Boost Your Boutique With Emily Benson

Emily talks with Leaf Shea, owner of Leaf Boutique in Mansfield, MA. With over 35 years of boutique experience, this past year has caused Leaf to step outside of her comfort zone especially when it came to an online presence for her boutique. As part of the 2020 Mastermind, Leaf shared about her decision to move her incredibly successful boutique to her hometown and how she continued to thrive throughout the toughest months of the pandemic. Follow Leaf: Instagram: @leafboutiquemansfield Facebook: Leaf Boutique www.leafmansfield.com Join the Boutique Training Academy Tribe: bit.ly/trucktribeMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅

In this week's #RICHHIT, Emily chats about inventory mistakes that she sees every boutique owner make and how to fix them in order to grow your business. Boutique CEO Goals Masterclass replay: www.ceogoalsmasterclass.comMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your Shop Event- September 21, 2025

On this week's episode, Emily talks with Shari Aussant from Mermaids on Cape Cod. A long time student of Emily's, Shari has decades of experience in the boutique business including running the country's old country store in Wareham, MA. Shari talks about the changes that she made in her business and her life to make her boutique as successful as it has been and how to learn to embrace the 'waves' of entrepreneurship. Find Shari on Facebook: Mermaids on Cape Cod Join Shari's community: Mermaid Exclusive Collection Follow Shari on Instagram: @mermaidsoncapecod Shop: www.mermaidsoncapecod.comMentioned in this episode:Work on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your

A new podcast series- RICH HITS - will be gracing your airwaves this week! Meant to inspire you to get up and get moving in your business, RICH HITS are short episodes that you can tune in to for under 10 minutes. This week's RICH HIT is all about growing your boutique's audience and utilizing social media. How to Grow Your Audience webinar: https://emily-benson.mykajabi.com/offers/pskzQLBp/checkoutMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your Shop Event- September 2

Emily talks with SFFB alum and current Mastermind client, Taby Davila on her journey to build an inclusive online boutique. Growing up in Utah, Taby was always discouraged by not seeing herself represented in clothing models. She started her first brick and mortar boutique at the age of 16 but closed it several years later to pursue other business ventures and enjoy being a newlywed. Her new boutique, Shop Taby just celebrated its 2nd year of business and is a shining example of body inclusivity and diversity in boutiqueland. Follow Taby: @shoptaby Shop Taby on Facebook Join the Tribe: www.emilyfbgroup.comMentioned in this episode:Work on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move

Kimberly Lee Minor is a business owner and creative executive with over 25 years of senior-level leadership experience spanning merchandising, product development, and brand development and management. Most recently she was Senior Vice President, Strategy, Merchandising Operations, Home, Gifting and Accessories & Third Party for Bath & Body Works. On this episode we start the conversation about our shared experiences in retail, pointing out the flaws and opportunities inside of the industry. We move on to discuss inclusivity, creating a company culture, and building a brand. Connect with Kimberly: @kimberly.lee.minor on Instagram Kimberlylminor@icloud.com www.kimberlyleeminor.comMentioned in this episode:Work on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅

As we start to put 2020 in the rearview mirror, Emily reflects on lessons learned in 2020 and what she will be bringing in 2021. A special thank you to all of the listeners and members of the Boutique Training Academy Tribe. We are so blessed to have each and every one of you in our boutique family! Here's to a beautiful start to 2021! Book mentioned: How to Do Nothing: Resisting the Attention Economy by Jenny OdellMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your Shop

In part 2 of the End Your Year Strong series, Emily talks about what you need to do to really wrap up the last two weeks of 2020. Taking inventory of not just what you have in your boutique but also what you have accomplished this year and what you'd like to accomplish in 2021 are just some of the wrap-up tips Emily talks about in this episode. Join the Boutique CEO Masterclass: www.ceomasterclass.com Join the Tribe: www.emilyfbgroup.comMentioned in this episode:Work on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your Shop Event- September 21, 2025How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand traini

Emily kicks off a 2 part series to end off the year! In this episode, she will guide you through planning out the last 4 weeks of 2020. Stay tuned for part 2 of 2 coming soon! Join the Boutique CEO Masterclass: www.ceomasterclass.com Join the FB group: www.emilyfbgroup.comMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your Shop Event- September 21, 2025

It's the week of the retail Super Bowl - Black Friday/Small Biz Saturday and Cyber Monday! Are you feeling the pressure? Listen to this podcast for some words of encouragement from Emily. FB ADs in a Weekend Workshop: www.fbadsinaweekend.com Email us at hello@stylishandsuccessful.com for information on business assessments and social media and website audits.Mentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your Shop Event- September 21, 2025

On this week's episode, Emily talks with Andrea Kenney, Brand Manager for Team Emily. Andrea has been with Team Emily for almost 2 years and chats about her experience in luxury retail, what she sees come into our inbox and another perspective on not only Emily's business but yours as well! Join the FB group: www.emilyfbgroup.comMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your Shop Event- September 21, 2025

On this week's episode, Emily discusses the power of leaning into your mindset and seeing if your actions are coming from a place of fear. Turn your panic into productivity! Join the Tribe: www.emilyfbgroup.comMentioned in this episode:Work on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your Shop Event- September 21, 2025How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique Business

On this week's episode, Emily talks with Boutique Training Academy coach and former co-worker at Henri Bendel's, Ariane Braverman. After 15+ years in the corporate retail space, Ariane began her own jewelry boutique taking all of her retail experience and applying it to her own business. Ariane talks with Emily about how different it was starting her own business even with everything she knew from her corporate retail job and all of the lessons she learned along the way. Follow Ariane at: https://www.facebook.com/arianesjewelbox IG: @arianesjewelbox www.arianesjewelbox.com Join the Boutique Training Academy Tribe: bit.ly/trucktribe Make sure that you rate, review, and subscribe before you leave!Mentioned in this episode:Work on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and market

On this week's episode, Emily gets real about what's going on in the world right now. The election, continuation of the pandemic and overall uncertainty can take a toll on your mind, body, and soul, especially as a small business owner. Listen to this episode for some of her best tips on helping get you through the next few weeks. Join the Tribe: bit.ly/trucktribe Make sure that you rate, review, and subscribe before you leave!Mentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on

On this week's episode, Emily talks with Mastermind client and The Dove's Nest Boutique owner, Kelli Ackerland. After 3 years as a successful direct sales consultant, Kelli made the transition from direct sales to full time boutique CEO, while also leaving her corporate job behind. As a busy mom to 4 boys, Kelli talks about her decision to leave direct sales and how that has impacted her family life as well as the time management skills she has implemented to run a successful business from home. Connect with Kelli Ackerland on Facebook: https://www.facebook.com/shopthedovesnestMentioned in this episode:Work on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your Shop Event-

On this week's episode, Emily is back with Jessica Hapney from Boutique Decor and More to talk all things trendy for boutique decor this holiday. Learn more about what's on trend this year for holiday and what is the most important when planning out your windows and holiday displays! Boutique Basics Bootcamp is open now! www.boutiquebasicsbootcamp.com Use code BTA10 for 10% off at www.boutiquedecorandmore.comMentioned in this episode:Work on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your Shop Event- September 21, 2025How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing B

Emily talks with fellow entrepreneur, Stacy Tuschl about the importance of having an online presence (yes, brick & mortars we are talking to YOU!). She shared her biz journey along with some tips and tricks that have helped her along the way. Black Friday Masterclass Replay: www.blackfridaymasterclass.com Book mentioned: The Automatic Customer by John Warrillow Foot Traffic Podcast: https://podcasts.apple.com/us/podcast/foot-traffic-podcast/id1081130355 Follow Stacy on Instagram: https://www.instagram.com/stacytuschlMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A

In this week's episode, Emily talks tips and tricks to get you through this fall. She goes into depth on how to educate your customer, not panicking on a slow day or week, and how to double down on what's working for you. Black Friday Masterclass: www.blackfridaymasterclass.com Boutique Basics Bootcamp: www.boutiquebasicsbootcamp.com YouTube: bit.ly/youtubeemilyMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your Shop Event- September 21, 2025

In this week's episode Emily talks with Mastermind client, Alyssa Wagner on her journey from MLM consultant to independent boutique owner. Their conversation covers everything from her decision to go out on her own, to why her boutique has been such a success and the growth she has seen over the past 7 months working with Emily (despite a pandemic!). Alyssa's Facebook Group: https://www.facebook.com/groups/cactusloungeboutique Follow Alyssa on Instagram: @cactusloungboutique Apply for the High Vibe Boutique Mastermind: www.BoutiqueMastermind.comMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buy

Now is the time to start prepping for the 2020 holiday season in your boutique! Listen to this episode for my advice on prepping for the biggest weekend in retail! Sign up for the Holiday Masterclass: bit.ly/blackfridayblitzBTAMentioned in this episode:How To Start A Clothing Boutique Business - Free On-Demand WebinarHere is the link to register for the free, on-demand training:How To Start A Clothing Boutique BusinessWork on Your Shop Event- September 21, 2025Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan ✅ A fresh perspective on your numbers and goals ✅ The energy and confidence to move forwardWork on Your Shop Event- September 21, 2025