barrier to their own solutions Where is best to learn human behaviors and habits? Do you think the use of an app like My PT Hub or Truecoach helps with client adherance in terms of them recording there workouts/progress? In terms of an app being prettier to look at then a table on google sheets. If so, what app would you recommend, played about with My PT Hub before but found the programme builder to be clunky! How to create and email list and what should I be looking to gain from this? Thoughts on live workouts when building up your IG  - is there value in doing them? Or would you say hold back with them and go in on grid content/stories/other lives instead ? When Should you increase price of service? Over a certain period of time OR when you have changed/updated and added more value to service?  If someone