Predicting The Turn W/ Dave Knox
How GHOST Built A Brand Where Authenticity Is Undefeated
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:21:59
- More information
Informações:
Synopsis
When Dan Lourenco and Ryan Hughes started GHOST, they wanted to build something with authenticity at its core, not a fake version of fitness. Today, GHOST is one of the fastest growing brands in the industry across a multitude of categories. I sat down with Dan and Ryan to learn about their unique approach to brand building and how GHOST convinced brands like Chips Ahoy to work with them early on.