Fierce Feminine Leadership

Before I had this coaching business, I had a very successful consulting business for over 10 years. It was great, but I eventually reached a point where I needed to shift mindsets, to stop doing the work, and start building an ecosystem.  So many women CEOs are at the same spot I was before I made the change. You know that if you get sick or don’t show up, your business doesn’t make money. You have no CIA (cash, influence, and autonomy) and you’re spending 25 hours a week just delivering on what you sold. Keep Reading >> Today, I’m re-introducing you to the business structure we recommend in our business accelerator, PPAM. If you want to have more open time, more CIA, and you want to make a bigger impact, then PPAM is the way to go. Using this model will help you achieve 7 figure status with more time for everything. In today’s episode, I'm sharing part one of a two-part series about the PPAM model - what it is, how it works, and why it’s so dang effective. This is the heart of what we teach in the business a

Do you know how much time you are spending on sales and marketing in your business? Are you aware of your net worth and key growth activities? If not, you could be preventing yourself and your business from growing and developing the resilience necessary to be as successful as possible. Measuring the effectiveness of what you are doing in your business is a crucial element of being an entrepreneur. What will work for you is fairly nuanced but gaining clarity about what metrics move the needle can really benefit your business and generate growth in different areas of your life. Keep reading Any time we’re talking about metrics, it is worth taking the time to think through what metrics matter to you. What can you gently pay attention to that’s going to really help you see if you’re moving in the right direction? In this episode, I’m sharing three superbly useful calculations that I watch closely and use to help me maximize my effectiveness as a leader and entrepreneur. Wherever your attention flows, that thing

Contrary to popular belief, growing a business is not the be-all-end-all it’s cracked up to be. Now, scaling a business, that’s a whole other story. Growth and scale are not the same thing, and using them interchangeably only creates stress and confusion.  On a basic level, scaling sets you free and growth creates more problems. I don’t know what your mission here on earth is, but I know you have one. And I know it isn’t to make more revenue so you can have more headaches. But that’s what focusing on growth will get you. Keep Reading >> When I work with women entrepreneurs, the one thing we all have in common is a greater mission. Money is great, but we’re here for more. You’re here to scale so that you can make a greater impact, change lives, change your industry, and direct your abundance into causes you care about. Today on the podcast, I’m diving into why we’ve got to stop using “scale” and “growth” interchangeably and how to decide which one you’ve been working towards. I’m sharing the 3 principles of sc

We received an unprecedented number of emails and messages about episode 421, my conversation with Barbara Huson, about getting wired for wealth. So many of you were thanking us for that conversation and sharing your thoughts on aiming for wealth instead of riches.  One of the things that really stood out to me in that interview was Barbara’s dedication to her focus, to her zone of genius. She has spent three decades working with women on rewiring their mindsets for wealth. We talk a lot about niching down and nailing your message here, and to say she is an expert would be an understatement. Keep Reading >> I know so many of you were inspired by Barbara to achieve wealth in your own businesses. If that’s you, it’s time to stop dickering around doing all the things, serving all the people, and start focusing on just one thing. It’s time to have zone of genius discipline.  In today’s episode, I’m unpacking what it means to have zone of genius discipline and showing how Barbara’s body of work is a perfect exampl

Many of you sell knowledge and transformative work to your clients and customers. Some of you are coaches, authors and podcasters, and others are expertise providers. In our programming, we teach you to package your expertise as intellectual property, but I want to invite you to take it even deeper.  I share what I share in these podcasts and in our programs to help you think more deeply about your business and the core philosophies that underpin your offerings. Sometimes we rush to package and market something so we can get it out into the world, but this causes very important elements to get overlooked. Keep reading I encourage you in this episode to really flesh out what your business philosophy is and how it impacts your business decisions. When you can get crystal clear on your philosophy, every decision you make comes from a place of alignment and authenticity.  Listen in today to find out how to craft your philosophy if you don’t already have one, why making it super clear is so important, and how our

Have you ever heard the phrase, “Revenue is vanity and profit is sanity”? The idea is that it’s not how much money you make, it’s actually how much of it you keep. There are plenty of 7-figure earners out there, but not all of them are wealthy. Some are actually broke. I would love for you to both make and keep a ton of money because doing so brings so much peace of mind and freedom. To help you understand how to build a business that results in you being wealthy and not broke, I’ve invited the Queen of Money herself onto the show today. Keep reading Jackie Porter is an entrepreneur, author, media commentator and financial expert who helps women entrepreneurs like us make money, keep money, and avoid becoming broke millionaires. Women entrepreneurs don’t have the same opportunities as male entrepreneurs to build wealth, and Jackie is passionate about changing that.  In today’s episode, Jackie and I discuss the differences between closing sales in your business and having something to show for it. We talk abou

Your business doesn’t exist in a vacuum. You’re part of a global supply chain with the team members you employ, the contractors you hire, and the customers from other countries who buy from you. Then there’s the money you take out of your business and spend in your local economy.  As a business owner, you are part of a big global money tapestry called the economy. And learning about that tapestry can help you make better business decisions. Unfortunately, most mainstream economic discussions cater to men and male business owners, leaving women entrepreneurs out. Keep reading I have two brilliant guests on the podcast today who share my passion for helping women feel confident joining the conversation around global economics and money. Katrine Marcal is an economist and author, and Linda Davies is a former investment banker turned author. Both have incredibly useful insights on how the world economy has shifted over the last 18 months and how it will continue to shape our businesses over the next two years. Li

You have a message to share with your people about who you are and what your business does. But, the idea of showing up on video to share that message paralyzes you. Stepping into the spotlight seems terrifying, and this fear prevents you from sharing your message. As the CEO of your company, and especially if you’re a company of one, it’s very important to be a spokesperson for your organization and its mission. You might be scared of showing up and being judged, criticized, corrected, or maybe you just don’t like how you look on camera. These reasons for not being visible aren’t serving you and they aren’t helping you be the strong leader your company needs. Keep reading My guest today is an expert on showing up authentically and powerfully online and in front of the camera. Keri Murphy is my dear friend and the CEO and founder of Inspired Living. As an international speaker, media expert, and business mentor, she’s a master at showing entrepreneurs how to show up authentically on camera and how to leverage

I have a question for you. With what your business is currently offering, are you striving to serve your audience or to impress your peers? Meeting your audience where they're at makes sense, right? So then why is it so hard to do? I have seen it so many times. We get excited about the success of our business and we begin to overshoot our prospects, overwhelming the audience. Doing this impedes your ability to serve them and ultimately cripples your business growth. Keep reading The truth is that audience choice is a seven figure decision. You need to be careful when selecting your niche and exactly how you want to serve them. Once you make that decision, stick to it. Continue to examine and meet their needs as best you can. In today’s episode, we talk all about the dangers of overshooting your audience and why it can be mistaken for a business strategy. I talk to you about the results that are possible if you commit to an audience and how you can gain cash, autonomy, and influence through that decision. Toda

Today, we are exploring disqualify selling. Disqualification is all about drawing clear boundaries around who your brand, company, and offerings are not for. When you do it right, you can catapult your brand to cult status, grow your revenue to heights you've never seen, and make the process of closing sales much more elegant and refined.  At its core, the power of disqualification is the energy of saying no. This complex business tactic requires you to clearly state to your marketplace not only who you are for but also who you are not serving. It is up to you to define your niche market and to make them your focal point. Keep Reading Using this method isn’t just a matter of implementing it into your business processes. It’s a mindset change. The disqualification method requires you to have an abundance mindset since it, theoretically, restricts your audience. By taking this action, you cultivate immense loyalty from your people. I invite you to really consider who you’re spending your marketing dollars focus

Are you leveraging the full potential of your content marketing? Here's the thing: most people are not. If you podcast, blog, or create any form of content, you need to listen to this episode. Oh, and you’re welcome. The power of content marketing comes from being able to transform a lead you have into a buyer. When you combine effective content creation with an effective distribution strategy, you can 10X your content marketing strategy. Keep Reading Today on the podcast, I am interviewing Ross Simmonds, also known as “Sherlock Homeboy.” He has been a digital marketing strategist and entrepreneur since he was about eight years old. Ross Simmonds does many things, including working as the Founder and CEO of Foundation Inc. Ross and I talk about the power that comes with creating quality content and the way that it can build your brand’s authority and reach. Whether or not you are reaching out into a saturated market, it is important to remember that yours might be the only gospel that someone can hear. Get re

I have been on a mission lately to demonstrate the value and methodology behind group programs as a business instead of running yourself ragged with one-on-one coaching. While each of these can have a place in your business, it is highly valuable to dig into group programs so that you can avoid entrepreneurial overwhelm. I want to give you a great example of this today by highlighting an interview and a case study that demonstrates the effectiveness of group programs. I'm doing so with the incredible Stacy Mayer, who has found massive success implementing group programs over the last six months. Keep Reading Stacy has always been a strong advocate for women and their place in the world of high-power executives. She got her start by making her voice heard in New York, although not quite the way you would imagine. She led an improv company in Times Square while moonlighting at a hedge fund, steadily making the transition into running her own successful coaching business. I want you to learn from Stacy’s process

One of the most powerful questions you can ask yourself about your business is what is most likely to hold me back from achieving my goals this year? This question might not sound like a very positive outlook, but hear me out. Getting clear on the most significant barriers to your growth is supremely powerful. For almost any entrepreneur and business, the single biggest obstacle you will face is typically overwhelm. We try to branch out into too many areas, provide too many services, or serve too many audiences. It saps our time and energy and rids us of the ability to ready ourselves for future opportunities. Keep Reading In this podcast, I explore the solution to entrepreneurial overwhelm. I look at how Steve Jobs came back into Apple two months before it declared bankruptcy and pulled it back from the brink. By niching down, he saved a currently multi-trillion dollar business. Doing less to grow more requires you to retrain your mind. This goes against the “hustle and grind” mentality so many of us grew up

Building an email list isn’t complex, it’s actually quite simple. But when legions of hyper-activated bro-marketers are attempting to sell you secrets for rapid list growth, it’s easy to overlook the power of a carefully built, highly qualified list of people who love you and your work. There are three core strategies that will allow you to craft that highly-qualified list, and surprise surprise, they take time. Too often we see the tail end of many years of consistent, hard work and mistake it for rapid growth. Slow, consistent growth is the name of the game. Keep Reading Whether you use paid advertising to grow your email list or rely on organic traffic, you need to commit. This is the problem I see so many entrepreneurs having when they feel stuck with their list building. But don’t worry, in this episode I show you exactly how to get unstuck and start growing a lucrative list. Today on the podcast, I share the three steps you need to take to build a highly engaged, returning, qualified email list. I reve

Environment is everything. And when it comes to scaling your business, one of the most celebrated environments for start-ups and entrepreneurs is arguably Silicon Valley. It’s in this corner of San Francisco that you will find the titans of venture capitalists and trailblazers from various industries, but namely tech. My guest today is an expert on using the ecosystem Silicon Valley provides to scale your business, whether you’re in tech or not. As the CEO of Connection Silicon Valley, Joanne Fedeyko connects, consults, and advises women entrepreneurs on how to use the secrets of Silicon Valley to their advantage. Keep Reading In our discussion, Joanne pulls back the curtain on what the Silicon Valley ecosystem is all about and the etiquette you need to understand before you enter. She shares how monumental putting in time here can be for scaling your business, and how to make the most of everything it has to offer. Listen in today for my conversation with Joanne Fedeyko on how women entrepreneurs can bring t

If you want to scale your business so you can generate revenue without working 24/7, learning how to integrate team members who do what you do is critical. But how do you convince your clients to work with those team members when they come to your company to work with you? Last week we talked about scaling your business through group programs, and today we’re continuing the conversation by talking about scaling your business through team. This isn’t about operational team members who are also very important; it’s about team members who do what you do. Keep Reading When you’re the only one your clients trust to deliver their services, not only do you stunt your company's growth, but you put yourself on the fast track to burnout. No matter how much you love providing 1:1 service yourself, it’s not sustainable.  This week, I explore 3 common mistakes I see CEOs making that deter their clients from wanting to work with other team members. When you get clear on these mistakes and how you might be making them, you

When I had my first company, I was the only asset. So when I stopped working, the money stopped, and my business was left vulnerable. As a female entrepreneur, if you find yourself in a similar position, then take a step back to evaluate your strategy and get ready to do something about it! After I made this mistake in my first business, I decided never to make the same mistake again and to educate other women entrepreneurs on building a business based on their assets, not their hustle. A great way to do this? Building group programs into your business strategy. Keep Reading There are so many ways you can build group programs and customize them to your business. Instead of working through all of these, I want to equip you with tips and strategies to progress mentally and strategically as you begin to implement your new plan. Tune in today to figure out how to grow revenue, explode profits, and come out with more free time than before. I provide you with seven super practical tips on how to sell and build grou

Are you confident in yourself as the CEO of your business? Most women entrepreneurs think they need nonstop leads, cash in the bank account, and the dream team to have confidence in themselves as CEOs. Actually, the opposite is true. When I talk about CEO confidence, I immediately think about my guest in today’s show. Alex Davidson is the CEO and Managing Director of Davidson London, and she’s one of my clients. We’re going on a deep dive into how Alex built her CEO confidence and how it affects her leadership. Keep Reading If you are running a company and you want to see six, seven, and multiple seven figure growth, you need what Alex has. If you want to build an incredible team, transform your relationship with yourself, and become the leader your future business needs, you need CEO confidence. Tune in today to hear my discussion with Alex about what it was like ascending in a family business, leading a mega successful team, and how she cultivated her confidence as a CEO. We get into all the nitty gritty pa

When Whitney Wolfe Herd left Tinder (after suing them for sexual harassment), she knew she had the skills, experience, and drive to building something great. She went on to create Bumble and soon, at the age of 31, became the youngest self-made female billionaire in history. I believe that success leaves clues. So I dissected her story to bring out the single most lucrative, most valuable nugget to help you unlock your next level of business growth no matter your starting point. Keep Reading Your path to success might look different than Whitney’s, but that doesn't matter. What matters is we all have the same milestones we want to hit in our own unique ways. Growing a business is messy and challenging, and there is no blueprint for success. But, we can take clues from each other’s journeys to help us on our own. In today’s episode, I breakdown the single most important thing Whitney Wolfe Herd did to turn Bumble into the dynamite, jewel business it is today. I’m sharing it with you because I believe this piec

Queens of business know that we are not actually building a business, we are building a world. And this mindset is so critical when it comes to creating a Jewel Business, one that uses the 30-30-30 concept we talked about last week to garner more CIA. We coach our clients on developing this mindset so they can stop waiting for permission and finally step up and lead. Do you want to be a minion in someone else’s world or the queen of your own domain? Keep Reading Shifting into this mindset is the first step to building a jewel business. Before we talk about any of the tactical milestones you want to hit, we need to discuss the way you think about yourself, your service, and what you want. In today's episode, I walk you through why women can sometimes struggle to step into leadership because of our conditioning and how you can rework your mindset to overcome that. I invite you to get into this energy with me, set your boundaries, and create the laws in your world. I'll also show you some of the ways we do this