Synopsis
America's best podcast for learning how today's top business owners Think, Act, & Achieve. Onward Nation is a five-day-a-week podcast hosted by Stephen Woessner, CEO of Predictive ROI. Business owners share the most influential lessons learned throughout their careers, including insights into their daily habits, their most vital priorities that have contributed to their business and personal success, and the most challenging time or situation that could have devastated or even ruined their businesses or careers. Business owners share their "recipes for success" including those systems they wish they had put into practice inside their business when first starting out. Each episode concludes with guests sharing two or three practical and tactical strategies they would recommend to brand new business owners in order to best ensure success in their new business and careers. Onward Nation provides business owners with the strategies and tactical step-by-step "recipe" that will help anyone make their business more systematic, predictable, measurable, and repeatable.
Episodes
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Collaboration Research, with Nicole Mahoney
07/07/2021 Duration: 44minCollaboration research — Explore our expert insights and strategies tailored to your industry’s needs. Unlock the power of collaboration research. Collaboration research — With a talent for creating special events that blossomed while working for her dad’s car stereo shop, Nicole Mahoney got her start in marketing at Frontier Field in Rochester and she began serving as the executive director of the internationally known Lilac Festival. Later on, Nicole headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester. In 2009, Nicole founded Break the Ice Media, with more than 20 years of experience in tourism marketing. She now hosts “Destination on the Left”, a highly successful tourism marketing podcast. As a business owner, Nicole knows what it takes to be successful. She founded BTI to help businesses tell their brand story through public relations, digital and traditional channels. She has the ability to uncover unique marketin
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How to Build Leadership Skills, with Raphael Bender
30/06/2021 Duration: 50minHow to build leadership skills — Master practical techniques and gain valuable insights for business growth. Guide on how to build leadership skills. How to build leadership skills — Raphael Bender believes everyone deserves the opportunity to transform into a better version of themselves. His main strength as a teacher and movement professional is the ability to distill complex research findings into a simple, science-based approach to help people move fearlessly, thoughtlessly, and painlessly. He LOVES running, weights, cycling, and Contrology. Raph holds a Master’s degree in Clinical Exercise Physiology (Rehabilitation), a Bachelor’s degree in Exercise and Sports Science, Diploma of Pilates Movement Therapy, and STOTT PILATES full certification. What you’ll learn in this episode is about how to build leadership skills: How Breathe Education has grown rapidly in just five years, and how Raph and his team plan to achieve their powerful two-year revenue goal of a staggering $50 million How Raph navigated a
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Leadership Blind Spots, with Craig Clark
23/06/2021 Duration: 40minLeadership blind spots — Learn how to open up new doors to options and opportunities by nurturing our guide on leadership blind spots. Leadership blind spots — Craig Clark is the CEO of Momentum Consulting — a consulting firm that guides organizations and their leaders in the areas of personal accountability and personal performance by developing and implementing successful strategies. He has spent the past 30 years becoming a foremost expert on the science of human dynamics in the business world and believes that the only reliable approach to produce breakthroughs at any level is to ask, “How do I see myself in the world and amongst others?” What you’ll learn in this episode is about leadership blind spots: How Craig defines “iconic moments,” and how iconic moments can shift our reality and allow us to see the world differently What an iconic moment looks like, with the example of Sam Walton targeting small towns to create a massive business empire How business leaders can easily fall victim to confirmatio
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Choosing the Right Relationship, with David Nour
16/06/2021 Duration: 45minChoosing the right relationship—Learn the definition of “relationship economics” and why choosing the right relationship is important in modern businesses. Choosing the right relationship — A senior leadership/board advisor, educator, executive coach, and bestselling author, David Nour is internationally recognized as the leading expert on applications of strategic relationships in profitable growth, sustained innovation, and lasting change. The author of eleven books, including bestsellers Relationship Economics® (Wiley) and Co-Create (St. Martin’s Press), as well as the forthcoming Curve Benders (Wiley, 2021), Nour serves as a trusted advisor to global clients and coaches corporate leaders. He is an adjunct professor at the Goizueta Business School at Emory University and was named to the Global Gurus Top 30 Leadership Professionals and the Thinkers 50 Radar Class of 2021 lists. A Forbes Leadership contributor on the Future of Work, and an Inc. contributor on Relationship Economics, Nours unique insights ha
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Key Behaviors for Success, with David Friedman
09/06/2021 Duration: 45minKey behaviors for success—Discover essential behaviors for success in business, focusing on quality over quantity – insights on key behaviors for success. Key behaviors for success — David Friedman is an award-winning CEO, entrepreneur, author, and renowned public speaker. In 2011, he published his first book, Fundamentally Different, which is based on the insights he learned and taught throughout his leadership career, and in 2018 he published his second book, Culture by Design, the definitive how-to manual for building a high-performance culture. His current company, High Performing Culture, has helped hundreds of companies throughout North America to implement his culture operating system, CultureWise™. What you’ll learn in this episode is about key behaviors for success: David shares how he started as a college philosophy major before moving into the business world, and he shares how he realized the importance of intentional culture Why culture has an enormous impact on everything in your organization,
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How SEO Works in Digital Marketing, with Stephen Woessner
02/06/2021 Duration: 44minHow SEO Works in Digital Marketing—Understand the role of SEO in unlocking success in digital marketing. Learn how SEO works in digital marketing. How SEO works in digital marketing? For over 25 years, Stephen Woessner has been in the trenches working alongside and consulting with hundreds of clients — teaching them how to plant their flag of authority within the markets they serve, grow their audience, fill their sales pipeline with right-fit prospects, and ultimately — drive revenue. Stephen founded Predictive ROI in 2009 and remains its CEO and owner. He’s the host of Onward Nation — a top-rated podcast with listeners in over 140 countries and over 1,000 episodes. His marketing insights have been featured in major media, and he’s the bestselling author of four books, including his latest entitled, “Sell with Authority.” He believes we’re entering the era of the AUTHORITY. Brands that occupy the coveted “expert” status are afforded the highest level of confidence and trust from their customers, prospects, a
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How to Increase Website Traffic Organically, with Ken Knorr
26/05/2021 Duration: 56minHow to increase website traffic organically—Discover effective strategies to boost your website exposure. Learn how to increase website traffic organically. How to increase website traffic organically? Ken Knorr is the Founder and CEO of the leading white label marketing company: That! Company, and he is involved in numerous community organizations and is the host of The Daily Drive Show. A serial entrepreneur, Ken has been in digital marketing since the rise of Google, and he’s been able to pivot several times to react to changes in the marketplace. In terms of collaboration, Ken believes that when you bring people from different backgrounds together, you find out that one plus one equals three or more. His message — particularly the fascinating “Exercise of the Sevens” — is vital for entrepreneurs, leaders in any industry and anyone looking to build their legacy. What you’ll learn in this episode is about how to increase website traffic organically: How Ken got involved in digital marketing, and how the i
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How to Pivot Your Business, with Waldo Waldman
19/05/2021 Duration: 42minHow to Pivot Your Business — Discover actionable strategies for business pivots and adaptability in our guide on how to pivot your business. How to pivot your business — Lt. Col. Rob “Waldo” Waldman, CSP, CPAE, MBA – The Wingman is the author of the New York Times and Wall Street Journal bestseller Never Fly Solo. A graduate of the Air Force Academy, Waldo is a decorated combat fighter pilot and an expert in helping leaders and organizations accelerate performance in changing environments. A highly experienced veteran with over 2,650 flight hours, Waldo flew 65 combat missions in Iraq and in Kosovo during Operation Allied Force. Some of his military honors include five Air Medals, two Aerial Achievement Medals, four Air Force Commendation Medals, and two Meritorious Service Medals. Waldo overcame massive claustrophobia and a fear of heights to become a fighter pilot, and he believes that the key to building a culture of trust lies with your wingmen, the men and women in your life who help you to overcome obst
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How to Learn Business Development, with Jeff Nischwitz
12/05/2021 Duration: 38minHow to Learn Business Development — Unlock the secrets of business development with effective strategies and tips on how to learn business development. How to learn business development: Jeff Nischwitz is known as a Snow Globe Shaker who’s on a mission to help people shift how they lead and thereby shift their leadership impact. He’s an international speaker and personal transformation coach and the Founder of The Nischwitz Group, a speaking, consulting and coaching company that transforms people and organizations—one truth at a time! He’s the co-founder of Cardivera.com and co-host of the Leadership Junkies podcast (www.leadershipjunkies.com). Jeff has published four books, including his most recent – Just One Step: Walking Backwards to the Present on the Camino Trail. What you’ll learn in this episode is about how to learn business development: How Jeff started his career working for a big law firm, and how he realized the importance of learning business development once he struck out on his own after a d
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How to Generate Leads on YouTube, with Nate Woodbury
05/05/2021 Duration: 43minHow to generate leads on YouTube? Unlock the opportunity to attract right-fit clients and learn how to generate leads on YouTube. How to generate leads on YouTube? Nate Woodbury is the producer for over a dozen YouTube channels. He’s achieved a great level of success, helping speakers and coaches leverage YouTube to generate leads and clients for their businesses. He loves pulling back the curtains to show all the steps he has taken so others can do the same. If you want to know how to get predictable, exponential results on YouTube, Nate’s the guy. What you’ll learn in this episode is about how to generate leads on YouTube: How Nate got started in the SEO space before making the jump to creating YouTube lead-generation strategies for his clients How Nate and his team refined their formula and truly “cracked the code” for using YouTube as a cornerstone content platform Nate explains how to generate leads on YouTube and find right-fit clients Why understanding what questions people are asking is the crucial
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How to Overcome Self-Doubt, with Kris Kelso
28/04/2021 Duration: 43minHow to overcome self-doubt—Unlock the keys to conquering self-doubt with proven strategies and expert advice. Learn how to overcome self-doubt. How to overcome self-doubt — Kris Kelso is a keynote speaker for leadership conferences, corporate events, universities, and has been both guest and host on television and radio programs. He is the author of Overcoming The Impostor: Silence Your Inner Critic and Lead with Confidence. Trained and certified as an executive coach, Kris has worked with hundreds of entrepreneurs, business owners, and their leadership teams. He is an advisor and instructor at the Nashville Entrepreneur Center, is a Facilitator / Coach with The Alternative Board, and is a contributing writer for The Nashville Business Journal. Kris has founded multiple companies and has served on the boards of directors of several non-profit organizations. He is an active member of Cornerstone Nashville, where he serves, teaches, and coaches other leaders. He lives with his wife and three teenaged sons in a
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The Impact of COVID-19 on Small Business Owners, with Stephen Woessner
21/04/2021 Duration: 01h02minThe impact of COVID-19 on small business owners — Discover how COVID-19 has reshaped strategies and the impact of COVID-19 on small business owners. For this solocast…we’re going to take a step back. I’m going to walk you through a small slice of the data from 12-months ago on the impact of COVID-19 on small business owners for a couple of reasons. One — I want you to see how far you have come…how you moved along that path…to reflect on the decisions you made…and the result outcomes. And yes — nothing is ever perfect…but you’re still here. And there’s victory in that. Two — we’re going to celebrate a few businesses and their owners who really crushed it. And I don’t mean necessarily from a revenue perspective…but I mean from the perspective of being the beacon of hope when we needed them to be. Being there every time their clients or customers had a question — and oftentimes a difficult one — there they were — being helpful. Let’s celebrate that because in good times — or in bad, like a global pandemic — it’s
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Grow Through Adversity, with Brett Gilliland
14/04/2021 Duration: 49minGrow through adversity—Discover resilience’s power in overcoming challenges and turning setbacks into opportunities. Let’s grow through adversity! Grow through adversity — Brett Gilliland is Founder and CEO of Elite Entrepreneurs, a company that specializes in giving $1M+ business owners the knowledge, processes, and tools to grow to $10M and beyond. Brett is an expert in organization development, leadership, and strategy and spent 10 years helping Infusionsoft grow from $7M in revenue to over $100M. Brett was involved in the foundational work of Purpose, Values, and Mission at Infusionsoft and facilitated the strategic planning process for many years. One of Brett’s favorite professional accomplishments is co-creating Infusionsoft’s Elite Forum along with Clate Mask and building the Elite business inside of Infusionsoft. As the leader of the Elite business, Brett has helped hundreds of struggling seven-figure business owners overcome their biggest challenges and achieve new levels of success. He also played
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What is a Value Ladder, with Jonathon Hensley
07/04/2021 Duration: 40minWhat is a value ladder? Learn the guiding business strategies for maximizing customer value. Let’s find out what is a value ladder. What is a value ladder? Join us in today’s podcast episode with our special guest, Jonathon Hensley, as he talks about the value ladder and why you need to understand it for your business’s sake. Jonathon Hensley is co-founder and CEO of Emerge, a digital product consulting firm that works with companies to improve operational agility and customer experience. For more than two decades, Jonathon has helped startups, Fortune 100 brands, technology leaders, large regional health networks, non-profit organizations, and more, transform their businesses by turning strategy, user needs, and new technologies into valuable digital products and services. Jonathon writes and speaks about his experiences and insights from his career, and regularly hosts in-depth interviews with business leaders and industry insiders. He lives in the Pacific Northwest with his wife and two boys. Originally fr
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Cornerstone Content Strategy, with Stephen Woessner
31/03/2021 Duration: 51minCornerstone content strategy—Learn how to expand your audience and find the real golden nuggets by using the cornerstone content strategy. Your cornerstone content strategy is an important piece of your agency that will help expand your audience if you do it correctly. Learn how Stephen does it by tuning in to this podcast episode with Onward Nation. Stephen Woessner is the founder and CEO of Predictive ROI, a digital marketing agency, and the host of Onward Nation — a top-rated daily podcast for learning how today’s top business owners think, act, and achieve. Onward Nation is listened to in 120 countries around the world with over 28,000+ email subscribers. Since the advent of the commercial Internet, Stephen has collected tens of thousands of data points that have given him the ability to identify what he calls the “8 Money Draining Mistakes” and the “8 Money Making Opportunities.” Darren Hardy, then-publisher of SUCCESS Magazine, interviewed Stephen to discuss how business owners can identify and fix the
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Importance of Employer Branding in Recruitment, with Bryan Adams
24/03/2021 Duration: 40minImportance of employer branding in recruitment—Discover strategies to enhance recruitment success and know the importance of employer branding in recruitment. What is the importance of employer branding in recruitment? You need to listen to this advice given by Bryan Adams in this podcast episode where he shares his expertise and more on today’s topic. Bryan Adams is the CEO and founder of Ph. Creative, recognized as one of the leading employer brand agencies in the world with clients such as Apple, American Airlines, GVC, and Blizzard Entertainment. Bryan is also a bestselling author, podcaster, creative strategist, and specialist speaker. He is considered a prominent employer brand thought leader and his creative, unconventional and even controversial methodologies are said to regularly change the way people think about employer branding and EVP. His presentation style is energetic, passionate, thought-provoking and interactive, so get ready to contribute and engage as he reflects on the importance of emplo
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What is Business Resilience, with Kim Ades
17/03/2021 Duration: 37minWhat is business resilience—Discover the key to enduring success amidst challenges with insights into what is business resilience. What is business resilience? This will be explained by Kim Ades in today’s podcast episode, as well as how it can help your business grow. Kim Ades (pronounced add-iss) is the President and Founder of Frame of Mind Coaching™ and JournalEngine™ Software. Recognized as an expert in the area of thought mastery and mental toughness, Kim uses her unique philosophy and quirky coaching style to help business owners and leaders identify their personal blind spots and shift their thinking in order to yield extraordinary results. Author, speaker, entrepreneur, coach, and mom of five, Kim’s claim to fame is teaching her powerful Frame of Mind Coaching process to executives, entrepreneurs, and senior leaders world-wide. What you’ll learn in this episode is about what is business resilience: How Kim has demonstrated the importance of building business resilience in her own coaching business
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Validation in Communication, with Mary Shores
10/03/2021 Duration: 37minValidation in communication—Learn the power of validating others’ emotions for more effective communication – explore validation in communication Are you looking for validation in communication but not sure how to go about it? Well, our guest, Mary Shores, will help you with that by teaching you her strategies, so make sure to listen in full to today’s episode. Mary Shores is an innovative collection agency owner, communication expert, and best-selling author who transforms people’s words to help them fall back in love with their work and their customers. Fifteen years ago, Mary discovered a game-changing formula to connect to your customers and clients. It all started with a Do-Not-Say List and grew into an entire strategy that will fix your relationships and grow your business. What you’ll learn in this episode is about validation in communication: What big changes Mary has experienced in her business and strategic thinking since her previous appearance in Onward Nation episode 781 How realizing the power
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Owning a Business and Buying a House, with Steve and Lauren Mernick
03/03/2021 Duration: 48minOwning a business and buying a house—Discover how to navigate the unique challenges of successfully owning a business and buying a house. How do you overcome the challenges of owning a business and buying a house? It could be a stressful situation for some people, which is why we invited Steve and Lauren Mernick to give us solid advice on how to handle it like a pro! Steve and Lauren are the founders of Home On Your Terms and are based in eastern Connecticut. Steve serves as the company’s Acquisitions Director and loves crafting up creative solutions for sellers, while Lauren works as Sales Director and enjoys helping deserving buyers achieve their goal of home ownership. When not working on their own business, they are mentoring other investors who wish to learn the terms of the niche of real estate. In their free time, they are with their two young children and two dogs. Steve can also be considered a Cornhole connoisseur, so you may find him outside perfecting his form. Lauren is a huge fan of “The Office,
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Not Ready for The Real World, with Russ Sorrells
24/02/2021 Duration: 34minNot ready for the real world—Traditional education often leaves individuals unprepared for life’s challenges, leaving them not ready for the real world Are you not ready for the real world? Today’s guest, Russ Sorrells, will discuss this interesting topic. After this episode, you will be more equipped with the right lessons and can face the challenges that await you in the real world. It all started because I wanted to be a better dad. I was driving home with my kids one day and thought, “Why doesn’t the school system teach kids how to live a happy life?” It dawned on me, “because that’s my job as a parent.” Duh. From then on, I started teaching daily 5 minute lessons to my kids based on everything I’ve learned over my 5 years as a high-performance coach. At first it was hard to add it to our manic morning routine, but now my kids harass me if they don’t get their daily Lunchbox Lesson. What you’ll learn in this episode is about why new generations are not ready for the real world: How Russ has expanded h