Marketing School | Digital Marketing | Online Marketing

In Episode #143, Eric and Neil discuss how to map out your marketing funnel. Tune in to discover the importance of knowing how your funnel affects potential customers, how to troubleshoot questions they may have along the way, and how to make a logical sequence that converts. Eric and Neil drop specific tools, tips, and sources that will help you map out your funnel to take it to that next level. Time Stamped Show Notes: 00:27 – Today’s topic: How to Map Out Your Marketing Funnel 00:35 – A marketing funnel consists of the steps a customer takes going through your website 01:13 – The possibilities are endless depending on your business type 01:30 – Most people design a website for people to buy something, but sometimes your customer is not ready to buy 01:50 – List out all the possible scenarios that someone could end up going through BEFORE actually buying your product 02:00 – Use a tool called gliffy.com and MindMeister.com 02:40 – Google “autopilot lead nurturing sequence” 02:54 – Autopilot incre