One On One Interviews

I’ve known angel investor, advisor and entrepreneur Larry Augustin since his days as CEO of SugarCRM, and have had him as part of this series a couple times (2011 and 2016). SugarCRM grew from $10M in annual revenue and a $15M loss to $100M in revenue and $7.5M in EBITDA. Accel-KKR acquired SugarCRM in August 2018. And after nearly a decade as Sugar’s CEO, Larry spent a couple of years at Amazon Web Services (AWS) as vice president responsible for their applications services businesses – including their contact center offerings. Currently Larry is focusing on angel investing and advising a number tech startups. And with his varied experiences and background, my CRM Playaz co-host Paul Greenberg and I were excited to catch up with Larry for a long overdue LinkedIn Live conversation.