Synopsis
Hello health coaches! I'm here each week, candidly answering your questions based on my decade of experience in the field. Topics include marketing, branding, strategy, mindset, list building, coaching skills and technology know-how. Ask YOUR questions at HealthCoachPowerCommunity.com
Episodes
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E121: Working Alone (Without Feeling Lonely or Losing Focus)
13/10/2020 Duration: 28minLong before COVID, health coaches were working alone, from home. And (for the most part) don't even have remote coworkers or teams! For Michelle, this was a huge transition from her previous, socially-bustling career in advertising. If you're struggling with productivity, loneliness or itching for water cooler talk...this episode is for you.
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E120: Structuring Your Program
22/09/2020 Duration: 28minWe've had lots of questions lately around the structure of your program – how long, how many tiers, what to cover in each session, etc. Michelle answers your questions by taking a 100,000 foot view in this episode.
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E119: Answering Your Biggest Webinar Questions
15/09/2020 Duration: 28minDuring this series about succeeding in an online, quarantine world, many of you have been asking questions related to webinars. In this episode, Michelle explains the basics...and some not-so-basics! Join her next week to create your own webinar during the 5 day challenge: http://HealthCoachPower.com/challenge
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E118: How I Stay on Top of Social Media Without Going Crazy
04/09/2020 Duration: 26minOur special series on succeeding in an online, quarantine world continues this week...and it's time to talk about the reality of social media. Do you hate it? Love it? Outsource it? Need help managing your time around it? In this episode Michelle shares how she personally stays on top of social media marketing without losing her darn mind.
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E117: Why Webinars Work (If You Know How To Work ‘Em)
28/08/2020 Duration: 27minThere's never been a more important time to grow your business online. We'll continue our series this week talking about webinars – the good, the bad and the ugly! The truth is...webinars WORK. In this episode, Michelle shares why and busts 3 of the biggest webinar misconceptions. Don't forget to sign up for her upcoming 5-day challenge: *Learn to Grow Your Practice Online with Webinars* at http://HealthCoachPower.com/challenge Join Michelle's 5-day challenge: Learn to Grow Your Practice Online with Webinars c http://HealthCoachPower.com/challenge
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E116: Simple Events To Build Your Online Presence
25/08/2020 Duration: 31minIn this episode Michelle shares ideas for simple events you can host online without much fuss – some don't even require video. Isn't that great? AND the waitlist for her LIVE fall semester of Healthy Profit University is now open! There's no obligation, so hop on the list and you'll get access to the best possible bonuses and special extras - http://healthcoachpower.com/waitlist
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E115: How I Took My Health Coaching Business Online
14/08/2020 Duration: 29minThis episode kicks off a special series all about succeeding in an online, quarantine world. To start off, Michelle shares a personal story about how her health coaching practice went from in-person to 100% online-based many years ago.
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E114: Turn Supplements Into an Income Stream Without Joining an MLM
29/07/2020 Duration: 30minIn this episode Michelle shares her favorite online source for supplements – for herself AND her clients. The best part? It allows you to create a substantial passive income stream with top-notch products. This is *not* an MLM, all your favorite brands are available and she's been using this service for years. Check it out!
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E113: When Clients Flake
23/07/2020 Duration: 23minAs coaches, it can REALLY weigh us down when clients don’t make progress. Or when they flat out flake on us. And it definitely happens! In this episode, Michelle talks about how to minimize these situations and handle them when they inevitably arise.
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E112: Facebook Page vs. Group: What’s the Difference?
19/07/2020 Duration: 32minIn episode 110 we talked about how to use Facebook groups...and many of you asked about what makes a group different from a Facebook page. To follow up, today's episode talks about how to use each. There are some big differences and they matter! Join the free Health Coach Power Community group at http://HealthCoachPowerCommunity.com
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E111: Know Your State Nutrition Laws with Lisa Fraley
10/07/2020 Duration: 34minSometimes you don't know what you don't know...and that's why Lisa Fraley is this episode's special guest! She'll shed some light on the red state/green state situation and help keep our practices safe. Health coaches ask questions about this ALLLL the time...so tune in for this amazing opportunity to hear from Lisa – an attorney who is also a certified health coach. Lisa's DIY Legal Masterclass on "State Nutrition Law Basics for Health Coaches" is available to teach you everything you need to know at - HealthCoachPower.com/statelaws
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E110: Killin’ It With Facebook Groups
03/07/2020 Duration: 33minDo you have a Facebook group of your own? Or have you considered starting one? In this episode Michelle teaches how to build an engaged, successful group as a killer marketing tool for your health coaching business. (Don't even BOTHER starting a group until you hear this.) Michelle also announces an exclusive FREE masterclass available to all members of the HCPC Facebook group...listen for details on how to get it! Join the free Health Coach Power Community group at http://HealthCoachPowerCommunity.com
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E109: What To Write To Your Email List About
26/06/2020 Duration: 29minYou know that having a mailing list is important. Good. But what do you DO with that mailing list once you have it? How do you come up with something to write to them on a regular basis? In this episode, Michelle shares 2 of her approaches to this common conundrum. Learn more about how to market yourself successfully in Michelle's free training: How To Turn Health Coaching Into a Full Time Salary --> http://HealthCoachPower.com/earn
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E108: How To Majorly List Build
19/06/2020 Duration: 33minBuilding a mailing list can be slow-going and yet it's oh-so-important! If you don't have a list, how do you build one up asap? In this episode, Michelle talks about the two main types of list builders and two main strategies for promotion. Need to build your list? A 5-day challenge can be a great way to go. Join Michelle's masterclass to learn how to put your own challenge together --> HealthCoachPower.com/5day
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E107: What You Need To Know Before Running A 5-Day Challenge
12/06/2020 Duration: 32minRunning a 5-day challenge can feel complicated. But Michelle has it down to a science…which is good, because a poll of our community revealed that you guys want to learn more about this! In this episode, Michelle gives a heads up on some things you should definitely know BEFORE running a challenge, and helps you decide if it’s a good idea for you and your business. Check out Michelle's brand new masterclass, "Create & Market Your First 5-Day Challenge" --> HealthCoachPower.com/5day
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E106: Marketing 101: "What's In It For Me?"
08/06/2020 Duration: 30minWhether you're pitching a corporation, writing an email or building a website...there is one main thing to keep in mind. People are, subconsciously, only interested in one thing. Today we’ll talk about how to harness that power in your marketing. Mentioned in this episode: http://Instagram.com/iamchrissyking http://HealthCoachPower.com/targetmarket http://HealthCoachPower.com/diary http://HealthCoachPower.com/practice
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E105: Making Decision Based on Business Goals
30/05/2020 Duration: 23minHow do you decide how to spend your time? How to price your services? What types of projects to take on? Or even what to blog about? In this episode, Michelle talks about identifying business goals and give a useful example from her own health coaching practice.
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E104: Why (Some) Health Coaches Aren't Profitable
08/05/2020 Duration: 23minCan you earn a living as a health coach? Absolutely. So why are so many coaches NOT earning enough? In this episode Michelle covers the 3 main factors that impact your ability to become profitable. Join Michelle's free Make Money Now 5-Day Challenge (starts 5/17/20) at http://HealthCoachPower.com/makemoney
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E103: Making Money: Every Little Bit Counts
30/04/2020 Duration: 29minWorried about a slow economy and the success of your business? Today we'll talk about the odds and ends of your income/expenses that are worth paying attention to...or not. Every little bit adds up UNLESS it's not worth your time or energy to worry about.
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E102: Pricing Yourself as a New Coach
24/04/2020 Duration: 26minPricing your services can feel tricky when you're first starting out. In this episode, Michelle talks about where to begin with an hourly rate and beta offer. You'll also learn why this is NOT the best way to continue pricing yourself, and options that work better as your business grows.