The Sales Evangelist: Sales Training|Speaking|Business Marketing|Donald Kelly

TSE 1275: How To Build Rapport By Asking Directed, Relevant Questions

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Synopsis

How To Build Rapport By Asking Directed, Relevant Questions    For many salespeople, building rapport is a skill that needs to be learned. It’s not always easy for sales reps to build relationships with potential or existing clients.  Asking direct and relevant questions is a great launch fine-tuning the art of building rapport. In this episode we learn more about how to do this well.    Andrew Sletter has been in the same company, the Window and Door Store for 10 years. Their company sells windows and doors with a focus on in-home sales.  They work directly with the consumer and are with their customers for every step of the process, including installation.  The company’s office is located in Bismarck, North Dakota and they handle the North Dakota and Western Minnesota market.    The salesman’s profile Andrew doesn’t see himself as a true salesman. He believes that many salespeople are doing themselves a disservice by trying to fit into a particular profile. Andrew isn’t an influencer or a promoter.  Based o