Fringe Legal

Creativity in law firms with Dale Miller

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Synopsis

What role does creativity play in a law firm and legal practice?  "You can be creative in any industry and anything that you do. Creativity is a mindset. It's being open to new ideas, new trends that diversity of thought, as we mentioned, being willing to experiment and try things, seeing things through a different lens than people typically do. To me, that's what creativity really is. It doesn't mean you have to invent something new and be insanely innovative. It just means you can look at a lot of things that are out there and say, 'Hey, you know what? That's interesting. Maybe we can use that somehow.'"In this episode, we cover: The role of creativity in law firms The increased focus on pricing Why firms are struggling with being client-centric What will make future firms successful Marketing as an underutilized superpower Read the Fringe Legal newsletter which includes additional commentary on each of the topics. About Dale MillerDale Miller is a Business Development and Marketing strategist with 20 years