The sales market is constantly evolving, with increasingly demanding customers and ever-tougher competition. The only salespeople who stand out are the most qualified ones—the...

A practical guide that will deeply change the way you negotiate and make decisions in a negotiation!Who has never felt vulnerable after a negotiation after realizing that they did...

Ana Fontes brings a rich analysis of entrepreneurship in Brazil by sharing her learnings throughout her career as a social entrepreneur and founder of Businesswoman Network (Rede...

When you think about " success", what comes to mind? Cars? Travel? Sucess is not something you can buy neither is it a matter of luck. Sucess has to do with action, movement and...

It shouldn't be like this, but a Founder's succession in a company signals a not-so-generous change in command. It feels as if someone who had been the topmost representative of a...

Seize the future, not the past! Strategy is the essential tool of any manager. In a world where disruption, digitalization and globalization has changed the rules of the game...

Story telling can be a powerful component in a marketing strategy. It can be the driving force behind developing, and more importantly, establishing a brand that connects and...

Management by Objectives is the motivating, dynamic and revolutionary side to Total Quality Management (TQM), in the Japanese style. It is a TQM subsystem, focused on competition,...

A YouTube influencer is someone who has cultivated a massive audience in their niche, industry, or field. Due to their immense platforms and massive outreach, these YouTubers have...

Creative selling is both a science and an art. The science teaches you what to do, and the art teaches you how to do it. Creative selling is the ability and art of increasing the...