Garlic Marketing Show

Heather Ann Havenwood, CEO of Havenwood Worldwide, LLC and Chief Sexy Boss, is a serial entrepreneur and is regarded as a top authority on Internet marketing, business strategies and marketing. Since marketing her first business in 1999, bringing together clients and personal coaches, she has played an active role in the online marketing world since before most even had a computer. Through losing a client that didn’t receive an email Heather started testing a theory that has quadrupled her optin rates. She’s leveraged this ninja tactic with everything from local marketing to podcasting to live speaking engagements. If you’re not winning the battle over your customer’s inbox, this episode should be at the top of your iTunes queue.   Reading Now: Flow | by Mihaly Csikszentmihalyi Favorite Business Book: The Game of Life and How to Play it | by Florence Scovel Shinn Mindset Principle: Give yourself permission to fail Business Advice: Hire a coach and stop asking your friends for advice Favorite Quote: “

What do you do when revenues aren’t making the mark? How do you bounce back when the heat is on from the looming competition that’s waiting for you to slip up? You wow!   That’s exactly what John Dwyer did for a major banking client when he got their brand in front of Jerry Seinfeld. But it didn’t stop there, John went on to get Jerry to become a spokesperson and tripled sales in just 18 months. Prior to launching The Institute of Wow, John established Dynamic Ideas where he honed his “wow factor” and was contracted by the likes of 7-11, Coca Cola, Westfield Malls and McDonalds. If you’ve ever wondered how business mavericks like Richard Branson and Elon Musk create a niche where others don’t see an opportunity, this episode is a must listen. Hear how turf framers sold out of their entire inventory in a few short hours, a dilapidated Fiji resort that went from 30 to 80% occupancy, and what you can do to become the purple cow of your industry without a $500,000 Ad budget.   Favorite Business Book: Purple Cow

Are you making the mistake of putting too much focus on your brand? Are sales drying up because your traffic isn’t converting? Still think your industry is different? Justin Christianson is 14 year digital marketing veteran, co-founder of Conversion Fanatics and a best-selling author. After him and his business partner solid their 7 figure publishing businesses, they answered the call of distressed advertisers and took massive action. Justin and his team have since worked on hundreds of marketing campaigns and ran over 1,500 split tests. Get the strategies and tactics that allowed Justin’s client to see an 1100% increase in NEW customers. Reading Now: Built To Sell by John Warillow Favorite Business Book: Playing to Win by A.G. Lafley & Roger Martin Mindset Principle: Finding the silver lining in all situations Favorite Quote: Optimization is a video game. The higher the score the more money you make. Connect with today’s guest: Conversion Fanatics - Visit Justin’s site to master conversion and grab his

What’s the secret to guestblogging on top ranked websites like Kissmetrics,Lifehack and SEMrush? Moreimportantly, what’s the level of impact it can have on yourbusiness? Do the names Peep Laja, Laura Roeder and Brian Clark ringa bell? They all built their companies from blogging.Cody Lester when from financialanalyst to highly revered guest blogger with the strategies heshares in today’s episode. After years of being in the trenches andrising through the ranks, he’s dialed in what it takes to not onlyguest blog, but get your articles to convert.Listen and learn from Cody’sfirst hand experiences that include: how and where to guest blog,the winning guest blogging formula, and how to leverage yourexpertise in written form.Favorite Business Book:The Content MarketingPlaybook by Suja Patel& Rob WormleyMindset Principle:Being rigorous aboutplanningFavorite Quote:“He who lives by the crystalball will eat shattered glass.” - Ray DalioConnect with today’s guest:Marketdoc.com - Visit Cody’s blog and learn more abo

Why are you starting this new marketing project? Why are youexpanding into business?Not know this is setting you up for results, even "successful"results, with which you are not happy.More likely, your will end up dropping the ball and knotbelieving the marketing works because you forget the real reasonyou started.When you define and understand your purpose, big and small youset yourself up for success. See acast.com/privacy for privacy and opt-out information.

Why are you starting this new marketing project? Why are youexpanding into business?Not know this is setting you up for results, even "successful"results, with which you are not happy.More likely, your will end up dropping the ball and knotbelieving the marketing works because you forget the real reasonyou started.When you define and understand your purpose, big and small youset yourself up for success. See acast.com/privacy for privacy and opt-out information.

Why are you starting this new marketing project? Why are youexpanding into business?Not know this is setting you up for results, even "successful"results, with which you are not happy.More likely, your will end up dropping the ball and knotbelieving the marketing works because you forget the real reasonyou started.When you define and understand your purpose, big and small youset yourself up for success. See acast.com/privacy for privacy and opt-out information.

How do you measure the real ROI of socialmedia? How do you manage a crisis when things aren’t working inyour favor? The world of social media is vastly different than whatit used to be 3 years ago and it’s forever evolving.Corinna Essa joins us today to share herinsights. Since founding and running her Australian based socialmedia management firm, Corinna has done extensive research anddevelopment into what’s working now. After realizing televisionproduction wasn’t where she’d find stability, Corinna reluctantlytook her brother's advice and hasn’t looked back since. Tune-in to this week’s episode to learn thebiggest trends in social and which platform could be the catalystyou need to build industry authority and social proof. Reading Now:Trump University 101 by Donald TrumpFavorite Business Book:Changing The Channel by Michael MastersonMindset Principle:Challenge managementFavorite Quote:Mantra: “If she can do it, so can I.” Connect with today’s guest:SocialmediaWorldwide.com -Corinna’s website See acast.com/

Why are you starting this new marketing project? Why are youexpanding into business?Not know this is setting you up for results, even "successful"results, with which you are not happy.More likely, your will end up dropping the ball and knotbelieving the marketing works because you forget the real reasonyou started.When you define and understand your purpose, big and small youset yourself up for success. See acast.com/privacy for privacy and opt-out information.

Why are you starting this new marketing project? Why are youexpanding into business?Not know this is setting you up for results, even "successful"results, with which you are not happy.More likely, your will end up dropping the ball and knotbelieving the marketing works because you forget the real reasonyou started.When you define and understand your purpose, big and small youset yourself up for success. See acast.com/privacy for privacy and opt-out information.

Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day. See acast.com/privacy for privacy and opt-out information.

Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day. See acast.com/privacy for privacy and opt-out information.

What does it take to work with Fortune 500 companies and venture backed startups? What are their most pressing needs?Eric Siu has built quite a reputation for helping Silicon Valley startups navigate their way through paid advertising, content marketing and SEO. As the host of Growth Everywhere, he’s has interviewed and stood toe to toe with the founders like Jason Lemkin, Noah Kagan, and Hiten Shah. In this episode you’ll learn the fundamentals of create a predictable lead system, why Eric plans to give away 60 million dollars, and his vision for fixing the public education. Favorite Business Book: The Billionaire That Wasn’t by Conor O’ CleryThe Hard Thing About Hard Things by Ben Horowitz Mindset Principle:Being present in the moment.  Business Advice: Start leveraging Gmail Ads.  Favorite Quote:“You can have everything you want, if you help enough people other people get what they want.” - Zig Ziglar “The secret to living is giving.” - Tony RobbinsConnect with today’s guest: Growth Everywhere - Eric’s pod

Morning Marketing Mindset is a series focused on helping you getthe right mindset. When it comes to marketing, our biggest problemscome from having the wrong mindsets. In these short episodes you'llget daily training on how to improve your mindset and learning injust 5 minutes a day. See acast.com/privacy for privacy and opt-out information.

Morning Marketing Mindset is a series focused on helping you getthe right mindset. When it comes to marketing, our biggest problemscome from having the wrong mindsets. In these short episodes you'llget daily training on how to improve your mindset and learning injust 5 minutes a day. See acast.com/privacy for privacy and opt-out information.

Want to be successful like Gary Vaynerchuk? It's in the mindset, not the tactics.  See acast.com/privacy for privacy and opt-out information.

Want to be successful like Gary Vaynerchuk? It's in the mindset, not the tactics.  See acast.com/privacy for privacy and opt-out information.

Want to be successful like Gary Vaynerchuk? It's in the mindset, not the tactics.  See acast.com/privacy for privacy and opt-out information.

Want to be successful like Gary Vaynerchuk? It's in the mindset, not the tactics.  See acast.com/privacy for privacy and opt-out information.

Did you know that very few offers actually convert? And if they do, how you know how to separate what’s working and what’s not working?On the surface an offer converting at 2.5% might sound terrible, but what if it netted you $100,000 in revenue? That’s exactly why you need to be tuning into today’s episode. Nate Kennedy shares the harsh reality of what it really takes to generate leads online and build a profitable business. In this episode Nate shares some of the challenges and mistakes made by businesses that capture leads from paid traffic and the mindset you need to have place for optimizing your campaigns. He also share his philosophy on the importance of family and staying healthy. Reading Now: The 10x Rule | by Grant CardoneFavorite Business Book: The Go-Giver | by Bob BurgMindset Principle:Finding balance while growing a business.Favorite Quote:Make it work, then make it better. Connect with today’s guest: Optimized Assets - Check out  Nate’s company Request to join Ian’s new Facebook Group See acas