Sports Marketing Huddle

It seems that the majority of times that I go to a sports bar something is off. Either they don’t have the correct sporting events on TV or their social media marketing is overly self promotional and lacks delivering value. Andrew Jaffee, Founder of The Rail, joins Brian Cristiano and Rob Cressy to talk about how sports bars can market themselves more around sports. You’d think that with “sports” in their name that this would be a no brainer, but that’s not the case. How can sports bars better speak the language of sports fans and create a win-win situation for everyone? What about creating reaction videos and more engaging content on social media? What caused Andrew to start the Sports TV Guide and begin his entrepreneurial journey? In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advic