Perfectly Mentored With Jason Portnoy

In this episode of the Perfectly Mentored Podcast, Erik Huberman joins Jason Portnoy to discuss what it takes to successfully run a marketing agency and offers important insights that marketers and entrepreneurs should take note of.Topics Covered:Who is Erik Huberman? [0:58]How did you transition from being a marketer to a manager? [7:50]What is your advice to business owners who are looking to build a solid team? [12:18]How do you stay up-to-date on trends? [15:10]What is the biggest myth in our line of work that clients believe is true, but really isn’t? [17:17]What’s the biggest thing companies overlook in terms of their marketing? [19:57]If you could give the listeners a blueprint for taking their businesses online, what would it be? [21:24]How do you filter clients? [23:35]Why was Hawke Ventures the next step for you? [27:09]What’s your telltale sign that something is going to be a success? [28:36]How important is establishing partnerships? [29:28]Biggest regret as an entrepreneur? [32:21]How do you stay

Nowadays, online marketing is often perceived as a sure-fire way to attain success due to the proliferation of digital platforms. This coupled with the various technological tools that entrepreneurs have at their disposal make it increasingly convenient to grow their brands in the digital space.Looking past the idea of convenience, however, these marketing trends won’t make much of a difference without the proper mindset and approach to attain one’s goals. That’s what propelled Paul Getter toward becoming the renowned digital marketing savant that he is today. From just trying to make ends meet and using Facebook during its early days to drive more attendees to his church, Paul eventually capitalized on his newfound skills and started working as an online marketing guru for bigger firms.His growing popularity would soon reach esteemed entrepreneurs like Tai Lopez, who he would eventually work with, opening the doors to success and solidifying Paul’s status as a bonafide marketing expert.In this episode of the

In this episode of the Perfectly Mentored Podcast, Marc Randolph, the co-founder and the first CEO of Netflix, joins Jason Portnoy to impart the valuable lessons he learned throughout his 40 years of being in business, including the value of colliding your idea with the real world. He believes that for investors to believe in you, it is crucial to fully understand the problem you are trying to solve and the key business metrics involved in solving it. He also shares insights into becoming a better communicator and the importance of loving what you are doing.Topics Covered:Learn about Marc Randolph’s entrepreneurial journey [0:56]Do you need to love what you do to be successful? [10:46]What were the early days of Netflix like and what lessons can we apply to other businesses? [11:40]If you have an idea, what’s the walkthrough that you do to assess if this is something you can build a business around? [16:08]What makes a perfect pitch? [23:23]Why did the Netflix co-founders turn down Jeff Bezos’ offer to buy it

In this episode of the Perfectly Mentored Podcast, Taylor Holiday, Managing Partner and CEO of Common Thread Collective,  joins Jason  to share some effective e-commerce tips and strategies that everyone in the industry should add to their game plans.Topics Covered:What’s in store for e-commerce in 2021? [1:07]The importance of defining success [8:53]How important is it to build a brand instead of just selling products? [10:23]How important is omnipresence now? [12:25]Thoughts on smaller brands and how they should advertise themselves.  [15:22]What’s the strategy for e-commerce brands to win today, tomorrow, and in the future? [19:54]How should brands look at their strategies and measure success when every platform is losing money? [24:37]How do e-commerce brands continue to grow without relying on Facebook? [31:08]What are your best tips for creating organic demand? [33:37]If someone’s just getting into e-commerce right now, what’s the plan of attack right out of the gate? [36:46]What are the biggest mistake

Life is all about growth. It doesn’t matter whether you’re an entrepreneur or an athlete. Whatever it is that you do for a living, you need to find ways to keep growing so you can keep enjoying what you do for as long as possible.Brian Covey has had no shortages of opportunities to continue growing in all aspects of his life. He made a full transition from playing professional soccer, even playing for the U.S. Olympic Team, to becoming a full-time entrepreneur and executive at loanDepot. Today, Brian is using everything that he learned from his past endeavors to create a future that he can be proud of, both for him and for his wife and children.In this episode of the Perfectly Mentored Podcast, Brian Covey joins Jason Portnoy to talk about growth and how to deal with all the issues that entrepreneurs are usually faced with. Join us for a particularly inspiring episode for all you listeners out there who are currently in need of some words of encouragement with a bit of business and leadership advice sprinkled

Business nowadays is more about bridging narratives than selling––the more your story can resonate with your audience, the more likely they will engage with you.It was this exact mindset that propelled Mark Lack into becoming a well-distinguished personal branding expert and the founder of Shorten the Gap. Having lived a rebellious life in his youth with a drive to prove his doubters wrong, Mark left his career as a professional paintball player to attain success by earning a marketing degree in college. After being influenced by Tony Robbins and his philosophy, Mark would go on to refine his beliefs and overall approach to his craft. He started building up his brand right after college, working his way up until he eventually found his calling to be a personal branding educator.In this episode of the Perfectly Mentored Podcast, Mark and Jason discuss the importance of personal branding in growing a sustainable business, as well as the fundamental steps on how to establish a brand.Topics Covered:Who is Mark La

There is no stopping Ezra Firestone. Considered one of the pioneers in the eCommerce industry, he operates multiple seven- and eight-figure businesses. He is the founder of Smart Marketer, a trusted resource for building a profitable enterprise, and the CEO of BOOM! By Cindy Joseph. In 2016, he created Zipify Apps: a software development company focused on Shopify.Ezra is passionate about sharing his knowledge and expertise with entrepreneurs. He has helped countless business owners thrive and get the results they want for their businesses.In this exciting new episode of the Perfectly Mentored Podcast, Ezra shares the crucial core principles for building successful eCommerce brands and his pursuit of a meaningful life. Topics Covered:Who is Ezra Firestone? [00:20] What are the most important fundamentals when growing your eCommerce business? [07:37]Is there more to growing your brand than Facebook ads? [10:17]What questions does Ezra ask internally on making their product better? [10:51] Essential tips for bu

E-commerce is one of the world’s fastest-growing business ventures. To succeed in this space, you need to allot funds for advertising and marketing. But not everyone has that kind of money ready. Lucky for them, Andrew D’Souza is here to help. Andrew is the CEO and co-founder of ClearCo (formerly known as Clearbanc), the world’s largest e-commerce investor. ClearCo’s mission is to remove the barriers between brilliant ideas and brilliant businesses, and they have raised millions of dollars in venture capital. Andrew is also an adviser and investor to companies such as WealthSimple, Properly, and Tulip Retail. In this episode of the Perfectly Mentored Podcast, Andrew shares his expertise in e-commerce, providing valuable insights for both aspiring and current e-commerce business owners. He also discusses the factors that come into play when deciding which companies are worth investing in.Topics Covered:How did Andrew D’Souza get started? [1:05]What did you learn from McKenzie that you brought to Clearbanc? [3:

Chris Naugle is known as America's #1 Money Mentor. He helps individuals gain a better perspective on fund management and financial literacy. From establishing his startup business to working as a financial advisor on Wall Street, Chris was in a long and rough cycle of financial turmoil—until he learned the million-dollar mindset that forever changed his life.In this episode of the Perfectly Mentored Podcast, Chris and Jason talk about this million-dollar mindset and how it enables people to become financially independent. They also discuss some key fund management and investment strategies.Topics Covered:Who is Chris Naugle? [1:10]How do we change our money mindset? [11:38]What is the Money Multiplier? [16:20]What are your thoughts on real estate vs stocks vs crypto? [33:48]How do you get started with real estate without having capital? [37:45]How can we use debt and line of credit to our advantage? [39:41]What are some of the biggest mistakes people make when it comes to personal finances? [42:17]What

There is no denying that Jen Gottlieb has accomplished a lot. From landing her dream role in a Broadway national tour of the “Wedding Singer” and becoming a VH1 host spanning 14 seasons to becoming a fitness coach. She now runs Super Connector, a highly successful full-service PR agency which she co-founded with her fiancé, Chris Winfield.In this exciting new episode of the Perfectly Mentored Podcast, Jen looks back at her journey to success and the challenges she had to overcome. She shares her insights on everything from manifestation to the law of attraction and fear to building relationships.Topics Covered:Who is Jen Gottlieb? [00:18]Why do human beings believe they don’t deserve their success? [9:37]What are the biggest reasons for people’s lack of confidence? [17:09]How do you overcome imposter syndrome and deal with criticism? [19:11]How do you promote yourself without being sleazy or being too “salesy”? [24:41]What is the ultimate unfair advantage in life? [27:35]What is the right way to connect with

On this episode of the Perfectly Mentored Podcast, Chris Cabott joins Jason Portnoy for a second time, sharing his experiences as a CEO, along with elite negotiation tactics and business tips that all sports agents and entrepreneurs can apply in their respective careers.Topics Covered:How do you create a company that has culture? [5:47]How do you come in as the “new guy”? [7:00]How do you stay up to date with all these opportunities for the players to monetize? [15:21]What’s your mindset when you walk into a negotiation? [18:35]How do you know that you’ve done everything you can in a negotiation? [22:05]When do you know if it’s time to walk away? [24:21]How do you manage your emotions during a negotiation? And how do you take care of everyone else? [26:25]How do you manage stubbornness? [29:05]What advice do you have on gaining leverage during a negotiation? [30:32]Connect with us:Perfectly Mentored InstagramWatch the Interviews on YouTubePerfectly Mentored FacebookConnect with Chris CabottTwitterInstagramWeb

Rudy Mawer started his first health and fitness business when he was eighteen years old and became a multimillionaire by the age of twenty-five. He did all of that while developing his Facebook marketing skills and gaining a wealth of industry knowledge. Rudy was able to establish connections with several business owners and in turn, started an agency with Tai Lopez. Currently, he runs his own fully automated business and is an investor for major companies like RadioShack and Pier 1. On this episode of the Perfectly Mentored Podcast, Rudy Mawer and Jason Portnoy discuss essential tips that all business owners and aspiring entrepreneurs should hear, especially when it comes to scaling your company and building an online presence. If you’re looking to learn from a successful entrepreneur who knows what he’s talking about, then you should definitely check this episode out!Topics Covered:Who is Rudy Mawer? [1:09]On hacks and gimmicks [6:55]How do you construct a really good offer? [8:14]What mindset does it take

Rich Schefren is one of the top online business growth experts today. The "guru to the gurus", he has worked with the top "gurus" in the digital space and has helped them achieve billions of dollars in online sales. Along with his successful career as a business coach, his ventures also reached 7-figures in revenue.In this episode, Jason and Rich talk about proven strategies to boost your business online. Rich also shares his experiences in creating breakthrough business reports. If you’re an entrepreneur looking for a way to succeed without drowning in a red ocean, then this episode is perfect for you.Topics Covered:Who is Rich Schefren? [0:18]What are the top business lessons he learned from the mafia? [12:49]What is his process when it comes to taking, consuming, and organizing information then distilling it into key points for teaching and application? [17:01]How to construct a winning offer [36:12]Developing your USP to not drown in a red ocean [45:31]Can you grow on Facebook without

In this episode, Rob Freund (a lawyer who specializes in ecom and online advertising laws) and Jason talk about some of the commonly used mistakes that ecom and other companies make with their online marketing that can open them up to legal problems. Topics Covered:Who is Rob [0:58]The most common mistakes ecom companies make that open them up to legal liabilities? [6:26]Staying up-to-date with the number of advertising laws [9:23]Using celeb pics with their brand for both organic and paid ads? [14:55]When someone tags you in their posts, can you use the image? [19:34]What about reviews and testimonials [22:05]The best way to work with influencers? [28:08]On using memes? [34:27]Connect with us:Perfectly Mentored InstagramWatch the Interviews on YouTubePerfectly Mentored FacebookConnect with Rob FreundInstagramWebsiteLinkedInConnect with Jason Portnoyjportnoy.comInstagramWant to see how Jason and his team can help you grow your business? CLICK HERELike the episode? Watch and support us on YouTube

There are only 24 hours in a day, and a majority of us usually spend most of that time running our business or working in someone else’s. More often than not, we are left with little to no time to bond with our families. And with the pandemic, the line between work and family time is becoming even thinner.Jim and Jamie Sheils founded 18 Summers to help entrepreneurs strike a balance between family and work life. 18 Summers is a family educational company specializing in workshops for busy parents looking for solutions to transform their relationships with their children. They also have a book titled The Family Board Meeting, where they share insightful advice on how busy parents can create lasting connections with their children.In this episode, Jim and Jamie Shiels share tips for busy parents to find time to build meaningful bonds with their children within the 18 Summers they have with them. So, if you’re one of those parents who finds themselves replying to an email during mealtime with the kids or missing

It goes without saying that starting a company is a huge undertaking. Where do you get the funding? How do you build your team and your leads? What will be your brand? Even after you establish your company, the questions and concerns do not end. So how do you build the tenacity to play the long game? Jackie Hermes is the CEO of Accelity, a Milwaukee-based agency that helps SaaS startups get revenue and grow faster. She’s one of the most active people on LinkedIn where she sparks discussions about the daily life and challenges of growing a bootstrapped company. Jackie mentors student startups via The Commons. She’s a co-organizer of Startup Milwaukee EMERGE, an advisor with Golden Angels Investors, and a co-founder of Women’s Entrepreneurship Week. In this episode of the Perfectly Mentored Podcast, Jackie and Jason discuss the ins and outs of bootstrapping a business, how women can put themselves more out there, and what are the tips and tricks for having an effective LinkedIn presence.Topics Covered:Who is Ja

Anyone can enter the entrepreneurial world, but not everyone can last, thrive, and become millionaires. Building a business isn't just about selling products. It’s also about implementing a strong strategy that will help hold your business up during tough times.Dan Young is a creator, investor, mentor, and entrepreneur. His life’s mission is to help entrepreneurs maximize their financial, physical, and psychological well-being, which he believes are the keys to happiness. One of his notable successes happened after the company he used to work for closed down and he lost over $20,000 for honoring the warranties of his previous clients. It was this dedication to honoring his word that enabled him to build a loyal clientele that led him to create his own business—PC Laptops and Xidax PCs.Behind all the entrepreneurial success he’s achieved, he always takes the time to give back to the community. He created his Millionaire Code Podcast for entrepreneurs to learn from his experiences and become millionaires t

Dennis Yu is the CEO of BlitzMetrics and is an internationally-recognized lecturer on Facebook Marketing. He’s been featured in The Wall Street Journal, New York Times, LA Times, TechCrunch, Fox News, and CNN among others. When it comes to digital marketing, Dennis is a legitimate authority in the field.On this episode of the Perfectly Mentored Podcast, Dennis and Jason tackle specific growth strategies in digital marketing, how to build a brand, and what makes marketing agencies qualified.Topics Covered:Who is Dennis Yu? [00:17]You’re a big fan of Clubhouse—what’s so special about it? [03:22]How can people use Clubhouse to grow their business? [06:13] What are some of the best ways to use Clubhouse effectively? [8:08]How can one find a balance between asking a thoughtful question on Clubhouse with introducing who they are? [12:46]How important is it for businesses to build a brand these days? [15:17]Which platform should you start with when growing your business? What are some growth strategies? [21:40]With

Rebecca Minkoff is a globally recognized fashion designer. After 9/11 in 2001, she launched the I Love NY t-shirt collection and became an overnight global sensation. Today, Rebecca owns a global brand with a wide range of apparel, handbags, and many other signature pieces to her name. She also founded the Female Founder Collective, a network of businesses led by women who invest in female-centric financial power across the socioeconomic spectrum by enabling and empowering female-owned businesses. Rebecca also hosts her own podcast, Superwomen with Rebecca Minkoff.On this episode of the Perfectly Mentored Podcast, Rebecca and Jason talk about the amount of hard work that goes on behind what seems like overnight success stories. They also discuss what entrepreneurs should be considering when creating their product/service and why a brand should also have a mission.Topics Covered:Who is Rebecca Minkoff? [00:17]What do you say to entrepreneurs whose only focus is on revenue? [06:34] How important is building a b

These days, you need to know how to use the internet to maximize your brand’s reach. Modern digital methods are definitely the most effective, but traditional forms of media, like publications, are still very valuable options—if you know how to pull them off. Kimanzi Constable is the author of four books and he’s been published in over eighty publications. He teaches modern content strategies and he’s currently the go-to expert for getting published by large publications. On this episode of the Perfectly Mentored Podcast, Kimanzi and Jason catch up and discuss content strategies, how to successfully structure articles, how to avoid writer’s block, and how to pick the right people to work with.Topics Covered:Who is Kimanzi Constable? [00:17]What lessons did you learn when you were starting out that you would apply today? [5:18]]You’re still a big believer in publications. Why is that? [10:10]If you’re not a good writer, what should you do? What are your options? [18:00]What makes a good article? [19:52]How man