Synopsis
Welcome to the Perfectly Mentored podcast!This podcast is designed to be your in-pocket mentor. Everything you will need to achieve success will be discussed. We'll share: Business and marketing tips, platform updates and important news that will help get you ahead of the game. We will also try and answer any questions that you may have on your own journeys.So Take a listen and become PERFECTLY MENTORED.
Episodes
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Exploring Alternative Writing Methods with Kimanzi Constable
23/01/2024 Duration: 10minWhether you're outsourcing, embracing alternative methods, or simply putting pen to paper (or fingers to keyboard), remember that your voice matters. Kimanzi's approach to writing is all about embracing your thoughts, exploring alternative methods, and understanding that writing is within everyone's reach.In this episode, Kimanzi Constable, the author of four books and he’s been published in over eighty publications, emphasizes the importance of omnipresence, urging entrepreneurs to be visible across various platforms for brand credibility. He sheds light on the enduring value of publications amidst the ever-changing landscape of social media. Kimanzi debunks the myth that writing is reserved for literary giants, encouraging listeners to express their thoughts cohesively, whether through articles, transcriptions, or even repurposed content. Learn the step-by-step approach to getting your first article published, and discover why becoming a contributor, not just being featured, is the key to unl
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Jen Gottlieb's Winning Formula: Embrace Fear and Tell Stories
16/01/2024 Duration: 10minIf you're worried about being a bragger, you likely won't come across as one. Genuine concerns about boasting indicate a self-awareness that braggers lack.In this episode, Jen Gottlieb, owner of Super Connector, a highly successful full-service PR agency, dishes out potent advice on overcoming imposter syndrome and fear. Jen reveals her powerful visualization technique to navigate fear, turning it into a passenger rather than a driver. She introduces the "badass list," a game-changing tool to combat imposter syndrome by recalling your remarkable achievements. The conversation evolves into a strategic approach to self-promotion without sounding salesy—Jen advocates for storytelling. Learn how to leverage media exposure not by bragging but by sharing relatable stories that address potential client objections.Topics covered:Dealing with imposter syndrome [01:24]Overcoming fear [03:03]Badass list [03:32]Utilizing the Badass List [04:25]Balancing self-promotion in content [06:07]Storytelling ap
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Unleashing Your Content Magic with Dan Fleyshman
09/01/2024 Duration: 13minInstead of boasting about your life, show us what you know. Visuals speak louder than words. Demonstrate a quick fix, a safety tip, or a before-and-after transformation. Your actions are your best story.In this episode, Jason and Dan Fleyshman, owner of Elevator Studio, drop some truth bombs on why brands need to shift their focus from being the hero to making their customers the hero. Plus, Dan spills the beans on the pitfalls of transactional marketing and the secret sauce to keeping customers happy. Tune in for the pro tips on building a personal brand, from the power of consistency to the magic in sharing your everyday expertise, even if you're just Joe from Alabama fixing roofs!Topics covered:Target's donation and narrative Alignment [02:10]Building brands over direct Sales [04:16]Focus on long-term customer satisfaction [05:18]Personal brand building tips [08:24]Collaboration for audience growth [10:03]Creating shareable content [11:24]Want to work with Jason one-on-one? Click HereConnect with
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EP244: Cody Jefferson: How to Help Good People Become Great
04/01/2024 Duration: 01h02minEgo stands as a major stumbling block on the road to fulfillment. Mature confidence comes from competence and relationships – not the blustering arrogance ego mistakes for assurance. Genuine confidence develops from small, consistent actions that form your identity over time.In this episode of Perfectly Mentored, Jason interviews his friend Cody Jefferson, founder of Embrace the Lion. Cody has over 20 years of experience coaching entrepreneurs, CEOs, and creatives to achieve personal growth, relational intimacy, leadership skills, and success. They discuss how to identify one's calling and build confidence to fully live into it, the importance of continual coaching and mentorship no matter one's level of success, dealing with ego on the path to achievement, Cody's movement to help men become great leaders and creators, and more.Topics covered:How to identify your calling [04:00]Living fully into your potential [10:17]The importance of continual coaching [38:35]Dealing with ego on the path to su
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Unlocking Wealth: Chris Naugle's Unique Investment Insights
02/01/2024 Duration: 14minChris urges listeners to break away from traditional banking norms and think like the financial elite. He recommends leveraging home equity by investing in real estate through private lending.In this episode, Chris Naugle, a professional snowboarder turned money mogul, spills the beans on his personal investment moves without holding back. No beating around the bush, he lays it all out—no suggestions, just his raw experience. From the chaos of the market to when it's time to jump back in, Chris dishes out the real talk. But what caught our attention? Home equity lines of credit and the secret sauce of whole life insurance. Forget the old-school way; Chris breaks down how he makes money work for him twice! Buckle up for this rollercoaster of financial wisdom and get ready to rethink your money game.Topics covered:The concept of dollar-cost averaging. [01:08]Buying treasury bonds. [02:21]Focusing on home equity lines of credit. [04:18]Chris explains the concept of HELOC. [05:01]Creating a banking system. [
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EP 243: Jason Portnoy: Ask Jason Q&A 49
28/12/2023 Duration: 23minForget the bland and boring; they're all about offering freebies to local businesses. It's not just about making a sale; it's about building relationships and adding value. Who doesn't love a freebie, right?In this episode of Ask Jason Live, Jason and Megan discuss the importance of visuals in capturing the buyer's attention in ads, creative client gift ideas to make lasting impressions, and basic affordable equipment to get started podcasting without overinvesting upfront. Jason emphasizes focusing on innovation and building the business to fit your ideal lifestyle instead of copying others.Topics covered:Discussing the significance of the first frame. [02:30]The importance of visual appeal in ads. [03:59]The effectiveness of cold emailing for businesses. [04:56]Discussing the strategy for effective cold emailing. [06:06]Importance of thoughtful and personalized gifts. [09:52]Staying true to one's vision. [13:30]"Question of the Week" [17:42]Invest heavily [18:00]Want
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Navigating Entrepreneurial Waters with Gabby Bernstein
25/12/2023 Duration: 10minIn a world filled with self-judgment and comparison, adopting a lens of self-compassion can drastically alter our daily experiences. Instead of dwelling on mistakes or overworking, our guest Gabby Bernstein advocates for leading with love, courage, and confidence.In this episode, Jason is joined by author and a motivational speaker, Gabby Bernstein. She drops insights on the importance of internal balance and self-compassion and helps us learn about mindset shifts, handling burnout, and the entrepreneur's struggle with balancing work and inner peace. Discover how healing past patterns can transform your business and your life. Jason and Gabby share thoughts on authenticity, facing fears, and finding success rooted in genuine connection. Tune in for a powerful conversation on personal growth and the journey to an authentic, confident self.Topics covered:Balancing leadership and inner peace. [02:20]Spiritual balance. [04:42]Encouraging authenticity. [06:26]Emphasizing the need to soften its impact. [07:49]
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EP 242: Jason Portnoy: Ask Jason Q&A 48
20/12/2023 Duration: 19minA coaching program is not a quick fix or a magic solution, but rather a collaborative process that requires active participation and implementation of the strategies and insights provided by the coach.In this episode of the Perfectly Mentored Podcast, host Jason Portnoy and co-host Megan answer questions from listeners on various topics. They discuss the importance of not repeating questions as a stalling mechanism and provide live coaching examples. The first question they address is about what to expect and not expect from a coaching program. Tune in to gain valuable insights and tips for business and marketing success.Topics covered:Coaching is not a magic fix [01:21]Collaborate with similar businesses [05:37]Qualify clients based on common traits [11:30]The importance of having a great team [15:50]Want to work with Jason one-on-one? Click HereConnect with Jason PortnoyWebsiteInstagramTikTokLike the episode? Watch and support us on YouTube.Visit us also on Apple Podcasts! Help us spread the word by subscri
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Jackie Hermes: How to Build Your Brand in LinkedIn
18/12/2023 Duration: 10min“Ask Jason” is a new weekly segment where JPORT Media founder Jason Portnoy responds to questions submitted by our listeners. This week, we’re diving into a handful of relevant topics for small business owners, especially those in the marketing and e-commerce spaces.In this episode of Ask Jason Live, Jason and Megan tackle some thought-provoking questions about the coaching journey and finding the right flavor that fits your goals and the drive to improve. Jason shares a tip about keeping things simple for your Black Friday game, emphasizing that people dig simplicity. Lastly, they throw in the question of the week - how can e-commerce clients make their agency's life easier? Product love, top-notch customer service, inventory readiness, and gratitude. Tune in for an episode packed with knowledge that you don't want to miss!Topics Covered:Joining a coaching program. [01:16]Black Friday campaign advice. [05:05] Signs of a good marketing agency. [07:03] When to break up with a business mentor. [14:48]
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EP 241: Jason Portnoy: Ask Jason Q&A 47
13/12/2023 Duration: 20min“Ask Jason” is a weekly segment where JPORT Media founder Jason Portnoy responds to questions submitted by our listeners. This week, we’re diving into a handful of relevant topics for small business owners, especially those in the marketing and e-commerce spaces.In this episode of the Ask Jason show, Jason and Megan discuss the importance of understanding seasonality in business and e-commerce. They reflect on their Thanksgiving experiences and express gratitude for the things they're most thankful for. The episode ends with a reminder to always find things to be grateful for and keep things in proper perspective. Tune in for an insightful episode with plenty of practical advice.Topics Covered:The slowest time for e-commerce. [02:37] How to know your business's seasonality. [04:06]Options for building a website. [07:37] Some of the host's favorite holidays. [13:47]Enriching lives and making changes. [16:13]Want to work with Jason one-on-one? Click HereConnect with Jason PortnoyWebsiteInstagramT
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The Untapped Goldmine of Selling to Corporate Clients: Expert Tips from Angelique Rewers
11/12/2023 Duration: 13minWhy bother with corporate clients? The lifetime value of a corporate client is a game-changer. Once you're in and delivering on commitments, they keep coming back for more. Plus, the secondary benefits are off the charts - from authority to impact, you're in the spotlight.In this episode of Perfectly Mentored, Jason engage sits down with Angelique Rewers, founder of Bold Haus, a consulting firm that helps small businesses grow. And they dive deep into the nuances of selling to corporate giants, unraveling the unique advantages and untapped opportunities for small business owners. Angelique dispels myths and sheds light on the lifetime value of corporate clients, positioning them as the holy grail for entrepreneurs. In the tactical realm, Angelique shares invaluable tips for those ready to venture into the corporate landscape, offering strategies for identifying entry points and crafting irresistible proposals.Topics Covered:Advantages of selling to corporate clients. [01:33]Tactical tips for enterin
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EP 240: Jason Portnoy: Ask Jason Q&A 46
06/12/2023 Duration: 21min“Ask Jason” is a weekly segment where JPORT Media founder Jason Portnoy responds to questions submitted by our listeners. This week, we’re diving into a handful of relevant topics for small business owners, especially those in the marketing and e-commerce spaces.In this episode of Ask Jason Show, Jason and Megan dive into your questions, tackling topics from pricing marketing services to the age-old email marketing vs. Facebook ads debate. Jason shares insights on branding for new businesses and reflects on the joys and challenges of being a business mentor. For more, visit jportnoy.com. Stay tuned for valuable insights, and keep thriving!Topics Covered:How to determine pricing for marketing agency services [03:08]Email marketing vs Facebook ads for an online clothing brand [07:31]Importance of color scheme and logo when branding a new business [09:38]Jason's favorite part of being a business mentor [15:45]His least favorite part of business [17:43]Want to work with Jason one-on-one? Click HereConnect wi
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Rebecca Minkoff on Building a $100M Fashion Brand through Persistence and Connections
04/12/2023 Duration: 11minOne of the misconceptions many entrepreneurs fall victim to is the allure of high revenue numbers. Rebecca dispels the myth of chasing revenue for its own sake, labeling it a "vanity metric." Understand profitability as revenue alone does not guarantee financial success. Focus on making your business profitable from the outset.In this episode of Perfectly Mentored, Jason is joined by Rebecca Minkoff, the visionary behind a $100M fashion brand, and she shares her invaluable insights. The conversation kicks off with a pivotal question: Do you want to be a designer or build a brand? Rebecca delves into the distinctive behaviors and strategies required for each path, emphasizing the transformative power of persistence and the ability to ask for help. She shares candid anecdotes, from navigating challenges to making tough business decisions, offering a behind-the-scenes look at building a brand synonymous with lifestyle.Topics Covered:Pursuing unicorn status. [02:15]Embodying the lifestyle associated wit
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EP 239: Jason Portnoy: Ask Jason Q&A 45
29/11/2023 Duration: 23min“Ask Jason” is a new weekly segment where JPORT Media founder Jason Portnoy responds to questions submitted by our listeners. This week, we’re diving into a handful of relevant topics for small business owners, especially those in the marketing and e-commerce spaces.In this episode of Ask Jason Live, Jason and Megan tackle some thought-provoking questions about the coaching journey and finding the right flavor that fits your goals and the drive to improve. Jason shares a tip about keeping things simple for your Black Friday game, emphasizing that people dig simplicity. Lastly, they throw in the question of the week - how can e-commerce clients make their agency's life easier? Product love, top-notch customer service, inventory readiness, and gratitude. Tune in for an episode packed with knowledge that you don't want to miss!Topics Covered:Joining a coaching program. [01:16]Black Friday campaign advice. [05:05] Signs of a good marketing agency. [07:03] When to break up with a business mentor. [14:48]
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EP238: Mike Walker: Keys to Harmonize Life and Balance
22/11/2023 Duration: 43minEntrepreneurship is often seen as a unique and special trait possessed by a select few individuals. Some people seem to have a natural inclination towards starting and running their own businesses, while others may not even consider it as a viable career option. This raises the question: is entrepreneurship something that you are born with, or is it something that can be developed over time?In this podcast episode, host Jason Portnoy interviews Mike Walker, an expert in business optimization and entrepreneurship. Walker shares his journey as an entrepreneur, starting from his childhood candy business. He discusses his passion for exchanging ideas, products, and services for money and helping others monetize their intellectual property. Walker also dives into the creative process of developing offers and businesses. He believes that most entrepreneurs have an innate drive, although it may be nurtured over time.Topics Covered:Entrepreneurship is intrinsic and innate. [04:30]Importance of self-awareness for entr
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Sean Whalen: Breaking Free from the Chains of Judgment
20/11/2023 Duration: 17minEmbrace your truth, speak your mind, and let the judgments roll off your back. After all, living authentically is the most liberating and fulfilling way to navigate this chaotic and judgment-prone world.In this episode of Perfectly Mentored, Jason is joined by Sean Whalen, and he gets real about the journey to not giving a damn what others think. Starting from the viral post that brought both cheers and jeers, Sean delves into the harsh reality that, no matter what you do or say, someone's gonna judge. Whether you're rich, poor, ripped, or rocking a dad bod, opinions will fly. So why not just embrace the freedom to be yourself? Sean shares how he broke free from the fear of judgment, ditched the need for approval, and started living life on his own terms. It's a raw and unfiltered chat about authenticity, vulnerability, and the liberating power of not giving a f*ck.Topics Covered:They will always judge you. [01:03] Embracing the freedom and liberation. [03:30]Two perspectives. [04:07] The reali
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EP 237: Jason Portnoy: Ask Jason Q&A 44
15/11/2023 Duration: 15min“Ask Jason” is a new weekly segment where JPORT Media founder Jason Portnoy responds to questions submitted by our listeners. This week, we’re diving into a handful of relevant topics for small business owners, especially those in the marketing and e-commerce spaces.In this episode of the "Ask Jason Q&A Show", Jason and Megan dive into some peculiar questions, starting with advice on naming an e-commerce business. Jason's advice? Give some context about your business, and he might be able to help. He also talks about the importance of being coachable in a coaching program, emphasizing the need to listen, trust, and implement. The episode takes an unexpected turn when Jason's microphone malfunctions, but it all adds to the fun and humor of this lively show. Despite the unusual questions and technical glitches, Jason manages to offer some valuable insights and entertainment for his audience.Topics Covered:Non-negotiables and balancing business with parenting. [01:21]Rebranding a business
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Tim Storey: Parenting with a Miracle Mentality
13/11/2023 Duration: 12minTim Storey's wisdom encourages listeners to live authentically, rediscover the magic in their lives, and break free from mundane routines. The episode highlights the significance of maintaining routines while also making space for playtime and the company of inspiring individuals.In this captivating episode of Perfectly Mentored, Tim Storey, renowned life coach and motivational speaker, joins us to discuss the importance of authenticity, breaking free from mundane routines, and embracing a miracle mentality. Tim offers valuable insights and actionable steps for listeners seeking personal growth and transformation.Topics Covered:Feeling stuck in a routine and how to break out of it. [00:23]Importance of routine and finding the magic in life. [00:48]Advice to parents on preserving the magical mentality in children. [02:33]Reasons people settle for mundane lives. [04:03]The role of limited beliefs in settling for a mundane life. [05:23]Steps to reset when feeling lazy or unmotivated. [06:05]Authenticity and
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EP 236: Jason Portnoy: Ask Jason Q&A 43
08/11/2023 Duration: 24min“Ask Jason” is a new weekly segment where JPORT Media founder Jason Portnoy responds to questions submitted by our listeners. This week, we’re diving into a handful of relevant topics for small business owners, especially those in the marketing and e-commerce spaces.In this episode of Ask Jason Show, Jason and Megan dive straight into questions without any pre-show chatter. They discuss topics like business licenses, trademarks, and partnerships. Jason emphasizes the importance of proving your concept before getting lost in the details of starting a business. When it comes to creating a strong call to action in marketing, he stresses that it's more about what leads up to it than the CTA itself. For Google ads or Facebook ads, the choice depends on your business's goals and the intent of each platform. Lastly, Jason shares his approach to accountability, highlighting the significance of a strong "why" behind your goals.Topics Covered Importance of proof of concept before starting a business
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Marc Randolph: Start Doing, Stop Thinking
06/11/2023 Duration: 12minMarc Randolph's entrepreneurial journey and insights offer valuable lessons for aspiring startup founders. The key takeaway is to take action, validate ideas swiftly, and leverage available resources effectively. Venture capital remains a crucial part of the startup ecosystem, but it requires a strong foundation of tested concepts.In this episode, we dive into the early days of Netflix and explore invaluable lessons in entrepreneurship with Marc Randolph, the co-founder of Netflix and a seasoned entrepreneur with over 40 years of experience. Marc shares his insights on getting started, validating ideas, and the role of venture capital in today's startup landscape.Topics Covered:The importance of getting your idea out of your head and into the real world. [00:51]Stop thinking and start doing; collide your idea with reality. [01:38]How to approach validating an idea and breaking it down. [03:10] Testing the fundamental premise of an idea quickly and cheaply. [04:27] Example of validating a clothing sh