Health Coach Power Community: Find Your Target Market, Build An Audience And Earn Income While Making The World A Healthier P

This episode will help you figure out if business coaching is right for you during this season of your business. And here’s the thing…you may not need it! If you DO…well, business coaching comes in many shapes and sizes. In fact, you can sample a small slice of business-building support during Michelle's upcoming free event: Create a Social Media Strategy That Works...In the Next 5 Days. Register for free at http://healthcoachpower.com/social.

Listen in on Michelle's conversation with Elyse (from The Functional Medicine Coaching Academy) about how coaches can successfully work alongside medical practitioners as an alternative – or in addition to – running your own private practice. Elyse will also share how FMCA sets coaches up to succeed in this realm. Learn more about FMCA at https://functionalmedicinecoaching.org Enroll for free in FMCA's mini-course, "The Value of a Health Coach on a Collaborative Care Team" at https://functional-medicine-coaching-academy.teachable.com

Think it's impossible to really help anyone as "just" a health coach? Think again! In this episode Michelle is joined by Reed Davis of Functional Diagnostic Nutrition to talk about a unique opportunity for health coaches to use lab test data to formulate natural protocols. Learn more about FDN at HealthCoachPower.com/FDN

Although Michelle spends a good deal of time helping coaches build successful businesses…this episode is all about her own private health coaching practice that goes on behind the scenes. After all these years, YES she's still actively working as a health coach! Want Michelle's hands-on help growing your coaching practice? The waitlist is now open for the Spring '21 Healthy Profit University Fast Track Semester. Add yourself to the list right here - http://HealthCoachPower.com/waitlist

In this episode Michelle shares how sometimes the investments she's made in her business have REALLY paid off. Other times, not so much. So how do you know when it’s time to invest…and WHAT to invest in? Listen and learn what investments are wise at each level of business so that you can avoid costly mistakes while growing your health coaching practice…and your income.   Learn more about Healthy Profit University in Michelle's free training - http://healthcoachpower.com/earn

In this episode Michelle explores an alternative to marketing yourself as a health coach – let your clients do it for you! She's joined by Jodi Franklin to discuss what it takes to earn your clients' referrals. If you’re starting out, or starting over, here’s another perspective on how to be successful in your career. Be sure to check out The School of Applied Functional Medicine at http://HealthCoachPower.com/SAFM Also take advantage of this free Conquering Constipation Mini-Clinical course from SAFM: http://HealthCoachPower.com/constipation

When you're starting your health coaching business, what should you do first, second and third? Where should you put your (let's face it, finite) energy and resources? In this episode, Michelle will help you prioritize those very first steps. She also offers this free resource to help with step #2 – http://healthcoachpower.com/targetmarket Also mentioned in this episode is a fun online cooking class Michelle did with Andrea Beaman awhile back. Here's the link - https://www.facebook.com/189042484520919/videos/1206833166330711

Need a logo? You might be surprised to know Michelle used to be a graphic designer – so she fully understands the value of quality branding. But she also knows what it takes to succeed as a health coach. In this episode Michelle shares her top logo tips AND perspective on how to move forward with your branding. And...logos, schmogos! Want to turn your health coaching business into a full time salary? Check out Michelle's free training at HealthCoachPower.com/earn

To be a great health coach you don’t need to know everything…but you do need to keep your clients engaged with the process. That’s what leads to results and referrals! In this episode, Michelle is joined by Nathalie Garcia, co-founder of Practice Better, about how to provide excellent service in the most efficient way possible. (And, as a special gift, all podcast listeners can save 30% off your first 3 months of Practice Better by going to HealthCoachPower.com/practice and using code HCPOWER30.)

How does marketing actually work to generate clients? In this episode, Michelle pops open the hood so you can look at a marketing engine and see how all the different parts work together to create the desired effect of signing clients and earning income.  Get Michelle's free training, "How To Turn Health Coaching Into a Full Time Salary" at: HealthCoachPower.com/earn

Sending emails and no one is responding? Posting to your Facebook group and just hearing crickets? In this episode, Michelle talks about 5 specific ways to build engagement - and why it's so critically important. Register for Michelle's free class on 2/24/21 "Create & Run Client-Generating FB Groups" at http://HealthCoachPower.com/fbclass    

New coaches are always asking, "Do I need a client agreement?" The next question is...what should it say? Well the answer is, it depends on what sort of program or course you're offering. And when it comes to legal issues, the blind shouldn't be leading the blind! That's why Lisa Fraley joined Michelle for this important episode. As an attorney and health coach herself, Lisa's legal templates are a godsend! Check them out at http://HealthCoachPower.com/legal.  

Michelle's Get Started Series is for coaches who are brand new to the field, or maybe just need some perspective from industry experts to start fresh! In this episode, Stephanie Dodier joins Michelle to discuss her non-diet, feminist approach to food and body. Interested in how that's different than standard health coaching? Download Stephanie's free Non-Diet Intake Form at http://HealthCoachPower.com/nondietintake

Like the idea of marketing yourself through a Facebook group...but feel like you don't have the time? Well, Michelle learned the hard way but it IS possible to be present with your groups in a way that's manageable for a busy schedule. Listen and learn her best tips and tricks based on running 20+ Facebook groups over the past 6-7 years.

In part 1 of this 3-part series, Michelle shares how Facebook groups have made a gigantic impact on her business. What started as "side income" has grown to support her family and she credits Facebook groups with being the most powerful tool used along the way. Register for Michelle's free, live masterclass, "Create & Run Client-Generating Facebook Groups" happening 2/24/21 at: https://HealthCoachPower.com/fbclass

This bonus episode is for you if you're interested in pursuing a new path in health and wellness, but not already enrolled in a health coach certification program. Inside, Michelle tells-all about her own path to becoming a health coach, offers suggestions for how you can set yourself up for success, and goes over your options for getting certified. Be sure to grab the accompanying worksheet and bonuses (including scholarship possibilities!) at: http://HealthCoachPower.com/becomeacoach

Clients having a hard time getting lab testing done? In this episode Michelle shares about an alternative way that your client, or you, or ANYONE, can empower themselves by ordering tests directly. This discussion includes questions about scope of practice, cost and availability in different areas of the world.

One aspect of succeeding financially as a health coach is reaching more people with less of your time. Private coaching is GREAT but you can only physically fit so many 1:1 sessions into your calendar. In this episode, Michelle describes the 3 main kinds of group coaching programs…and has a free resource to go along with each one:

When Michelle started her health coaching business she was doing a lot of different things with minor success. But the first thing that really STUCK was a cleanse program. (Extra funny because she'd never done a cleanse before in her life!) In this episode, Julia Sarver shares her similar experience and the two reflect on how a simple cleanse-type program can change a business.   To add a program like this to your own health coaching practice, sign up for Michelle and Julia's LIVE free training "How To Run a Cleanse" on 1/21/21 at HealthCoachPower.com/cleanse

Like all of you, I was blindsided last March when covid hit and the world seemed to turn upside down. I’d been steadily growing my business since 2009…but all of a sudden the game changed. In the end, my business became stronger than ever. Today I'll share how I made that happen and the lessons I'm taking with me into 2021.