Boost Your Boutique With Emily Benson

Which POS System for Boutiques is the best choice as a boutique owner in 2025? If you’ve been wondering how to choose between Shopify, Square, and CommentSold, this video is your complete guide to choosing the best point of sale system for your boutique.As a boutique owner, your POS system is more than just a way to ring up sales! It’s the backbone of your business. From inventory management to customer tracking to online integration, the right boutique POS system can save you time, money, and stress.In this video, I break down:Which POS system for boutique businesses is the best in 2025Shopify POS for boutiques: pros, cons, and when to use itSquare POS for boutiques: strengths, weaknesses, and best fitCommentSold POS for boutiques: who it works for and who it doesn’tThe best POS system for boutique owners who sell in-store vs. onlineWhat to look for when comparing boutique POS systemsThe best POS system for boutique businesses in 2025 comes down to your unique needs — Shopify vs. Square vs. CommentSold each

How do I name my store? How do I name my boutique business? The name of your store is one of the most important things to consider as when you’re starting a new boutique business. Your name is going to be everywhere - on your e-commerce site, on your storefront, on your packaging... so it's important to get it right! In this video, you’ll learn how to choose a name for your boutique business, retail store, and/or e-commerce site that will help you stand out, attract your ideal customers, and set the right perception of value. You’ll learn:How to name your retail store, your online boutique, or your e-commerce siteWhat not to name your boutique business (and common mistakes to avoid)How to decide on a name for your boutique that customers rememberWhy the right boutique name can actually help you charge moreToo many boutique owners pick names that are hard to spell, hard to say, or simply confusing. In this video, I’ll walk you through what makes a boutique name strong, share examples of names to avoid as

The strategy to transition from summer to fall in your boutique is all about timing your fall launch and planning promotions that drive sales, and in this video, I’ll show you exactly how to do it!From tax-free weekends and Labor Day events to shifting your color palette and clearing old stock, this seasonal transition strategy for boutiques will help you end summer strong and start fall with momentum. You’ll learn how to plan promotions that excite your customers, when to introduce fall inventory, and what to expect in the months leading up to the holiday rush.Whether you’re navigating the summer slowdown or gearing up for your biggest boutique sales this fall, this video will help you boost profits and make smart inventory moves.Say hi on social:Instagram: https://www.instagram.com/stylishandsuccessful/ Facebook: https://www.facebook.com/stylishandsuccessful Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcherhttps://bit.ly/boostyourboutiqueJoin the Facebook Group: https://www.e

If you’re wondering how to buy boutique inventory for fall, how to plan your boutique assortment for Q4, or how to avoid overbuying while still making strong profits, this episode is for you! Emily Benson walks you through how to plan boutique inventory for profit, including how to use past data to guide your buys, how to create an effective budget, and how to buy boutique inventory with confidence this fall.Whether you’re just getting started or you’re an experienced boutique owner prepping for your most profitable season yet, this boutique inventory buying guide will help you take action now. In this episode, you’ll learn:How to plan your boutique product assortment based on past salesWhere to buy inventory for fall (in person or online)How to set a smart buying budget by categoryWhen to buy boutique inventory and when to hold funds for trendsTips to turn inventory faster and avoid cash flow problemsSay hi on social:Instagram: https://www.instagram.com/stylishandsuccessful/ Facebook: https://

If you're wondering how to boost sales in summer for your boutique, or sales have been slow this summer in your boutique and you want a boost to get you through the rest of the summer before the fall season hits... this episode is for you! If you want to clear old boutique inventory that's still sitting around from spring and make the J months in your boutique the most profitable it can be, you need to have a strong boutique summer sale strategy! Should I run a semi-annual sale? Should I do some deep discounts? How can I make more sales when nobody seems to be shopping? This episode will answer these questions and more. Surviving summer as a boutique owner is possible. The slow months don't have to be a struggle - let's get you set up for profit! This episode is Part 1 in our 3 Part series: Summer to Fall Profit Strategy. Make sure to subscribe so you don't miss out on the next 2 episodes in the series! Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1Say hi

If you've ever struggles with how to price clothing in your boutique or how much to charge for products in your boutique, then you’ll want to listen to this entire episode to learn my step-by-step process to price your inventory for profit. If you want to price boutique items in a way that sells and also leaves you profitable, then you need to learn a boutique pricing strategy that has profit in mind from the start. There are certain markups and margins in your boutique that you need to have in order to properly price inventory for your boutique. In this episode, you’ll learn:The biggest mistake most of boutique owners make when pricing products, and how to avoid it The difference between markup and margin—and how both impact your boutique’s profitabilityEmily’s proven strategy to create a pricing structure based on your target customer and product assortment How to choose sweet spot pricing for each product category in your boutiqueThe real cost of your inventory (spoiler: it’s more than just

Inventory management can make or break the success for your boutique! If your racks are full of inventory, but your bank account feels empty, it's time to rethink your inventory management strategy. In this video, you'll learn how to plan your boutique inventory to turn inventory faster, sell through inventory within 4-6 weeks, and increase cash flow in your boutique. Whether you’re a new boutique owner or scaling your online or brick-and-mortar store, this video will help you plan your inventory better, sell faster, and make more profit in your boutique business.In this video, you’ll learn: Why inventory is not the same as profit — and how that mindset shift changes everythingHow to evaluate your current inventory for cash flow leaksThe difference between buying deep vs. buying wide (and which is better for your boutique)What to do with old or unsold inventory that’s just sitting on your shelvesHow to plan your product assortment for steady, predictable salesReal strategies I’m using with boutique

Emily Benson kicks off the Boutiqueland Digest with insights on women’s sports, community-driven retail, and preparing your boutique for the next season—all while balancing business and motherhood.Welcome to the first episode of the Boutiqueland Digest, hosted by Emily Benson—retail strategist, boutique whisperer, and your biggest cheerleader in business and life.In this kickoff episode, Emily dives into what’s really happening in the world of boutique retail—from the rise of women’s sports and its impact on product trends, to how boutique owners can prepare for the seasonal shifts ahead. She shares honest reflections on balancing motherhood with business, creating authentic community, and building support systems for women entrepreneurs.This episode is a mix of inspiration, strategy, and empowerment—perfect for boutique owners navigating summer chaos while trying to build a profitable and purpose-driven business.

If you’re serious about growing a profitable boutique business, planning your inventory isn’t optional—it’s essential. In this video, you’ll learn exactly how to plan your boutique inventory with strategy and confidence, so you can stop guessing and start buying like a boutique CEO.Whether you’re just getting started or looking to improve your margins, this episode breaks down how to create a boutique buy plan that works. We’ll cover everything from how to price products in your boutique, what inventory to buy, boutique product assortment planning, and how to turn inventory faster for better cash flow.✅ Stop buying based on emotion✅ Start using data to guide your decisions✅ Learn the markup formula every boutique owner should know✅ Discover how to sell through seasonal inventory in 4–6 weeksIf you’ve ever wondered how to price boutique items, how to manage inventory better, or how to create an inventory plan that actually helps your boutique grow—this video is for you.

If you’ve ever wanted to start your own clothing brand and wondered how to actually manufacture your own clothing or designs, this episode is for you! Emily Benson talks with Tracy Christian, owner and designer of Sante Grace who is making a change in the clothing industry with her custom plus-size designs. In this episode, she generously shares her years of experience and expertise with starting her own clothing brand and manufacturing clothing in LA. Whether you’re just starting a new clothing brand, or you’re an established boutique owner looking for ways to get custom clothing manufactured for your boutique, this episode will give you real answers and action steps - we aren’t holding anything back! This episode truly is a masterclass on custom clothing manufacturing for small businesses. We talk through how to make and sell your own fashion designs, how to get clothing manufactured for your brand, and everything you need to do to get started! You’ll hear how Tracy went from idea to execution —

If you’re a plus-size boutique business owner, a brand builder, or someone who cares about plus size fashion, this episode is for you! Emily is joined by Tracy Christian, who is changing the face of plus size fashion through her plus size clothing brand Sante Grace. Tune in to hear how Tracy went from frustration of not having anything to wear as a plus size woman in the entertainment industry, to designing her own clothing line that empowers plus size women to be confident and successful.In this conversation, you’ll hear about:The emotional toll of shopping as a plus size woman—and how it sparked a fashion revolutionHow Sante Grace was born from frustration, creativity, and fierce determinationThe real challenges of launching a plus size fashion boutique before the rise of e-commerceWhy inclusive fashion isn’t just a trend—it’s a necessity for representation and equalityHow Tracy found her style voice and started designing clothes that actually fitThe hidden impact of clothing on confidence, opportunity, and

If you're wondering what to post on social media for your boutique, how to market your boutique on social media, or how to use social media to get more sales in your boutique, listen this episode to learn boutique owner social media tips that are working right now! Emily shares her social media and marketing tips for boutiques to create a stand out social media for your boutique business and grow your boutique business on social media.Whether you’re looking for social media strategies for boutique brands, trying to grow your boutique on Instagram, or just need ideas for what to post on social media boutique-style, this episode is your guide. If you want to know how to grow your boutique on social media and get more engagement, reach, and revenue in 2025, tune in now!Resources mentioned in the episode:The Ultimate Boutique HandbookReels for RetailSay hi on social:Instagram: https://www.instagram.com/stylishandsuccessful/ Facebook: https://www.facebook.com/stylishandsuccessful Listen to the Podca

If you want to build a successful boutique business, you'll want to watch this video to hear the story of how boutique owner Sydnie Rushing of Rushmore boutique persevered through major challenges in her boutique business and overcame them to build a profitable boutique business she loves. Sydnie explains why she didn’t give up on her boutique—despite facing burnout, low sales, debt, and a tough location—and how working with Emily Benson and Boutique Training Academy helped her survive the hardest years in her retail journey and come out more profitable than ever.If you're wondering what to do when your boutique isn’t working, how to start paying yourself from your boutique, or how to pivot your boutique business for more profit, this video is for you!You'll hear about:- How to increase boutique profit margins without losing your customer base- What it takes to move a brick and mortar boutique to a better location- How to build a boutique that feels aligned and sustainable- What to do when you feel like quitt

If you're wondering how boutique tariffs in 2025 will affect your boutique or small business, then you'll want to watch this video to learn my strategies for preparing your boutique for the upcoming changes. If you want to keep your boutique profitable in 2025, then you need to learn how tariffs will impact inventory costs and retail pricing. There are certain tariff updates to watch closely in 2025 and to plan for early to stay ahead in your boutique business.Resources mentioned:U.S. Capitol Switchboard at (202) 224-3121National Retail Federation https://nrf.com/ Say hi on social:Instagram: https://www.instagram.com/stylishandsuccessful/ Facebook: https://www.facebook.com/stylishandsuccessful Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcherhttps://bit.ly/boostyourboutiqueJoin the Facebook Group: https://www.emilyfbgroup.com Website: https://www.boutiquetrainingacademy.com Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1Questions?Comme

If you are starting a boutique and wondering how much inventory to start a boutique, you'll want to tune into this episode to learn how to place your first boutique order, without overbuying! In this episode, you'll learn what to buy for your boutique's first order, how to price boutique items, how to calculate boutique markup, and more. If you're wondering how much money do you need to start a boutique or how to buy inventory for a boutique, you're in the right place! Tune in to learn boutique inventory tips for beginners that will make your boutique business startup a success!SMART START INVENTORY PLAN AVAILABLE NOW: https://www.boutiquetrainingacademy.com/offers/KYkuyZ8N/checkoutSay hi on social:Instagram: https://www.instagram.com/stylishandsuccessful/ Facebook: https://www.facebook.com/stylishandsuccessful Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcherhttps://bit.ly/boostyourboutiqueJoin the Facebook Group: https://www.emilyfbgroup.com Website: https://ww

In this podcast, boutique business expert Emily Benson shares the real story behind generating $25,000 in revenue from a single print-on-demand product: a custom-designed calendar made specifically for boutique owners.You’ll get an insider look at:

These boutique story myths might be holding your brick and mortar boutique back from growth! In this video, I'm breaking down the biggest myths that many boutique owners still believe—and what to do instead if you want to grow a successful retail business in 2025. If you're a brick and mortar boutique owner wanting to get more foot traffic to your boutique and increase profits from your store, this video is for you. You’ll learn: • The truth behind the most common boutique store myths • Why some growth strategies that hurt brick and mortar boutiques, more than help • How to market your brick and mortar boutique business (even without dancing on TikTok) • What actually works to increase sales in a brick and mortar boutique • Tips to build loyal customers and real community

If you want to make the most 2025 your most profitable year in your boutique, you'll want to watch this video in it's entirety for the boutique advice you need to thrive in 2025. Whether you’re just starting your boutique business or you’re looking for expert boutique advice to level up, this video is packed with proven strategies to help you run a successful boutique in today’s retail landscape. If you want to know how to have a successful boutique in 2025, then you need to create a clear boutique success plan that prioritizes your margins, mindset, and marketing. This video will help you avoid common mistakes, set realistic goals, and scale your boutique business effectively.State of the Boutique Industry Free Training: https://www.boutiquetrainingacademy.com/2025 Say hi on social:Instagram: https://www.instagram.com/stylishandsuccessful/ Facebook: https://www.facebook.com/stylishandsuccessful Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcherhttps://bit.ly/boostyour

Spring is here, and that means it’s time to stock up on the spring boutique must-haves that will set your store up for success! In this video, I’ll walk you through the must-have spring items for boutiques, the best spring inventory essentials, and how to strategically stock your boutique to maximize sales this season. Whether you’re a brick-and-mortar or an online boutique owner, these spring boutique trends 2025 will help you attract customers, boost sales, and stay ahead of the competition. Ready to discover the top boutique must-haves for spring and make this your most profitable season yet? Let’s dive in!Learn more about Boutique Profit Accelerator: https://www.boutiquetrainingacademy.com/profitcourseSay hi on social:Instagram: https://www.instagram.com/stylishandsuccessful/ Facebook: https://www.facebook.com/stylishandsuccessful Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcherhttps://bit.ly/boostyourboutiqueJoin the Facebook Group: https://www.emilyfbgroup.com&

Spring is here and your mindset as a boutique owner is more important than ever! If you want to stay motivated as a boutique owner and build a strong retail confidence mindset, you'll want to watch this video to learn the retail success mindset shifts that will help you attract more customers and build a successful, long-term boutique business. Whether you’re a seasoned retailer or just starting out, these boutique sales mindset tips will help you stay motivated and profitable in spring and all year long. Ready for a retail success mindset that sets you up for a strong year? Let’s dive in!https://youtu.be/jVDTNLmiFxESay hi on social:Instagram: https://www.instagram.com/stylishandsuccessful/ Facebook: https://www.facebook.com/stylishandsuccessful Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcherhttps://bit.ly/boostyourboutiqueJoin the Facebook Group: https://www.emilyfbgroup.com Website: https://www.boutiquetrainingacademy.com Subscribe to my YouTube Channel: