Garlic Marketing Show

Most personal injury attorneys waste thousands every month on marketing that does not create authority or real clients.In this episode of the Garlic Marketing Show, Ian Garlic sits down with Chris Dreyer, CEO of Rankings.io, to reveal how law firms can transform their marketing strategies in today’s AI-driven world.Chris explains how to fix the biggest mistakes law firms make, how SEO is evolving, and how firms can build a brand that outlasts Google Ads.He also shares powerful lessons law firms can learn from Geico and State Farm, and how smart branding wins the best clients.

Most cash-pay hormone practices hit a ceiling. They grow… then stall. But Jody Layne helped take one from $500K to $4.2 million in revenue without sacrificing patient care.In this episode, Jody breaks down the Predictable Profit Formula that made it possible. You’ll learn her full five-step framework, how to identify the one thing holding most clinics back, and what she wishes she’d done differently (yes, she made a major mistake, and you’ll want to avoid it). Whether you're a healthcare entrepreneur, clinic owner, or hormone practice leader, this episode is a masterclass in scaling profitably and sustainably. 

Most sales training is outdated, and if you’re still following the same “always be closing” playbook, you’re probably pushing clients away.In this episode of the Garlic Marketing Show, John "Small Mountain" Hill, bestselling author of Selling From Scratch, exposes why most sales advice is failing you, why referrals might actually be hurting your business, and the seven reasons people won’t buy from you.If you’re running an agency, coaching business, or selling any service, this episode will change how you think about sales.Want to master sales without outdated tactics? Connect with John "Small Mountain" Hill on LinkedIn and check out his book Selling From Scratch.What You’ll Learn:The biggest sales myths that are costing you dealsWhy you’ll hate your next salesperson if you don’t fix this firstThe huge gap between lead magnets and selling high-ticket offersThe biggest mistakes founders make when hiring closersWhy referrals might actually be hurting your businessThe seven reasons prospects don’t buy and how to

AI shopping is taking over. And most Shopify store owners don’t even know they’re already falling behind.In this episode of the Garlic Marketing Show, Tanner Larsson from Built2Scale breaks down the real AI opportunity happening right now in ecommerce. We’re not just talking AI chat. We’re talking AI commerce, the shift in how people buy, and why your store needs to be visible in AI results to survive.Tanner shares the data points Shopify stores must fix, the tools big brands are missing, and what Sephora is doing right to win AI search. We also reveal the one site that’s fully optimized for AI and why it’s dominating.What You’ll Learn:Why AI Shopping Is the Biggest Opportunity for Shopify Store OwnersHow AI Is Transforming the Way People Buy OnlineWhat Shopify Data You Need and How to Access ItHow Sephora Is Dominating AI SearchKey Differences Between AI Search Optimization and Traditional SEOWhy AI Has Become the Most Trusted Resource for BuyersHow Major Brands Are Missing Out by Not Showing Up in AI Shoppi

Tired of relying only on insurance payments that keep shrinking?In this episode of the Garlic Marketing Show, Ian Garlic talks with Stan Esecson, Chief Idea Officer at SeeStimpodInAction, about how chiropractors and physical therapists can add cash-based services that create fast recurring revenue without adding new employees.Stan reveals the simple system clinics are using to fill workshops, convert patients on the spot, and rent devices like the Stimpod to create long-term cash flow.Plus, he explains how the Stimpod device helps reboot nerves and treat diabetic neuropathy, chronic pain, incontinence, and more, without overwhelming your practice.Stan also shares how they offer financing options for clinics and for patients to make it easy to get started and scale fast.If you are ready to grow your chiropractic or PT practice with smarter marketing and real results, watch this episode and subscribe for more growth strategies on the Garlic Marketing Show.What You’ll Learn:Why insurance-only practices are strug

Are you working hard, staying disciplined, and STILL not seeing the freedom or results you want as an entrepreneur?In this episode of the Garlic Marketing Show, Ian Garlic sits down with Craig Ballantyne, author of The Dark Side of Discipline and co-owner of EarlyToRise.com, to unpack the surprising truth about discipline, identity, and business vision.Craig reveals how entrepreneur burnout is often the result of misguided discipline and why effortless discipline built around clarity and systems is the key to long-term growth. He also shares his top coaching funnel strategy, how he uses audiobooks and video testimonials to convert, and why AI will never replace coaching grounded in human connection.Whether you're a high performer or business coach, this episode will reshape how you think about productivity, identity, and building a business that doesn’t burn you out.What You’ll Learn:The Dark Side of Discipline and Filtering the Right HabitsHow Accountability Creates Effortless DisciplineFinding Your Why and

Most agency owners are tired of trying to do it all, from sales to fulfillment to client management. Hiring more people isn’t always the answer. The key to real growth is finding the right person who can handle operations and free you up to scale.In this episode of the Garlic Marketing Show, Brittany Filori, CEO of 51Blocks, reveals why most agencies struggle with white-label partners, how to optimize websites for Gen Z and Millennials, and why SEO is evolving as websites become less important. She also dives into AI’s impact on marketing, what to be cautious of, and whether it’s better to build or buy an agency.What You’ll Learn:The Biggest Problem Agencies Have With White-Label PartnersWhy Most Agency Owners Are Tired of Trying It AllThe Key Hire That Will Let You Scale Without Adding a Massive TeamThe Advantage of Using a White-Label Partner the Right WayWhy They Don’t Have Account Managers at the ForefrontTaking Advantage of SEO and AI Before It’s Too LateThe Biggest Risks to Watch For in AI-Driven Market

Most people waste hours editing videos that don’t even convert.Travis Houston, author of Turn Views into Profit, talks about how to create high-retention content by fixing your script, not your edits.Travis shares the systems he’s used with 7-figure brands to produce content that gets attention, holds viewers, and drives sales, all while saving 10+ hours a week with his Editless Video method. And yes, you’ll also see the moment Travis presses ONE button on his Stream Deck and changes his entire camera setup live, it’s the kind of next-level video productivity you didn’t know you needed.PLUS: He’s giving away his book for free (Use code “IANGARLIC”)What You’ll Learn:How to SNL Your Content With PrepurposingWhy 90% of Repurposed Content FailsThe Worst Way to Start Your VideoThe Most Important Part of Your VideoThe Two Parts of Your Video That Travis Says Need to Be ScriptedHow to Use Prompt Stacks for Faster RecordingTravis’s Favorite AI Tools for CreatorsHow to Create an Editless Video StudioMoom App CamCam an

AI isn’t here to replace you! it’s here to make you better. But only if you know how to use it the right way.Meet Adi Klevit, CEO and Founder of Business Success Consulting Group, where she helps businesses document, optimize, and implement processes for long-term growth. She’s here to break down how AI can improve your systems, streamline training, and challenge your thinking to help you scale faster.If you’re overwhelmed by AI tools and don’t know where to start, this episode will help you take control, use AI effectively, and drive your business forward.What You’ll Learn:The Right (and Wrong) Ways to Use AI in BusinessHow AI Can Become Your Strategic Thinking PartnerWhy AI Won’t Replace Jobs—but Will Change ThemHow to Use AI to Build Better Training and ProcessesConnect with Adi Klevit:Website - https://bizsuccesscg.com/Linkedin - https://www.linkedin.com/in/adiklevit/Resources:Connect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Disco

Jotform isn’t just about forms anymore. AI is changing everything.In this episode of the Garlic Marketing Show, Aytekin Tank, Founder & CEO of Jotform, shares how his team is replacing traditional forms with AI agents, their game-changing experiment with Google AI, and how they’re using customer stories to shape their products.If you want to know how to use AI in your business, create better customer experiences, and stay ahead in SaaS—this episode is for you.What You’ll Learn:Why Jotform is moving from forms to AI agentsHow Google AI helped test 2,000 ideas instantlyThe power of customer interviews & why they WATCH them instead of reading transcriptsThe biggest mistake in customer research and how to fix itWhy businesses are more comfortable talking to AI than humansHow AI will change customer support and sales foreverThe future of AI-powered customer interactionHow Aytekin’s kids are learning AI faster than adultsConnect with Aytekin Tank:Website - https://www.jotform.com/Book -  https://ayteki

Private jets aren’t just for luxury. They’re a powerful business tool for networking, deal-making, and elite masterminds.On this episode of the Garlic Marketing Show, Lea Woodford, CEO of SmartFem Media Group, reveals how she leverages private jets to land high-profile clients, host exclusive events, and create unforgettable experiences that build long-term relationships.What You’ll Learn:Why private jets are the ultimate business tool for high-end mastermindsHow Lea landed interviews with Jane Seymour, Guy Fieri, Dan Sullivan, and Robert KiyosakiTurning print magazines into a 92 percent speaker acceptance rateHow Lea used private jets to land six-figure dealsThe hidden tax benefits of owning a private jetWhy private jet memberships are a bad investmentHow to book a private jet experience for business growthConnect with Lea Woodford:Website - http://wwwsmartfem.com/Linkedin - https://www.linkedin.com/in/leawoodford/Portfolio - http://www.luxurymarketbranding.com/Resources:Connect with IanDownload a Tackle Box

Most agency owners hit a revenue ceiling, struggle with operations, and work harder for less money. The dream of running a business turns into stress, frustration, and exhaustion.In this episode of the Garlic Marketing Show, Chris Martinez, CEO & Founder of DUDE Agency, reveals why most agencies fail to scale, the biggest profit mistakes owners make, and how to build an agency that makes money without running you into the ground.Chris shares the key revenue thresholds agencies struggle to pass, how to hire the right team, and why most agency owners don’t pay themselves enough. If you’re running an agency and feeling stuck, this episode is a must-watch.What You’ll Learn:The biggest reasons agency owners get stuckWhy most agencies don’t take home enough profitThe key revenue ceilings agency owners struggle to break throughHow Chris built and scaled his agency using outsourcingThe hiring mistakes that kill agency growthHow to get consistent lead flow without wasting moneyWhen to hire a Salesperson and why Mo

Email is NOT dead, most businesses just aren’t using it right.On this episode of the Garlic Marketing Show, Tom Ruwitch, Client Attraction Strategist and Founder of Story Power Marketing breaks down the biggest email marketing myths, the mistakes killing your open rates, and how he sends out 8 emails a day without losing subscribers.What You’ll Learn:Why AI won’t replace great email marketingHow Tom scaled and sold his email service provider businessThe BS behind 80/20 value content and why daily emails workWhy most businesses struggle with content and how to fix itThe essential email campaigns every business needsWhy "build it and they will come" is the biggest marketing lieThe REAL key to email open rates (it’s not the subject line)Using AI for content creation without losing your brand voiceTom’s book Story Power Marketing and why you need itConnect with Tom Ruwitch:Website - https://storypowermarketing.com/Linkedin - https://www.linkedin.com/in/tomruwitch/Resources:Connect with IanDownload a Tackle Box!Su

What if scaling your agency wasn’t about chasing more clients but about selling the right offers in the right way?In this episode of the Garlic Marketing Show, Justin Brooke, founder of AdSkills.com and FaithFunnels, reveals how he built and sold multiple businesses, used book funnels to profitably generate leads, and why retargeting is still one of the most powerful strategies for growing a business.What You’ll Learn:The book funnel strategy that sold 50+ books per day profitablyWhy Google Ads changed everything for JustinThe biggest mistakes agencies make with paid adsHow courses became a lead-gen machine for his agencyWhy most agencies lose money on ads (and how to fix it)The real reason Justin switched from free+shipping to “pay what you want”Why physical books convert better than digital onesRetargeting secrets that every business needs to knowConnect with Justin Brooke:Website - https://adskills.com/Linkedin - https://www.linkedin.com/in/justinbrooke/Twitter - https://x.com/IMJustinBrookeResources:Conne

What if your sales strategy is holding back your agency’s growth?Aaron Levenstadt, former Googler and founder of Agency Alliance shares how he scaled and exited two agencies by mastering sales and specialization.If you’re running an agency, selling a service, or struggling to close deals—this episode will change the way you approach sales.What You’ll Learn:The bedrock changes Aaron made to scale and exit two agenciesThe Three W’s Framework that fixes broken sales callsThe biggest sales mistakes killing agency growthThe most common question agencies answer wrong on sales callsHow to structure your offer so clients stop hesitatingReawakening sleeping leads (you don’t need more leads!)The Dr. Seuss book that will make you a better salespersonWhy founder-led sales aren’t the problem—it’s your processConnect with Aaron Levenstadt:Website - https://www.joinagencyalliance.com/Linkedin - https://www.linkedin.com/in/aaronlevenstadtEmail - Aaron@joinagencyalliance.comResources:Connect with IanDownload a Tackle Box!Supe

Most agency owners think selling their business will be easy. The reality? Most agencies aren’t even sellable.Jonathan Baker, Practice Lead, M&A at Punctuation, breaks down exactly how to make your agency valuable, what buyers actually look for, and how to avoid the biggest M&A mistakes.If you’re even thinking about selling your agency, you need to start setting it up NOW.What You’ll Learn:The truth about selling a digital agencyWhat’s a healthy profit margin for an agency? (If it’s under 20%, you’re in trouble)How much should agency owners actually pay themselves? (Most get this wrong)The #1 component to scaling an agency’s profit for exitWhy founder-led sales are a trap (and what to do instead)How to price your agency services (hourly rates vs. value-based pricing)The biggest growth mistake agencies make before sellingHow to find a fun AND profitable nicheConnect with Jonathan Baker:Website - https://punctuation.com/Linkedin - https://www.linkedin.com/in/jonathandavidbaker/M&A Guidance - https:/

Your ads are lying to you. Meta says you have a 4X ROAS. So does Google. So does YouTube. But where is your actual revenue coming from?In this episode of the Garlic Marketing Show, Ralph Burns, Founder & CEO of Tier 11, reveals why most businesses waste ad spend chasing misleading metrics and how to fix it. Plus, Ad platforms want credit for every sale, but if you don’t know which channels actually work, you’re wasting money and missing real growth opportunities.If your ads aren’t scaling or your data is leading you in the wrong direction, connect with Ralph Burns at tier11.com.What You’ll Learn:Why ROAS Inside Ad Platforms Doesn’t Tell the Full StoryThe Biggest Mistake Ad Agencies Make That Keeps Businesses Stuck Instead of ScalingHow to Track Customer Journeys Across Facebook, Google, YouTube, and EmailWhy Most Black Friday and Holiday Campaigns FailHow Tier 11 Helps Brands Clean Up Analytics and Scale the Right AdsConnect with Ralph Burns:Website - https://www.tiereleven.com/Linkedin - https://www.link

What’s holding back your business growth? CRM expert Nelson de Miranda shares how Method.me integrates with accounting platforms like QuickBooks to streamline operations, improve follow-ups, and grow profits. Hear real success stories, including a company doubling its revenue and a pool services business transforming its workflow. Learn how to leverage CRM tools to identify your best customers, optimize sales processes, and create a seamless customer journey.Here’s what you’ll learn in this episode:How Method.me integrates sales and accounting for efficiencyReal-life success stories of businesses transforming with CRMsPractical steps to start building the perfect CRM strategy for your businessThe overlooked power of follow-ups in scaling sales and profitConnect with Guest:Linkedin - https://www.linkedin.com/in/nelsondemiranda/Method.me - https://www.method.me/Worksheet - https://grow.method.me/garlicmarketing/Resources:Connect with IanDownload a Tackle Box!Supercharge your marketing and grow your business wit

Struggling with founder-led sales? Wondering how to scale your agency sustainably?Corey Quinn brings 17 years of agency expertise, including scaling Scorpion from $20M to $150M. Now, he’s helping agencies escape founder-led sales with proven strategies.If you’re ready to scale your agency, you don’t want to miss this!

Struggling with ad performance? Romina from Tier 11 joins the Garlic Marketing Show to reveal how her team helped Condition 1 overcome inefficient ad structures, crush Black Friday, and build a roadmap to double their revenue.Whether you're an agency or brand, you’ll gain valuable strategies to scale smarter, from crafting creative ad strategies to mastering full-funnel marketing.Here’s what’s covered in this episode:The key to cleaning up underperforming ad accounts for rapid results.How strategic collaboration can make or break campaigns.Why businesses need a holistic view of paid ads, CRO, and creative strategies.Connect with Romina:Website - https://www.tiereleven.com/Linkedin - https://www.linkedin.com/in/romina-berbari-daou-005609133/Resources:Connect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Hosted on Acast. See acast.com/privacy for more information.