Sports Marketing Huddle

Bob Pockrass, Motorsports writer for ESPN, joins Brian Cristiano and Rob Cressy to talk about the challenges of racing teams selling NASCAR sponsorships. What is the value in a NASCAR sponsorship and what’s included in it? How has the social and digital landscape changed things? What are the best ways for racing teams to find new sponsors? For the teams who are doing it right, what can others mimic to try and duplicate their success? What should racing teams be thinking about for the future?In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes New & Noteworthy. One way you can help support the show is by subscr