Predicting The Turn W/ Dave Knox
How SuperCoffee Aims To Become The Best Selling Bottled Coffee
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:19:59
- More information
Informações:
Synopsis
SuperCoffee was born from Jordan DeCicco’s search for healthier bottled coffee to get through the days and nights as a student athlete. Together with his brothers Jim and Jake, the DeCicco’s decided the world needed an alternative to the sugar-filled Frappuccino. In advance of our panel at FounderMade Discovery At Home, I sat down with oldest brother and CEO Jim DeCicco to talk about this journey of launching a CPG and why the time is now for emerging brands.