Synopsis
The beauty industry has changed dramatically in the last 10 years. The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy.It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than they are thriving in this incredible industry. When I was first building my clientele, I realized immediately that nobody was teaching true business skills and long term strategies to stylists or salon owners. What good is a license and an entrepreneurial passion without the skills and knowledge to actually make big things happen?The Thriving Stylist podcast is a collection of interviews from super successful but not yet famous stylists, one-on-one coaching opportunities and actionable, strategic marketing techniques that you can use in your business today to see real results.I'm Britt Seva, Social Media & Marketing Strategist for Hair Stylists and I look forward to helping you to create a wealthy life as a stylist.
Episodes
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#198-Will the client “boom” last?
27/09/2021 Duration: 21minToday I’m excited to answer an email from a member of my Thrivers Society, who happens to be experiencing a flood of new clients (I warned you there would be a “boom” coming)! The question she has, and like I’ve heard from so many others, is will this boom last? We’re always going to look to the future, but you need to react to the now! If your business is booming right now, you need to be responsive. Playing small is not going to get you the big results and the life that you’re looking for. So go BIG – you can do this! If you have a question for me that you’d like answered on a future episode, a great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I’m looking forward to doing more of these types of episodes on the podcast! If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not goi
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#197-How to be an absentee owner
20/09/2021 Duration: 21minHave you ever wondered how to successfully run a salon if you are largely hands-off, and not there managing operations daily? If this episode, I’m revealing what it really takes to be an absentee owner and how to do this effectively. You’ll learn what your stylists will need and want in the salon, and how to set up your salon with a co-pilot, along with a whole lot more! If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/197
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#196-Balancing grief and work
13/09/2021 Duration: 22minTo be honest with you, today’s topic is one that I’m a bit nervous to be speaking about, but it’s been a few years in the making. I’ve been asked many times to share my thoughts on how we can balance grief with running a business, and I wanted to share my personal experience in the hopes that I can help anyone out there that may be struggling with this very thing. Grief is always tricky and challenging to navigate, but we are all guaranteed to go through it at some point in our lives, and I hope this episode can help you in some way to not only get through it, but to thrive. If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/196
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#195-Financial organization, debt relief and managing money with a partner
06/09/2021 Duration: 27minAre you ready to talk about all things money? In this episode I’ll cover what to do with money, how to manage it and what to do if you don’t have any! I’ll be introducing you to the process I follow to manage my own money, and how to break the debt cycle. I hope this financial conversation will be mind-blowing and will allow you to think of money in a bigger, healthier way, and to maybe open the door to have some really great discussions with your partner around it. If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/195
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#194-Do the clothes you wear in the salon matter?
30/08/2021 Duration: 19minI’ve been getting a lot of questions about consumer perception in the ever-changing workplaces that we find ourselves in today, and in this episode, I’m specifically talking about dress codes in the salon. We are an industry that is fighting so desperately to be recognized for our professionalism and for people not to devalue us, which is why it’s so important for us to focus on how we are all showing up each and every day. If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/194
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#193-So, Instagram says they are a video platform now
23/08/2021 Duration: 23minAs you may have heard, Instagram made an announcement recently that rocked the world, and that is that they are a now a video platform! How will this impact professionals in our industry though? On today’s episode, I’m going to dissect the announcement and break it down so that you can learn how to prepare and adapt for the changes to come that absolutely will affect the way you do business going forward. If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/193
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#192-All about commission salons and stylists
16/08/2021 Duration: 37minOn today’s episode I’m talking all about commission salons and stylists, but I wanted to do it in a way that is as well-rounded and holistic as possible. My vision for this episode is for you to get value from it even if you’re not a commission stylist. I’ll be sharing feedback and questions from followers on Instagram about commission salons and stylists, as well as looking at the common misconceptions that exist about running a modern-day commission salon. Remember, anything is possible in your salon space, as long as you’re willing to show up and make things happen. I hope what I share today on the podcast helps you do just that! If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/192
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#191-The Core 4 social media platforms today
09/08/2021 Duration: 20minYou know I LOVE geeking out over social media, so today I’m answering a question from a listener about the best way to show up on social media right now. The answer to this question will be different for everyone, and to help you decide which course of action is right for you, I’m revealing my thoughts on the core 4 social media platforms today. Remember, if you need some help with monetizing your social media, make sure to head to https://thriverssociety.com/ and I’ll be happy to coach you through it! If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/191
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#190-Keeping stylists motivated as a salon owner
02/08/2021 Duration: 18minToday I’ll be answering a tough question, and that is how to keep stylists motivated as a salon owner. I’m not just talking about individual motivation, but the ways to motivate the entire group of team members in the salon. Drive cannot be created, but it can be ignited, and all you can do as a leader is to provide the opportunity for those around you to grow! If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/190
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#189-Let's Talk Venmo & Alternative Payment Methods
26/07/2021 Duration: 20minI’ve talked about alternate payment methods for salons before on the podcast, but it’s been some time since, so I wanted to revisit the topic today. There have been massive shifts in this area, and in this episode, I’ll specifically be talking about changes to Venmo. Please note that this episode isn’t an anti-Venmo, or anti-anything. What I want is for you to be smart about your money and to give you the tools to eliminate potential headaches, all while increasing your profits! If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/189
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#188-The anti-burnout plan
19/07/2021 Duration: 24minToday’s episode is a personal one for me, and a topic I feel is so important for so many other people too. I’ll be looking at why burnout happens, the various stages of burnout that you could find yourself in, and how you can break the cycle that leads to burnout. What I share here will help you make sure burnout never happens to you again, so that you can continue to build a life and business filled with wealth, joy and happiness! If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/188
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#187-Do I need 2 Instagram accounts?
12/07/2021 Duration: 19minIf you’re multi-passionate like I am, you may have wondered if it’s necessary to have a separate Instagram account for each of your endeavours. Maybe you’ve looked around and have been tempted to follow what others are doing, but I’m here to tell you that this may not be the best strategy for you. The answer to this question is going to be different for each person, and in this episode, I share different scenarios and options you can take, depending on your unique situation. If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/187
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#186-Morgan DeBaun on Coaching Small Business Owners through her WorkSmart Program
05/07/2021 Duration: 22minToday I am so excited to be speaking with someone I am obsessed with – Morgan DeBaun! Since launching Blavity Inc. in 2014, Morgan has led the company to successfully acquire Travel Noire, a travel platform for Black millennials and Shadow And Act, a Black entertainment news site. Under her leadership, Blavity has launched several leading consumer summits including Summit 21 for Black women creators and Bay Area’s AfroTech, the largest tech conference for Black innovators and founders. While scaling the company, Morgan has raised 11 million dollars from top Silicon Valley venture firms such as GV and Comcast. In this episode, we talk about Morgan’s rapid growth as a serial entrepreneur, how she’s been able to create a digital community with so much traction, why she flew all the way from San Francisco to Los Angeles to get her hair done, and the ways she coaches stylists, salon owners and small business owners to scalability. Speaking with Morgan is always so inspiring to me, and I know you are going to abso
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#185-Writing your vision and mission statements
28/06/2021 Duration: 23minWhat if I told you there was something you could write out, and follow, that will directly impact the level of success you achieve as a stylist or salon owner? There is, and today I reveal the power of that exists when you write down your vision and mission statements, and how they can change everything for you and your business. If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/185
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#184-Redo Roadmap
21/06/2021 Duration: 22minIf you’ve been in the industry for any amount of time, you’ve most likely encountered redo requests. What is the right way to handle them, and are there things you should be avoiding when it comes to redos? In today’s episode I answer a listener question about redos, and I give you a nitty gritty, straight-to-the-point look at how to navigate them (and the ways to prevent them from the very start). I hope you find this information helpful, and as always, if you have a question that you’d like me to answer, please reach out and I’ll do my best to answer it on an upcoming episode! If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/184
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#183-Pricing model breakdown
14/06/2021 Duration: 23minAs a stylist or salon owner, pricing your services is key to your success. With so many things to consider here, I’m excited to be diving into what I think are the 3 main pricing models that are available in our industry today. It is my hope that by the end of this episode, you’ll be able to truly decide what is best for you. If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/183
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#182-Woo Woo Episode-Lessons from Loss
07/06/2021 Duration: 21minToday’s episode is going to be a bit different than what I usually talk about on the podcast, but it’s something that I really want to share, because I think you can take some lessons from my personal experience. Very recently I lost a good friend of mine unexpectedly, and since this happened, I’ve been reflecting on life and the relationships I have so much more. I hope you find this valuable, and as you’ll hear towards the end of this episode, what I reveal today also applies to business as well as you’re the relationships in your personal life. If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/182
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#181-5 big, income reducing mistakes stylists are making today
31/05/2021 Duration: 21minI know you love it when I talk about the money stuff on the podcast, and it’s something I l love doing too, which is why I looked forward to recording this episode so much! Today I’m identifying 5 BIG mistakes that stylists are making right now, and my hope is that this episode will open your eyes to some shifts that you can make to grow your revenue. and bottom line, immediately! If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/181
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#180-Do you need a Trademark?
24/05/2021 Duration: 19minIf you’re a stylist building a personal brand, or a salon owner, you’ve probably wondered at some point if you really need to trademark your intellectual property. Today I’m answering a listener question about how to protect your brand through trademarks, copyrights, and patents. I’ve got you covered, because in this episode I give the exact questions to ask yourself and the things you need to consider before starting on this journey! If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/180
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#179-Gina Bianca on pre-booking, boundaries & new stylists
17/05/2021 Duration: 43minGina Bianca is back on the podcast today! Gina and I see very similarly on most things in the industry, but when I recently began talking about pre-booking and how I don’t believe this practice is for everyone, she commented on my Instagram post. We decided together that we’ve got to get on the same page with this topic, and you’re going to hear the amazing conversation that we had as a result! Not only did we talk about pre-booking, but we covered professional boundaries, Gina’s concern for new stylists entering the industry, and a whole lot more. You guys, this is a good one that we have for you today! If you’re not already following Gina, check her out @iamginabianca, and give us a follow @thethrivingstylist! This is where I share pro tips every single week, along with winning strategies, testimonials and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/179