Make It Happen Mondays - B2b Sales Talk With John Barrows

The line between sales and marketing has grown increasingly blurred in recent years, and it has led to anxiety, controversy, and fear. In today’s episode of Make it Happen Monday, Greg Kihlstrom brings that line back into focus. Greg is a global speaker, entrepreneur, consultant, and author of 11 books that focus on a wide range of topics like agility, marketing, digital transformation, and more. Listen in as Greg discusses some of the principles in his 11th book, “House of the Customer,” including how an employee-driven, customer-centric experience is the key to aligning sales and marketing.Follow Sell Better: https://hubs.la/Q01BmcRc0 Become a member: https://hubs.la/Q01BmdsW0Connect with Greg Kihlstrom on LinkedIn: https://www.linkedin.com/in/gregkihlstrom/ 

As the VP of Enterprise Partnerships of JumpCrew, an outsourced sales and marketing partner, Jarron Vosberg knows a thing or two about boosting conversions and improving sales. In today’s episode of Make It Happen Monday, John and Jarron talk about the importance of treating everything like an experiment and how to align those experiments with specific outcomes. Jarron also discusses his take on the “Give a Shit” factor and what it means in the business world, and he provides valuable insight on coaching toward agility in today’s changing landscapes.Follow Sell Better: https://hubs.la/Q01BmcRc0 Become a member: https://hubs.la/Q01BmdsW0Follow Jarron Vosburg on LinkedIn: https://www.linkedin.com/in/jarronvosburg/

As a current Expert Partner in B2B Marketing for Bain & Company and a former CMO for companies like Vonage and Mongo, Rishi Dave has experienced the challenges of misaligned sales and marketing teams firsthand. In today’s episode, Rishi discusses how to improve the relationship between sales and marketing in a way that promotes agility and produces better results in a modern market. Rishi and John also talk about how sales professionals are effectively becoming mini-marketers, the need for marketing to work more selectively with sales, and tips for making the “Day One” list that companies use to select 90% of their vendors.Follow Sell Better: https://hubs.la/Q01BmcRc0 Become a member: https://hubs.la/Q01BmdsW0Connect with Rishi Dave on LinkedIn: https://www.linkedin.com/in/rdave/

Numerous industries are fraught with disruption and change, and it seems as if there’s a new crisis around every corner. While some companies crumble under pressure, exceptional leaders use these crises as opportunities to learn new behaviors, accelerate their performance, and better understand the business. In today’s episode, Carol Kauffman and David Noble, successful CEO coaches and co-authors of “Real-Time Leadership,” explain what leadership truly means. They also explain the difference between management and leadership, and they provide valuable advice for enhancing your leadership capabilities in personal and professional situations.Follow Sell Better: https://hubs.la/Q01BmcRc0 Become a member: https://hubs.la/Q01BmdsW0Follow Carol Kauffman on LinkedIn:https://www.linkedin.com/in/carolkauffmanphd/Follow David Noble on LinkedIn:https://www.linkedin.com/in/david-noble-468222/

Elizabeth Andrew is a highly successful strategic advisor, VP of Sales, and TEDx speaker, but her path to success has been anything but linear. She started working in the investment industry after college, but took a 17-year hiatus to raise children. Despite struggling to reenter the workforce years later, she found her place in tech sales. In today’s episode of Make It Happen Monday, Elizabeth explains how she reinvented herself in order to overcome the challenges associated with going back to work after a long-term break. She also discusses the reality of the generational divide and provides invaluable advice for anyone considering a long-term career break.Follow Sell Better: https://hubs.la/Q01BmcRc0 Become a member: https://hubs.la/Q01BmdsW0Follow Elizabeth Andrew on LinkedIn:https://www.linkedin.com/in/elizabethaandrew/Instagram: @lizzyaandrewFacebook: www.facebook.com/lizzy.a.andrewTwitter: @lizzyandrew001

As major companies lay off thousands of people and replace them with AI-driven software like ChatGPT, fear and concern continue to grow among professionals in sales and other industries. Eric Nowoslawski & Varun Anand, the innovators behind Clay.com, are helping companies of all sizes find opportunities in the era of artificial intelligence. They believe that AI actually creates more opportunities for those who are willing to educate themselves. Listen in as John, Eric, and Varun discuss the real risk of becoming redundant in the AI age and the steps you can take to remain relevant during this fundamental shift in the way we do business.Follow Eric Nowoslawski on LinkedIn:https://www.linkedin.com/in/outboundphd/Follow Varun Anand on LinkedIn:https://www.linkedin.com/in/vaanand/Follow Sell Better: https://hubs.la/Q01BmcRc0Become a member: https://hubs.la/Q01BmdsW0

Soren Kaplan has both a master’s degree and PhD in organizational psychology, and today, he’s a bestselling author, keynote speaker, Inc. Magazine columnist, and founder of multiple organizations. We’ve all heard of IQ and EQ, but Soren believes that XQ - or experiential intelligence - guides much of our lives at both the personal and professional levels. Rather than allowing his past experiences and traumas to limit his success, Soren learned how to leverage those experiences to facilitate growth, strength, and resolve. In today’s episode of Make It Happen Monday, listen in as Soren provides invaluable advice for finding strength in your past experiences.Connect with Soren Kaplan on LinkedIn:https://www.linkedin.com/in/sorenkaplan/Follow Sell Better to get the latest actionable tactics from sales pros at the top of their game:https://hubs.ly/Q01tLYNJ0Become a member and never miss quota again:https://hubs.ly/Q01tLYRV0Follow Sell Better: https://hubs.la/Q01BmcRc0Become a member: https://hubs.la/Q01B

In 2009, Graham Cochrane was laid off from his job, and he had to go on food stamps to provide for his family. By learning more about living with intention and the difference between scarcity and abundance mindsets, he was able to found The Recording Revolution, a multi-million-dollar recording company, in that same year. Today, Graham is the author of “How to Get Paid for What You Know,” serves as a business coach to 3500 customers around the world, runs two education companies, and helps more than 80,000 followers across multiple channels better understand how to develop the right mindset for success.Follow Sell Better to get the latest actionable tactics from sales pros at the top of their game:https://hubs.ly/Q01tLYNJ0Become a member and never miss quota again:https://hubs.ly/Q01tLYRV0Connect with Graham Cochrane on LinkedIn:https://www.linkedin.com/in/cochranegc/

Despite majoring in molecular biology in college, Anthony Nava decided he didn’t want to spend his entire life in a pharmacy or lab. From his humble beginnings in sales at Target, Anthony eventually became the Senior Sales Development Manager at Crunchbase. In today’s episode of Make It Happen Monday, Anthony tells the tumultuous story of finding his true calling, which turned out to be quite different than he originally imagined. From gut-wrenching decisions and plenty of hardship to a successful career in tech sales, Anthony’s story is sure to resonate with those who feel stuck in their current careers.Follow Sell Better to get the latest actionable tactics from sales pros at the top of their game:https://hubs.ly/Q01tLYNJ0Become a member and never miss quota again:https://hubs.ly/Q01tLYRV0Connect with Anthony Nava on LinkedIn:https://www.linkedin.com/in/anthonyjnava/

As a Wall Street Journal best-selling author, international speaker, and professional consultant with a PhD in communications, Dr. Cindy McGovern is known as the First Lady of Sales. In today’s episode, Dr. Cindy breaks down the misconceptions surrounding sales, discusses the right mindset for a successful sales career, and explains how to leverage sales skills in every aspect of life. Dr. Cindy and John even debate the relationship between sales, art, and science before discussing the reasons to be intentional about your own personal brand right now - even if you think you don’t have one.Follow Dr. Cindy McGovern on LinkedIn:https://www.linkedin.com/in/drcindy/Learn more on her website:https://drcindy.com/Get her book Sell Yourself HereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their game:https://hubs.ly/Q01tLYNJ0Become a member and never miss quota again:https://hubs.ly/Q01tLYRV0

Jenna Rogers is the Vice President of Growth at Sales Assembly and the founder of Career Civility. She’s a self-described “corporateur” who has made it her mission to help people have more impactful discussions in the workplace. In today’s episode of Make It Happen Monday, Jenna discusses tough topics like the generational divide, male advocacy, and the differences between cancel and accountability. She also provides strategic advice for discussing tough topics like diversity and inclusion in the workplace.Connect with Jenna Rogers on LinkedIn:https://www.linkedin.com/in/jennamrogers/Visit Jenna's Website:https://www.careercivility.com/Checkout her IG:https://www.instagram.com/careercivility/Follow Sell Better to get the latest actionable tactics from sales pros at the top of their game:https://hubs.ly/Q01tLYNJ0Become a member and never miss quota again:https://hubs.ly/Q01tLYRV0

When it comes to getting the most out of partnerships, Russell Bradley-Cook is a pro. He has a strong background in sales and currently serves as HubSpot’s EMEA App Partner Manager, where he builds and maintains partnerships with some of the leading SaaS companies in Europe. In today’s episode, Russell explains the ecosystems associated with professional partnerships, the importance of leading with giving, and his own three pillars of partnership success to help listeners learn how to leverage partnerships in their own careers.Follow Russell Bradley-Cook on LinkedIn:https://www.linkedin.com/in/russellbradleycook/Follow Sell Better to get the latest actionable tactics from sales pros at the top of their game:https://hubs.ly/Q01tLYNJ0Become a member and never miss quota again:https://hubs.ly/Q01tLYRV0

As the most popular and most downloaded Make It Happen Monday episode of all time, this conversation with Chris Voss is all about the power of negotiation. Chris is an ex-CIA agent and expert negotiator, the founder of the Black Swan Group, and the author of Never Split the Difference, an incredibly popular book about negotiation. Today, Chris is the world’s top negotiation coach. In this episode, Chris talks about unintuitive negotiation techniques, the importance of seemingly unimportant information, and the problems with presumptions in negotiations. Follow Sell Better to get the latest actionable tactics from sales pros at the top of their game:https://hubs.ly/Q01tLYNJ0Become a member and never miss quota again:https://hubs.ly/Q01tLYRV0

Angela Kristen Taylor is the founder of Integrative Productivity, a coaching and consulting firm that focuses on the emotional side of productivity. In today’s episode of Make It Happen Monday, she discusses the emotional productivity connection, how negative self-talk leads to chaos, and how entrepreneurs and independent business owners can overcome that chaos to lead more productive and meaningful lives. Listen in as Angela shares her personal journey and the powerful secrets for finding your purpose amidst the chaos of everyday life. Connect with Angela:https://www.linkedin.com/in/angelakristentaylor/https://www.instagram.com/productiveflow/https://www.tiktok.com/@productiveflowhttps://www.youtube.com/channel/UC9Ria_bDtWwSOXrfYiMyBFw Website: http://angelakristentaylor.com Programs, Services, & Events: http://www.productiveflow.com ***(This is the the one to highlight most) Book Your Free Productivity Breakthrough Session: http://productiveflow.as.me/clutterfree Grab

He’s a successful account executive at Asana today, but Brandon Clauser got his start in life working in a dish pit in a restaurant. While he started with no money and no college degree, Brandon eventually worked his way up and landed an executive-level sales job at Salesforce and later Asana. Today, he helps other people develop the skills and mindset they need to break into the tech sales field, even without a college degree. In today’s episode, Brandon talks about how growing up in a family focused on work ethic, business acumen, and financial literacy gave him all the tools he needed for a successful career. He also shares his thoughts about the value of a college degree in tech sales and beyond.Follow Brandon on LinkedIn:https://www.linkedin.com/in/brandonclauser/Follow Sell Better to get the latest actionable tactics from sales pros at the top of their game:https://hubs.ly/Q01tLYNJ0Become a member and never miss quota again:https://hubs.ly/Q01tLYRV0

How do you gain a new perspective on life? For sales coach Ian Koniak it took a brush with death, making peace with his family, and getting sober. He discovered “a calling of helping” and today he encourages a life of integrity, where “your actions and your behaviors match your thoughts.” In pursuing sales or other goals he urges patience and faith, which he equates with “the ability to see success, even if you don't experience it” immediately. He also advises people to listen for “shoulds” in their self-talk because they indicate “you're not living a life that you truly want to live.” … John and Ian warn that our 24/7 world leaves too many of us “short-term focused,” allowing immediate gratification to get in the way of what's important.Connect with Ian on LinkedIn: https://www.linkedin.com/in/iankoniak/Coach with Ian: https://untapyoursalespotential.comYouTube channel: https://www.youtube.com/iankoniakNewsletter: https://untapyoursalespotential.com/newsletterFollow Sell Better to get the late

Paul Magnone, an engineer who heads global strategic alliances for Google, just co-wrote a book about hunches. In “Decisions Over Decimals” he advises readers to use both gut and numbers because, he argues, good decisions require “understanding the data, but also listening to your intuition.” He says engineers typically “go to the numbers,” and “high flyers … will go to gut instinct.” To improve the process, Paul encourages following your instincts but only after creating a decision framework that pulls information from across an organization, including from “everybody who touches customers,” to define the problem you’re trying to solve. … Hear John and Paul discuss that people who “understand the DNA of their business” are better prepared to profit in the face of unexpected events like the pandemic.Connect with Paul on LinkedIn:https://www.linkedin.com/in/paulmagnone/Visit Paul's website https://www.dodthebook.com/Find his new book on Amazon:https://www.amazon.com/Decisions-Over-Decimals-Intuition-Infor

From an idyllic early childhood to enduring “unbelievable racism” as a teenager, sales and LinkedIn coach Niraj Kapur learned to adapt. After facing mental health challenges and “a horrendous divorce,” Niraj was ready to rebound — then the pandemic hit and his income went to zero. He threw himself into his consulting business, Everybody Works In Sales, and devised ways to make sales connections on LinkedIn. Today he is sought after as a speaker and sales coach who offers as his No. 1 piece of advice: Better understand the sales process and “engage with customers who are not doing business with you.” … After John laments that too many entrepreneurs and sales executives “take money from anybody to keep the lights on,” Niraj replies that he says “no to anybody” who isn’t a good fit.Connect with Niraj on LinkedIn:https://www.linkedin.com/in/nkapur/Twitter @nirajwriterInstagram nirajkapur

Daphne E. Jones is no stranger to adversity. As a young black woman interested in a STEM career, a career counselor once told her that she should be a secretary. Instead of blindly following this so-called “professional” advice, Daphne developed a plan to change the impossible to the inevitable. Since then, she’s held numerous executive and leadership positions with companies like IBM, Johnson & Johnson, and General Electric. Her tactical and structured approach to career ownership includes a realistic framework for envisioning, designing, iterating, and transforming your life. In this episode, Daphne opens up about her new book, Win When They Say You Won’t: Break Through Barriers and Keep Leveling Up Your Success, and offers valuable advice for overcoming the adversity in your life. Connect with Daphne E. Jones on LinkedIn:https://www.linkedin.com/in/daphne-e-jones/Get her new book hereOr Visit www.daphneejones.com/book 

Growing up in Israel, Udi Ledergor studied magic, music, and puppeteering. He uses showbiz skills today, not on a stage but in business conference rooms as chief marketing officer for Gong, one of the hottest and fastest growing tech companies in the world right now. “I see B2B marketing as a way of performing to an audience and creating a show, creating truth and experience,” he says. As the 13th employee hired at Gong — which today has a headcount above 1,500 — Udi says scaling the company while fostering its inclusive “Gongster” culture requires tact and candor: Be “respectful to everyone in the room, but calling things out as they are, so we can fix them and move forward.” … Also hear John and Udi discuss the challenges of providing direct feedback to associates of different ages and backgrounds.Connect with Udi on LinkedIn:https://www.linkedin.com/in/udiledergor/Or visit https://www.gong.io/Mentioned in this episode:Ultimate Cold Calling Masterclass__________________________ Register for the Ultimate Col