Perfectly Mentored With Jason Portnoy

Summary:Rachel is an Organic Traffic Strategist, schoolteacher, and the founder of Moolah Marketing. She started building websites, and is able to maximize the advantage of generating organic traffic as a stay-at-home mom. She was a schoolteacher before helping thousands of people craft “virals” for their businesses.In this episode, she shares the secrets of driving organic traffic to your websites to build an audience, promote content and ultimately increase online exposure.Show Notes: Who is Rachel Miller? [1:52] Is Organic traffic dead? [4:06] How important is it to build an audience? [5:40] How much content should you give away for free? [7:40] Will you lose audience because of paid content? [8:35] How can local businesses grow their audience at this time? [10:30] Have you seen a business to potentially grow with social media? [11:20] What can local businesses do to step up? [12:58] What is the recipe for success? [16:22] How do you make your content interesting? [19:15] Do you post content on a

Summary:Chase Dimond is the founder of Boundless Labs, an e-commerce email marketing agency that has helped its clients send hundreds of millions of emails and make over $35 million in email-attributable revenue. Since 2018, Chase has lent his skills and expertise to some of the best companies around, including IBEX, Cross Net, Inc. and many more.In this episode of Perfectly Mentored with Jason Portnoy, Chase sheds light on the world of non-paid acquisition through masterful cold email marketing campaigns and flows, the building blocks of great campaign content, and constructing an offer that converts.Shownotes: Who is Chase Dimond? [0:04] Is email marketing dead? And why is it so underrated? [3:02] What mistakes do people make with email marketing? [6:16] How often should you be sending emails? [10:17] Where’s the best starting point for flows? [12:16] How do you add value in a campaign? [17:48] What’s the difference in marketing for a “newbie” brand versus a 7-figure veteran brand? [22:40] Is there an

Summary:“Focus on the lifetime value of a customer more than just top-line revenue.” This is what motivated Hugh Rees – a software engineer from Brisbane, Australia, which led him to becoming the co-founder and head of digital services at Expose Media.In this episode, Hugh tells about how he was able to build his “accidental” marketing agency by exploring through the Instagram platform. Combined with his experience as an e-commerce growth expert, he discusses how businesses are able to thrive to their next level of revenue.Show Notes: Who is Hugh Rees? [0:25] How was he able to build an agency? [2:14] Why is Instagram the best platform to build an audience? [8:51] How hard is it to have organic followers? [10:40] Where do most people fail – content, community or hashtags? [12:31] The strategy behind Instagram hashtags [15:51] Ways to rebound a low audience engagement [23:01] The consistency in content will feed data [28:31] How to grow your brand organically? [30:05] The human-to-human connection [34:10

Summary:Brandon Dawson is a scaling and turnaround expert serial entrepreneur, real estate investor who has an extreme passion for helping business owners and their teams amplify the vision impact through belief strategy, execution, and team alignment. He's an owner-partner in 100-million-dollar commercial real estate, and founded his first business at the age of 26.In this episode, he shares how he helps business owners and entrepreneurs maximize their value and quality of life through a team and; personal and professional financial goals.Show Notes: Who is Brandon Dawson? [00:24] What business areas do most people trip up on? [2:03] When did you figure out that you could start your own business? [4:23] How has this recession different from the ones in the past? [8:16] How can discomfort actually mean good things? [10:26] So how much of the hardships are just forced to come? [13:41] How can one elevate their belief system? [16:47] What are the tricks to scaling? [21:20] Do you find that during th

Daymond John is an American businessman, investor, television personality, author, and motivational speaker. He is best known as the founder, president, and CEO of FUBU, and appears as an investor on the ABC reality television series Shark Tank.In this episode, he reveals the marketing strategies on how to build successful brands making him a highly influential consultant today, while offering advice on how to effectively and innovatively communicate to consumers through means of connecting brands with the world's top celebrities from endorsements to product extensions.Show Notes: Who is Daymond John? [1:20] Do you still think your strategy of building a lifestyle still works now? [4:07] How do you respond to people that need immediate ROI? [6:46] What exactly is a powershift? [8:36] What is the best way to slowly build up influence? [11:54] Do problems actually help people understand the pitch? [18:32] What are the misconceptions people have when it comes to the show, versus in reality? [21:23] How

Marcus Murphy is the Digital Marketer’s Director of Monetization, and LinkedIn Advisory Board Member who was able to build an “All-Star” level profile that can grow and develop not only the business but boost the personal brand as well.In this episode, Marcus discusses the current global situation and how we can respond, pivot, and get our businesses back to normal.Show Notes: Who is Marcus Murphy on a personal note? [1:30] It’s the global feeling of the pandemic today [2:43] How do you think the landscape will change for the good from all this? [6:40] What do you think some of the biggest opportunities are right now? [13:00] After quarantine, it’s “getting back to normal” campaign [18:48] The different approaches of businesses in working from home [20:54] Some people can create an online culture [23:18] How can businesses with traditional retail-model pivot and adapt? [25:12] Why should people spend money on becoming known when it can't be monetized right now? [29:58] How did sales change right

Summary:Chandler Welling is the CEO and Founder of Welling Media, a full-service social management and marketing agency that works with 7+ figure global brands to help drive revenue. He’s passionate about creating powerful content and video production, which brings his marketing business to greater heights. Chandler has also successfully grown his ecom creative agency that has grown 450% year over year, three years in a row.In this episode, Chandler discusses the importance of creatives, knowing the psychology of marketing, and the power of content in the game of digital marketing.Show Notes: How did Chandler Welling start his career? [1:09] The biggest success in growing the company? [4:12] People are not paying attention to creative [6:39] The psychology of marketing [10:47] The balance in creating powerful content [13:28] A brand is a personality [13:57] Marketing is the first, product is secondary [15:01] Getting the sale out vs building the brand [16:40] What are some brands doing wrong? [30:32] Wh

In this episode, we’re turning our tables. Dee Deng interviews.... ME.I discuss how myself and my team at JPORT Media continuously succeed in using the latest marketing strategies to help businesses get awareness, increase their revenue, and maintain a great ROI.Show Notes: Who am I? [0:13] What is the lens that makes you look into principles? [3:33] The value of philosophy vs hacks and tactics [5:42] What are principles that won’t fail you? [15:33] Do few or many people need help? [18:29] What exactly is a marketer? [23:27] How has speaking to big people changed you as a person? [31:50] The patterns of commonalities + principles [36:39] Value vs cost [40:17] Businesses fail because no one knows about it [41:55] How do you convince your guests to come to your show? [44:48] To get a sale, all you need to do is ask [51:04] Sales is always on the follow up [53:42] Persistence + Tenacity + Empathy [55:26]

Tom Breeze - the CEO of Viewability is a Master’s Degree-holder in Psychology. He has run several successful companies specializing in the field of video advertising. He was first heard speaking at a conference a few years ago. Everyone in the room was just so all-in on Facebook then and he was pushing very hard on YouTube.In this episode, he will talk about how you can harness the power of video marketing for your business, and how he grabbed the opportunity early, capitalized on it, and became the YouTube Ads guy we have today.Show Notes: How Tom Breeze got started with YouTube [1:20] Saving the reputation by Google AdWords [6:04] Scaling via YouTube advertising [9:19] Luck in taking the risk [12:45] Newbies or ruts [16:56] How bad do you want to succeed? [21:53] The recipe of a good ad [25:23] Get 3 heads in 2 minutes [31:25] Where to start [41:43] The YouTube Ads Guy [45:22] The biggest mistake [52:14]

Roland is a “recovering attorney”, serial entrepreneur and co-founder/principal of 5 different Inc. Magazine fastest growing companies in the e-commerce, e-learning, real estate and SaaS spaces. He has been featured in Entrepreneur, Forbes and major television networks.Roland has interviewed several big personalities, produced infomercials, ran an international hedge fund, and has advised major brands on various business strategies like how to leverage, grow, scale and exit.In this episode, Roland discusses how business owners could pivot and adapt to the current situation, and how they would be able to take advantage of high employee productivity even when working from home.Show Notes: Who is Roland Frasier? [0:26] How is this time today different from events in the past? [2:34] Where do small businesses fit into the big optimistic play? [6:20] Acquire a business with no money down [8:27] 7 places to look when you have an existing business [12:10] How to be a “recovering” lawyer? [13:52] Recommended books

Tiffany Toombs is a badass trainer, speaker, author, podcaster with an incredible story to tell. She is a master coach and trainer in Neurolinguistic Programming, helping entrepreneurs achieve their true potential by mindset reprogramming to overcome thought patterns and limiting beliefs. Her techniques include releasing emotional baggage that keeps people stuck in self sabotage and self doubt.In this episode, she will discuss how entrepreneurs in general, can take advantage of the benefits of NLP while understanding emotional intelligence and be able to communicate with others in a way that they will be willing to embrace in-depth change.Show Notes:Tiffany discusses her experience with abuse at seven years old [2:23]Finding inner strength to keep going [7:09]NLP and why is it important? [8:58]Surface level work [11:02]NLP from an entrepreneurial level [12:04]The lonely journey of an entrepreneur [19:23]Dealing with negative criticism [20:31]The concept of projection [22:07]A society of instinct gratification

Overall, 60% of commerce is now mobile commerce; where the US is at 45% having iMessage as the number one messaging app in the mobile platform. While SMS is highly regulated, mobile is already dominating desktop. ManyChat has the potential to be as big as the top of its own kind.Mike Yan is the Co-Founder/CEO of ManyChat - the number one leading chatbot platform on Facebook messenger. He is an expert on how to use chat marketing in growing and scaling your business, and harness technology through conquering the digital world.In this episode, he will discuss how the features of ManyChat can positively impact your business and be able to maximize leads generation through chat bot automation.Show Notes: Mike’s personal background [1:24] ManyChat features [1:40] ManyChat on SMS Integration [2:35] ManyChat for the Non-Techies [3:16] Marketing on mobile [6:54] Messaging users vs social media users [7:26] Connecting with customers [9:10] Automation, Live Chat and Broadcasting [9:57] ManyChat: SMS Marketing [13:

Patrick Kenney is the guest of this podcast episode. He is a direct response copywriter and a YouTube Ads Specialist. As a consultant, he developed the Fully-Booked System that is a tried and true method of converting leads into sales. He is also well-versed in YouTube ads and understands how businesses can make the most of them. On this episode he talks about how to generate more leads using YouTube.

Are you caught in the Freelancer trap? You have clients, but the loss of one or two clients means the loss of your "business." If this is the case, it means you are caught in the freelancer trap. You have work, but you do not actually have a business. You want your business to be working for you and not the other way around.In this episode we will cover: What it means to have a business; not just a side hustle How prospecting on demand is valuable Where do most people fall short in closing the deal with prospective new clients? When to hire your first teamToday, I had the pleasure of talking with Alex Schlinsky, who is the founder and CEO of Prospecting on Demand- a company dedicated to helping entrepreneurs turn their hustle into a profitable business. Alex himself is an entrepreneur, renowned business coach, decorated speaker, author, and so much more. He's been featured on Forbes, Entrepreneur, and Money, just to name a few.

If you're stuck in a funk, whether you've just lost your job, are having relationship problems, or just feel like you're going nowhere fast, this podcast episode is for you. I'm talking to Mario Arace, who's on a mission to elevate others so they can move past their fears and live the life of their dreams.

Marcus Murphy is a well-known leader in the marketing and sales community that has gained attention for pioneering new and effective inside sales techniques. Along with being the prominent Director of Sales at Digital Marketer, Marcus is a respected LinkedIn instructor and speaker. His thoughtful and sharp advice about utilizing the world's largest networking opportunity has helped shape conversations across LinkedIn since the early days of the platform.

Jesse Edler is a person who some might call a visionary. His mission is to assist businessmen and women, and especially entrepreneurs, build their growth strategies in ways that are philosophical, spiritual, and "out of the box." Edler is an international life-coach and a teacher with plenty of heart.In this episode, we will cover: Self-Mastery Remembering what we already know Facing negativityAs Edler says, we arrive knowing our purpose. Our intentions are already in place. He went from having very little to building a 3.2 million dollar business, sold the company, and is now teaching spiritual growth strategies to entrepreneurs.In our interview, Elder lays out the groundwork of how and why we got here and who we are. He explains that all of us arrive here (planet Earth) with a sense of why we are here. Over time, we get immersed in school, family, church, and clubs, and we take on the qualities of these groups. Therefore, we begin to become what these groups say we are instead of being who we are

I talk with John Parkes, VP of Marketing at ClickFunnels concerning the use of funnels for driving web traffic, increasing conversions, and making sales. Parkes has been in the business for ten years. Marketing and campaigns are Parkes' specialty, and his history of success at buying ads and making millions from sales puts him in the position of what we like to call "expert."We chatted about the his background, the beginning of ClickFunnels, lessons he learned and we asked... "Are websites dead"

From high school dropout to millionaire, Geoff Hughes is a true success story. He made $1.4 million the first year he launched his online business, and built two more seven-figure businesses over the next two years. Geoff took the time to share the secrets of his success with me in a recent podcast.

Justin Brooke isn't afraid to admit it: his life was going nowhere until he discovered the power of the internet. In 2007 he was an intern for Russell Brunson; though it was an unpaid internship, he was able to study Brunson's marketing library and receive what he calls "the education of a lifetime" while he wrote reviews on those marketing courses.Justin put that education to work. One month, he paid only half of his electric bill. He took the money that would have gone to the electric company and created a $2/day ad campaign. At the end of the month, he had earned $150—enough to pay off the bill and give him the confidence to pursue a career in online marketing.With his success, it's time to give back. Justin is proof that it's possible to create a real career this way, and he wants to teach others to do it. As the founder of AdSkills.com, he compiled his knowledge into the tools, courses, and tutorials anyone can use to become a media buyer.This is his story.