Sports Marketing Huddle

EP-136 Dave Lang, Director of Digital Media for the Baltimore Ravens

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Synopsis

Dave Lang, Director of Digital Media for the Baltimore Ravens, joins Brian Cristiano and Rob Cressy to talk about the Ravens social media and content creation. How are they more like a news outlet than PR machine? Who are they competing against for attention (others teams or other Baltimore publishers)? Will the Ravens talk smack to the Steelers or other teams on social media? How do they break down the strategy of each social media channel? Is it possible to respond back to every fan who engages the brand?- In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes New & Noteworthy. One way you can help support the