Ad Age Marketer's Brief

Marissa Hunter, senior VP of Marketing for Stellantis North America, whose brands include Jeep, Ram, Chrysler, Dodge and FIAT, joins the pod to discuss the automaker's agency approach, how it views Twitter and Threads, and how brands must operate in today's politically charged environment.

Marketing Exec Kelly Colbert joins the Marketer’s Brief to discuss the brand’s recent ‘Translators’ campaign

Nick Scarpino, SVP of Marketing & Off-Premise Dining at Portillo’s, talks data and the crucial role of social media

Mattel exec on brand collabs, Barbiecore and future spinoffs

Michael Smith discusses PepsiCo's new brand and its appeal to 'irreverent optimists'

Carla Dunham joined the DTC brand earlier this year and is already making marketing changes

VP and Head of Brand Jaclyn Ruelle talks about how Papa Johns tapped celebrities for its Doritos Cool Ranch Papadia campaign and how the brand attracts customers in a crowded category.

Chief Brand Officer Amy Smith talks about Toms’ mental health awareness campaign and its Pride Month collection

Danone’s VP of Greek yogurt and functional nutrition Surbhi Martin talks about how different yogurt brands are meeting consumer needs

New CMO Damon Burrell talks about Geico’s marketing strategy amid insurance upheaval and why the gecko maintains his appeal

Cheryl Gresham, CMO and VP marketing for Verizon Value, discusses how her career led her to Verizon, and how the company avoids cannibalization among its many brands.

President Jamie Cygielman talks about reaching today’s digitally savvy kids and their parents

Janique Helson, head of brand marketing at Volvo Car USA, on how women have not been equally portrayed in automotive marketing and what the brand has done to change that. Plus, she discusses Volvo’s new approach to vehicle safety messaging.

Chief Marketing Officer DeLu Jackson on the brand’s new creative platform, sports sponsorships and the new generation of home buyers

VP of Marketing Kate Boltin discusses the dairy co-op's growth strategy

Chief Brand Officer Laurie Lam on where e.l.f. has found success and what comes next

Dove Global Chief Marketing Officer Alessandro Manfredi talks about why the Campaign for Real Beauty works after all these years, because it's not trying to tack an unrelated cause onto the brand. And he describes his "hype allergic" approach to AI and other tech trends.

Surabhi Pokhriyal, Chief Digital Growth Officer of Church & Dwight, discusses her company's new take on the Chief Marketing Officer role and how it's looking to thrive during inflationary times by focusing on Arm & Hammer's value.

CMO Elliott Bundy on how the insurance and fintech player jump-started awareness

We continue our monthly look at purpose ads with Thomas Kolster, founder and creative director at Copenhagen-based Goodvertising Agency. This episode explores ads from Volvo, Kraft as well as some transportation work. And more.