Boost Your Boutique With Emily Benson

On this week’s episode, Emily talks with Kinzie Madsen, branding expert, and intuitive coach. If you’ve been struggling with your branding or messaging, this is the episode for you to listen to! Kinzie is the creator of Boss Babe Branding school which was created to help teach why branding is important and what does that mean for your business. As a graphic designer, her intuition and boldness surrounding branding is next level and is what makes her such an incredible entrepreneur. No matter what stage you are at in your boutique business, this episode is going to give you some amazing knowledge bombs surrounding branding that you can implement into your boutique. LISTEN NOW HERE: bit.ly/boostyourboutique on iTunes or bit.ly/boostyourboutiquestitcher on Stitcher Connect with Kinzie on Instagram: @kinziemadsen ================================================== RESOURCES: My FREE Facebook Community: bit.ly/trucktribe "The Ultimate Boutique Handbook" on Amazon here: http://amzn.to/2mRel6K "The Ultimate

On this week’s episode, Emily talks with Jill Tanner, owner of Southern Honey Boutique and Market 2 Boutique, on her success over the last 5 years. Southern Honey has an amazing social media presence, two locations, and Jill is a shining example of many of the concepts Emily teaches in her courses. Jill has mastered the concept of pivoting her business. One of her biggest business pivots has been the creation of the Market 2 Boutique app which can be integrated into Shopify and Comment Sold or can be used on its. It's an amazing tool to help you keep track of your orders! We love businesses that support other businesses and Market 2 Boutique is no exception to that! So much so that they have offered Boost Your Boutique listeners a coupon code for 20% off. Use Coupon Code: Emily20 https://market2boutique.com/Mentioned in this episode:Work on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutiqu

407: A Conversation About Life & Business RIGHT NOW with Tracy Litt by Boutique Advice, Life Coaching, Business TipsMentioned in this episode:Work on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your Shop Event- September 21, 2025How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique Business

406: Creating Personal Safety With Dr. Alexis Rose by Boutique Advice, Life Coaching, Business TipsMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your Shop Event- September 21, 2025

On this week’s episode, Emily talks with Executive Coach Joan Hobbs about StrengthsFinder - a talent assessment taken by over 20 million people - and how understanding and applying your strengths can help build your business while increasing your confidence and energy and making it easier to achieve your goals. Joan had a long career of facilitating employee development and leadership team effectiveness within large corporations. As an Executive Coach and Leadership Team Effectiveness Consultant, Joan applies her passion for human development as well as her own strengths to help individuals understand and develop their strengths to make greater contributions within their businesses, increasing employee productivity, customer engagement, sales, and profitability; During her conversation with Joan, Emily discusses her own strengths and how learning and applying her strengths and those of her team has helped grow her business. Work with Joan: hobbsleadership@gmail.com Joan's Website: www.hobbsleadership.c

On this week's episode, Emily talks with Jessica Hapney, co-owner of Boutique Decor & More. With a degree in Apparel Design & Merchandising and Marketing, Jessica was also a former boutique CEO. After graduating from college and moving back towards her hometown, she found passion in the visualizing and design of boutiques and wanted to help other boutique owners. Jessica shares her top tips for decorating your boutique, brick and mortar, pop up or mobile boutique to help maximize your space while creating a space that is both inviting and functional for your customers! BDM20 for 20% off entire order www.boutiquedecorandmore.comMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique wit

For the early action offer go to: www.BoutiqueBasicsBootcamp.com and use code: FAST222Mentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your Shop Event- September 21, 2025

On this week's episode, Emily talks about the trends that you should worry about and the ones you should probably skip out on! 1. Knockoffs and using other brands logos, patterns and names. Stay out of legal trouble and avoid copyright infringement by avoiding buying these items. 2. Growing through too many giveaways. It diminishes your brand and can also attract an "un-ideal" customer. 3. Overbuying and thinking you need new arrivals ALL THE TIME. The truth is you don't - you need new arrivals in accordance with how you're selling. Make sure that you rate and leave a review on the podcast so that you can help Emily reach more boutique owners! Episodes about: cash flow, inventory management: Episode 13 - Hidden Ways You're Losing Money in Your Boutique Business Episode 207 - Pay Yo' Self Series Episode 209 - Your FAQs about Boutique Operations Episode 306 - Boutique Money & Sales Analysis FundamentalsMentioned in this episode:Work on Your Shop Event- September 21, 2025Work|on your|shop is a one-da

On this week’s episode, Emily talks with another industry heavy hitter, Cheryl Tan. Cheryl is the Vice President of Brand for Tundra, a free online marketplace for buyers and wholesalers in the US and Canada. They even ship to buyers worldwide! Tundra has been building a community based on supporting other small businesses. They have worked to help forge the connection between consumer and creator by supporting those small businesses and showcasing their products. If you are a fan of reviews (and who isn’t?!), Tundra allows buyers to review their orders and also posts pictures of how they style the item in their stores to give inspiration to other buyers. We love businesses that support other businesses and Tundra is no exception to that! So much so that they have offered Boost Your Boutique listeners a coupon code for $50 off their first order Use this link to take advantage of their offer: go.tundra.com/byb Join Emily in Las Vegas at the Magic Mindset VIP Workshop! Grab your tickets here: https://emil

What happens when two retail veterans get together and talk shop? On this week's episode, Emily talks with Allen Williams from Springboard Retail. Allen is a retail technology veteran with over 10 years of experience in SaaS retail. As part of the founding team of Springboard Retail, Allen was integral to the initial design and development of the product, early sales and marketing efforts, customer service operations, and overall growth of the company. Emily and Allen talk about what's really going on in boutiqueland, why big box online retailers aren't killing boutiques and some of the trends that Allen has seen in his many years working in the retail industry. Six Figure Boutique Blueprint is open for enrollment through 1/17! www.sixfigureboutiqueblueprint.comMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your

400: Setting Yourself Up for Success in 2020 by Boutique Advice, Life Coaching, Business TipsMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your Shop Event- September 21, 2025

The final podcast episode of 2019! In this week's episode, Emily recaps 2019 and encourages listeners to finish the last few weeks of this year strong. She covers taking inventory, both literally and figuratively! Taking inventory in your boutique is super important (hello taxes!) but also taking inventory of what you accomplished this past year. Take a look at those VIP lists and send gifts or a note to your best customers to show gratitude for their support the last year. Start 2020 off from a place of gratitude and love! Thank you so much for supporting Emily and Team Emily this past year. We are so grateful for each and every one of you! 2019 was an incredible year and there is so much waiting for you in 2020!Mentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience desi

On this week’s podcast, Emily talks with two-time podcast guest Cameo Gore about New Years goal setting and the frequency of money. In their conversation, Cameo explains that there are generational patterns that have influenced our perception of money and also that of abundance. Working on your mindset and specifically your money mindset is not a one and done type thing! Their discussion also delves into what it means to grow from a place of abundance, what that looks like, the power of making a decision as well as the energy behind making a decision. Cameo wants you to try on abundance in 2020! Cameo’s website: www.cameogore.com High Vibe Boutique Mastermind: www.highvibeboutiquemastermind.com Calendars are on sale through Friday, December 6th 2019 at 11:59 PM PST: https://emily-benson.mykajabi.com/offers/og9ehewWMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique Business

SURPRISE!! A Bonus episode for Thanksgiving/ the big Retail Weekend of 2019! Enjoy, xo EmilyMentioned in this episode:Work on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your Shop Event- September 21, 2025How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique Business

This past September, Tracy was a guest speaker at the Rich Retailer Retreat and she seriously changed some of the attendees lives! So much so, that Emily wanted to get her message out to even more of you! During Tracy’s second time as a guest on the Boost Your Boutique podcast, Emily talks with Tracy about how to become aware of your self judgement and how detrimental self judgement is to your well-being! Self judgement is an epidemic. By becoming aware of the times when you are exercising self-judgement, you can make the choice to shift that judgement into something that serves you better. Tracy shares with the Boost Your Boutique audience the best tips and tricks to move away from practices of self-judgement and towards more self-kindness and acceptance. Attend Worthy Human Live: https://thelittfactor.mykajabi.com/a/17257/5fBopKxgMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Cloth

On this weeks episode, Emily chats with one of her High Vibe Boutique Mastermind clients, Dana Shammaa about what it’s like to start over. Dana is the CEO of Indie Sparrow, a boutique in Beaver, West Virginia. While moving just 3.3 miles away from her original location, Dana learned a lot of lessons about starting over including how important mindset is. She has worked hard over the past few years after moving locations to push past certain fears and blocks about her business and she is a shining example of perseverance and determination. Dana is here to tell her story and give insight to other boutique CEOs who are facing a move or considering a move. Boutique Elite Academy Membership is open for registration November 7th - Friday, November 15th! http://www.boutiquemembership.comMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September

It's (going to be) the most wonderful time of the year! It's almost the busiest season for boutique owners! Before the holiday season really ramps up, Emily is here to give you some great ideas for promotion and marketing for Holiday 2019. From how to create an amazing gift guide to how to prepare for those big sales days (Black Friday, Small Business Saturday, Cyber Monday, and Giving Tuesday), Emily gives you tips on utilizing your best selling items and creating great promotions around them. So if you're ready to have the most fabulous holiday season EVER, grab a notebook and pen and get ready to sell sell sell! Find more at: www.boutiquetrainingacademy.com Join the Boutique Training Academy here: http://bit.ly/btatribe Follow me on Facebook: Boutique Training Academy with Emily Benson Follow me on Instagram: @stylishandsuccessfulMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Cl

332: Using Instagram as a Platform for your Business with Andee Love by Boutique Advice, Life Coaching, Business TipsMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your Shop Event- September 21, 2025

331: Common Website Mistakes (And How to Fix Them!) by Boutique Advice, Life Coaching, Business TipsMentioned in this episode:Work on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your Shop Event- September 21, 2025How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique Business

On this weeks Boost Your Boutique podcast, Emily chats with Elissa Paquette, boutique CEO of Calico in New Bedford, MA. If you aren’t familiar with New Bedford, it’s a developing area and was even more so when she opened her boutique on a whim 12 years ago. Elissa chats with Emily about the evolution of her business, her wins and losses, and the journey to becoming a successful brick and mortar and e-commerce boutique! LISTEN NOW HERE: bit.ly/boostyourboutique on iTunes or bit.ly/boostyourboutiquestitcher on Stitcher Six Figure Boutique Blueprint is open for enrollment through 9/13! www.sixfigureboutiqueblueprint.comMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarit