Liberty Sessions With Nada Jones | Celebrating Women Who Do & Inspiring Women Who Can |

How Instagram Turned a Side Hustle into a Full-time Dream: Carley Rudd

Informações:

Synopsis

Carley Rudd is a travel photographer and so much more. In addition to capturing exotic photos from all over the world, Carley also creates visual content for other brands. A creative soul from the beginning, she was raised by two artists and was always the “girl with the camera” growing up.Carley initially pursued a career in PR and marketing, while photography was an off-hours passion. One by one, photography jobs came Carley’s way and after 3 years as a side hustle, she decided to pursue her first love full-time. Then came this crazy app called Instagram. A rep from the social platform called to ask if they could put Carley on their “suggested user” list and within two weeks her modest following of 5,000 grew to 30,000 followers. CRAZY! That was the beginning of a new venture and the end of her office PR days.Identified as an “influencer” Carley was now being approached by brands to create content for them. Armed with the foundation of her PR background, she was able to navigate through the new world of con