Synopsis
Welcome to the Perfectly Mentored podcast!This podcast is designed to be your in-pocket mentor. Everything you will need to achieve success will be discussed. We'll share: Business and marketing tips, platform updates and important news that will help get you ahead of the game. We will also try and answer any questions that you may have on your own journeys.So Take a listen and become PERFECTLY MENTORED.
Episodes
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EP 263: The Strategy of Incremental Action with Craig Ballantyne
30/03/2024 Duration: 14minIn this clip from the Perfectly Mentored Podcast, host Jason Portnoy engages in a compelling conversation with Craig Ballantyne about taking actionable steps toward success. They delve into the power of unemotional, detached problem-solving and the importance of breaking down overwhelming goals into manageable, immediate actions to create momentum. Craig shares practical advice on planning and execution, emphasizing the significance of small steps and the psychological benefits of action towards goal achievement. The discussion also covers the pitfalls that lead to business failure, highlighting the common issue of pursuing bad ideas or being mismatched in business ventures. They explore the essential role of adaptability, openness to coaching, and the critical support system in navigating entrepreneurial challenges. Want to work with Jason one-on-one? Click HereConnect with Jason PortnoyWebsiteInstagramTikTokLike the episode? Watch and support us on YouTube.Visit us also on Apple Podcasts! Help us spread the
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Episode 262: Jason Portnoy: Ask Jason Q&A 56
27/03/2024 Duration: 28min“Ask Jason” is a weekly segment where JPORT Media founder Jason Portnoy responds to questions submitted by our listeners. This week, we’re diving into a handful of relevant topics for small business owners, especially those in marketing and e-commerce.In this episode of the "Ask Jason Show," hosts Jason and Megan dive into various topics covering business, marketing, e-commerce, advertising strategies, and personal growth. They offer actionable advice on maximizing advertising budgets, choosing the right e-commerce platforms, and harnessing the power of various advertising channels. Additionally, they discuss the importance of coaching in personal and professional development, highlighting that growth and learning are continuous journeys. Topics Covered:Effective use of limited advertising budget for maximum return - 02:16Choosing the Best E-commerce platform for new online businesses - 06:45Strategies to improve website traffic without increasing ad spend - 10:32The role of social media advertising
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EP 261: The Three Pillars of Entrepreneurial Success with Anthony Morrison
25/03/2024 Duration: 15minIn this clipped episode, Anthony Morrison delves deep into the essence of entrepreneurial success, emphasizing the critical importance of commitment, teachability, and networking. With a keen focus on the real-world application of these principles, Anthony dispels common myths about quick success in business, arguing against the prevalent "get rich quick" mentality. He shares personal anecdotes and experiences to underline the significance of dedication, the willingness to learn, and the courage to network without fear of judgment. Anthony's perspective sheds light on the reality of building a successful business from the ground up, highlighting the need for entrepreneurs to make sacrifices, ask questions, and seek help when necessary. Want to work with Jason one-on-one? Click HereConnect with Jason PortnoyWebsiteInstagramTikTokLike the episode? Watch and support us on YouTube.Visit us also on Apple Podcasts! Help us spread the word by subscribing and leaving a review—we appreciate your feedbac
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Episode 260: Jason Portnoy: Ask Jason Q&A 55
20/03/2024 Duration: 20min“Ask Jason” is a weekly segment where JPORT Media founder Jason Portnoy responds to questions submitted by our listeners. This week, we’re diving into a handful of relevant topics for small business owners, especially those in marketing and e-commerce.In this episode of the "Ask Jason Show," Jason and his co-host Megan engage in a lively Q&A session, addressing various questions from viewers about marketing strategies, business tools, and client communication. They delve into the effectiveness of YouTube Shorts for business promotion, the selection of email marketing platforms, the choice between invoicing tools like QuickBooks, and the best practices for client communication in a marketing agency context. The episode combines practical business advice with personal anecdotes, emphasizing the importance of choosing tools that fit one's business needs and the potential of leveraging social media for growth.Topics Covered: Choosing the Right Tools for E-commerce 00:02:45Advertising Strategies
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EP 259: The Art of Storytelling in Sales with Amanda Holmes
18/03/2024 Duration: 11minIn this clip from the "Perfectly Mentored" podcast, host Jason Portnoy engages in a deep dive with Amanda Holmes, exploring the timeless relevance of a seminal sales book authored by her father. They discuss its enduring impact in the sales and business world, the significance of genuine experiences and valuable takeaways embedded within, and the art of storytelling in engaging and educating readers. Amanda also shares insights into her process of writing the new edition, emphasizing the importance of repetition, mastery, and setting clear business goals to cut through today's informational clutter and achieve substantial growth.Want to work with Jason one-on-one? Click HereConnect with Jason PortnoyWebsiteInstagramTikTokLike the episode? Watch and support us on YouTube.Visit us also on Apple Podcasts! Help us spread the word by subscribing and leaving a review—we appreciate your feedback!
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Episode 258: Jason Portnoy Ask Jason: Q&A 54
13/03/2024 Duration: 21min“Ask Jason” is a weekly segment where JPORT Media founder Jason Portnoy responds to questions submitted by our listeners. This week, we’re diving into a handful of relevant topics for small business owners, especially those in marketing and e-commerce.In this episode of the "Ask Jason Show," Jason and his co-host Megan engage in a lively Q&A session, addressing various questions from viewers about marketing strategies, business tools, and client communication. They delve into the effectiveness of YouTube Shorts for business promotion, the selection of email marketing platforms, the choice between invoicing tools like QuickBooks, and the best practices for client communication in a marketing agency context. The episode combines practical business advice with personal anecdotes, emphasizing the importance of choosing tools that fit one's business needs and the potential of leveraging social media for growth.Want to work with Jason one-on-one? Click HereConnect with Jason PortnoyWebsiteInstagr
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EP 257: The Role of Authentic Branding with Bijal Patel
11/03/2024 Duration: 10minIn this interview clip, Jason Portnoy talks with Bijal Patel, the CEO of Launch. Together they discuss the importance of branding and its impact on attracting and nurturing clients. Bijal emphasizes that branding goes beyond logos and colors and is about the deeper meaning behind the business. This highlights how branding creates trust, attracts the right people, and fosters strong client relationships. The discussion also touches on the challenges businesses face when it comes to understanding their brand and the benefits of incorporating strong organic marketing strategies with paid advertising. Overall, the episode encourages listeners to build a brand that resonates with their target audience for long-term success.Want to work with Jason one-on-one? Click HereConnect with Jason PortnoyWebsiteInstagramTikTokLike the episode? Watch and support us on YouTube.Visit us also on Apple Podcasts! Help us spread the word by subscribing and leaving a review—we appreciate your feedback!
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EP 256: Jay Abraham on Living a Life Filled with Passion and Purpose
05/03/2024 Duration: 32minIn this episode of "Perfectly Mentored," Jason Portnoy sits down with the legendary Jay Abraham, a mastermind in business strategy and growth. Jay shares profound insights into the essence of true wealth, the importance of enjoying the journey of life and business, and the power of human connection and understanding. He challenges conventional definitions of success, emphasizing the significance of process over end goals and advocating for a life filled with passion, purpose, and meaningful contributions. This episode is not just a conversation; it's a masterclass in redefining personal and professional fulfillment.Want to work with Jason one-on-one? Click HereConnect with Jason PortnoyWebsiteInstagramTikTokLike the episode? Watch and support us on YouTube.Visit us also on Apple Podcasts! Help us spread the word by subscribing and leaving a review—we appreciate your feedback!
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EP 255: Andrew D'Souza on Revolutionizing Startup Funding with Clear Angel
04/03/2024 Duration: 13minIn this episode of the Perfectly Mentored podcast, host Jason Portnoy engages with his guest, Andrew D'souza, to explore innovative funding models that offer more than just capital to startups and established businesses alike. The discussion highlights the unique value proposition of equity-free funding and how it attracts founders seeking financial support and strategic guidance to grow their businesses. Andrew shares insights from advising over 25,000 companies, emphasizing tailored advice on marketing strategies, conversion rate optimization, and navigating the evolving digital advertising landscape. They introduce "Clear Angel," a new program designed to support early-stage companies with funding and coaching without taking equity. It reflects a broader trend towards more supportive and advisory roles from investors in the startup ecosystem.Want to work with Jason one-on-one? Click HereConnect with Jason PortnoyWebsiteInstagramTikTokLike the episode? Watch and support us on YouTube.Visit us
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EP 254: Chris Robinette on Securing Wealth and Legacy Planning
28/02/2024 Duration: 57minIn this episode of "Perfectly Mentored," host Jason Portnoy invites Chris Robinnette, founder of Lighthouse Financial Planning, to share his wealth-building, leadership, and legacy planning expertise. Chris delves into the importance of financial stability for entrepreneurs and employees, revealing his journey from a Navy veteran to a financial planning expert motivated by personal loss. Focusing on creating long-term wealth and ensuring family security, Chris offers practical advice on investment, risk management, and the strategic use of debt to fuel growth. This episode is a treasure trove of wisdom for anyone looking to secure their financial future and build a lasting legacy.Want to work with Jason one-on-one? Click HereConnect with Jason PortnoyWebsiteInstagramTikTokLike the episode? Watch and support us on YouTube.Visit us also on Apple Podcasts! Help us spread the word by subscribing and leaving a review—we appreciate your feedback!
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EP 253: Erica Martin on Creating Success without Sacrifice
26/02/2024 Duration: 09minIn this conversation, Jason Portnoy and Erica Martin tackle balancing personal life with the demands of entrepreneurship. Erica stresses the importance of differentiating between reacting and responding, advocating for structured approaches to success. She touches on taking breaks to avoid burnout and foster creativity, especially for those entrenched in the coaching industry or business management. Offering practical advice, Erica discusses effectively managing interruptions and maintaining a healthy work-life balance, emphasizing the significance of pausing and prioritizing self-care alongside business growth. This episode offers invaluable insights for entrepreneurs seeking to harmonize their professional ambitions with personal fulfillment.Want to work with Jason one-on-one? Click HereConnect with Jason PortnoyWebsiteInstagramTikTokLike the episode? Watch and support us on YouTube.Visit us also on Apple Podcasts! Help us spread the word by subscribing and leaving a review—we appreciate your feedback!
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Episode 252: Jason Portnoy: Ask Jason Q&A 53
21/02/2024 Duration: 17min“Ask Jason” is a weekly segment where JPORT Media founder Jason Portnoy responds to questions submitted by our listeners. This week, we’re diving into a handful of relevant topics for small business owners, especially those in marketing and e-commerce.In this episode, host Jason Portnoy, alongside co-host Megan, shares insights on choosing the right tools for business operations, specifically discussing the merits of Keep over HubSpot for certain business needs. He advises finding affordable website designers and explores the effectiveness of long versus short social media captions for engagement and product visibility. Additionally, Jason touches on handling competitors copying business strategies, emphasizing the positive side of being influential enough to be imitated. The episode also covers personal anecdotes, including Jason's experience at Grant Cardone's GrowthCon, highlighting the value of attending well-produced events. The conversation details the upcoming Amplify Live event, inviting lis
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EP 251: Transforming Your Financial Mindset with Cody Sperber
19/02/2024 Duration: 14minIn this episode of the podcast, guest Cody Sperber, a real estate mogul and entrepreneur, unpacks the nuances of cash flow management, investment strategies, and the psychological aspects of financial success. Cody emphasizes the importance of buying undervalued properties, avoiding full-price retail purchases, and explores the mindset shifts necessary for wealth accumulation. He reflects on his personal journey from a scarcity mindset to becoming a self-made millionaire through mentorship and strategic thinking. The discussion extends to the critical aspects of scaling a business, the importance of team alignment, and cultivating a culture that supports growth and innovation. This episode is a treasure trove of insights for entrepreneurs and investors aiming to elevate their financial literacy and business acumen in the competitive real estate landscape and beyond.Want to work with Jason one-on-one? Click HereConnect with Jason PortnoyWebsiteInstagramTikTokLike the episode? Watch and support us on YouTube.Vi
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Episode 250: Jason Portnoy: Ask Jason Q&A 52
13/02/2024 Duration: 18min“Ask Jason” is a weekly segment where JPORT Media founder Jason Portnoy responds to questions submitted by our listeners. This week, we’re diving into a handful of relevant topics for small business owners, especially those in marketing and e-commerce.In this episode, Jason answers viewer questions about recommending business tools, the ideal number of Facebook ad campaigns, using video vs images on social media, and staying motivated as a new business owner. His main advice is that there are no "magic numbers" or blanket recommendations - the right tools and strategies depend on your specific business and goals.To stay motivated, Jason suggests ensuring your goals are big enough to pull you through setbacks. Review your goals daily and connect with your future self to stay focused on your mission.The Importance of Setting Big Goals - 00:00 Introduction and Podcast Promotion - 00:22Amplify Consulting and J Port Media Agency - 01:25 Building a Business Around Your Life - 03:00 Personal Story and The
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EP 249: Crafting Emotions with Chris Haddad
12/02/2024 Duration: 09minIn this interview, Chris Haddad, a seasoned copywriting expert, delves into the essence of effective copywriting, emphasizing the paramount importance of the concept or idea behind the offer. Haddad shares his perspective on the fundamental qualities that make a great copywriter, including curiosity, determination, and the ability to work independently. Through anecdotes and examples, he illustrates the crucial role of storytelling and emotional connection in marketing, ultimately providing a comprehensive overview of the skills and mindset required to succeed in the competitive field of copywriting.Like the episode? Watch and support us on YouTube.Visit us also on Apple Podcasts! Help us spread the word by subscribing and leaving a review—we appreciate your feedback!
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EP 248: Defining Success on Your Terms with Taylor Welch
07/02/2024 Duration: 43minSuccess and happiness in business are about aligning with our deepest values, not just chasing goals. It's the resilience to rise from setbacks and the wisdom to adapt that truly defines our journey.In this episode of Perfectly Mentored, host Jason Portnoy engages with Taylor Welch about the essence of success, the importance of resilience and adaptability, and the pursuit of genuine happiness in business and personal life. Taylor shares his excellent perspective on facing challenges and the importance of aligning one's actions with personal values and goals. The discussion also delves into the concepts of certainty in decision-making, the significance of being a generalist in the modern business world, and strategies for entrepreneurs to define and achieve their true desires.Connect with Taylor Welch: https://taylorawelch.com/Topics Covered: The Importance of Learning from Failure: 00:02:10Building Self-Confidence Through Resilience: 00:03:00Embracing Risks and Uncertainty: 00:05:00Aligning Actions
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Alex Hall on the Art of Genuine Networking
05/02/2024 Duration: 09min"The more we can be real and show our true selves, the more we can connect with the right people." In this engaging podcast clip, host Jason Portnoy talks with guest Alex Hall about the importance of setting boundaries in professional relationships, especially post-pandemic. They discuss the challenges of networking, building lasting client relationships, and the necessity of having a personal connection and trust in business. Gottlieb shares insights on the value of personal touch in client interactions, the impact of COVID-19 on social skills, and the importance of liking and trusting the people you work with. Like the episode? Watch and support us on YouTube.Visit us also on Apple Podcasts! Help us spread the word by subscribing and leaving a review—we appreciate your feedback!
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Episode 246: Jason Portnoy: Ask Jason Q&A 51
31/01/2024 Duration: 18min“Ask Jason” is a weekly segment where JPORT Media founder Jason Portnoy responds to questions submitted by our listeners. This week, we’re diving into a handful of relevant topics for small business owners, especially those in marketing and e-commerce.In this episode of the Ask Jason Show, hosts Jason and Megan delve into the multifaceted marketing world, offering tailored advice and debunking one-size-fits-all solutions. Topics range from the intricacies of achieving ROI in e-commerce to the efficacy of TikTok ads. Jason and Megan emphasize the importance of context and detail in marketing strategy, advocating for a personalized approach over generic methods. Additionally, the episode touches on the significance of selecting an e-commerce niche that aligns with one's passion, challenging the quick-rich mentality. They also briefly explore the role of supplements and health, advocating for a personalized approach based on individual deficiencies. Topics Covered:The Fallacy of One-Size-Fits-All in Marketi
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Allie Bloyd's Journey from Employee to Entrepreneur
30/01/2024 Duration: 13minEmbarking on the entrepreneurial path after years of being a stellar employee isn't a walk in the park. Allie Bloyd, marketing maven and business coach, shares her experience of transitioning from the structured world of employment to the dynamic realm of entrepreneurship.In today's episode, Allie Bloyd, a local marketing expert, speaker, podcaster, and Clickfunnels Two Comma Club Award Winner, shares the mindset shift that led her to transition from a corporate marketing director to a thriving entrepreneur. She emphasizes the importance of having tangible outcomes in coaching and mentoring, stressing the need for strategy, templates, and systems for business growth. Allie's entrepreneurial path unfolds with twists and turns, from unexpectedly starting a group program to evolving her focus from agency work to mentorship.Topics covered:Transitioning current employer to a client [01:03] Balancing business and family [03:15] Experience with coaching [05:23] The power of coaching [07:02] Practical
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Episode 245: Jason Portnoy: Ask Jason Q&A 50
24/01/2024 Duration: 16min“Ask Jason” is a weekly segment where JPORT Media founder Jason Portnoy responds to questions submitted by our listeners. This week, we’re diving into a handful of relevant topics for small business owners, especially those in the marketing and e-commerce spaces.In this episode of the Ask Jason Show, Jason and Megan address lagging sales for a sporting goods store, emphasizing the need to identify root causes like seasonality or ad effectiveness. Regarding e-commerce advice, they dismiss the one-size-fits-all approach, advocating for personalized strategies and knowing your numbers. The episode touches on concerns about a coach charging $500/month, with Jason advising to prioritize fit over price. Reflecting on bad advice, he highlights the misconception of needing everything figured out and questions the traditional notion that "school equals success."Topics covered:Boosting sales for an online sporting goods store [01:03] Misconception of tasks that truly move the needle for a business [03:45] Pri