The Three Month Vacation Podcast: Online Small Business|marketing Strategy Plan| Sean D'souza | Psychotactics

After the home page, the second most-visited page on many sites is the About Us page. Yet almost all the About Us pages you visit are drab, long winded or don't give much detail at all. If you already have an About Us page going, here are three quick fixes that will dramatically improve the visual and the text on your site.

If you've used some sort of learning techniques all your life, the core principles of learning should not mislead you. Even so, we get hoodwinked and it's important to look at why we struggle with learning. Here's what I've learned about learning so far.

Do you often get stuck when trying to come up with article topics? One of the reasons why we tend to struggle is because we get stuck at the "topic" level. However, when you write headlines, not only move along to the sub-topic level, but headlines give you more precise direction. To find out how to use headlines—even not so good headlines—listen to this podcast.

We tend to learn in sequence. Chapter one, two and three. But what if we broke the sequence? Would that enhance our learning? In this rather sequential piece, you learn how I tend to break quite a few rules to get the results I want, and you'll find it works very well for you too. Tah, dah, time to jump the queue and learn in a whole different way.

Almost all of us feel like impostors from time to time. And we even have an official sounding name for it. But the impostor syndrome is an unfair burden to carry. What if we're just beginners? And what do real impostors look like anyway?

You'd think you'd need to be someone great or at least do something wonderful. Yet, you're a source of inspiration. How do you inspire? It's remarkably simple —and here's a short piece on how you need to go about it.

You've heard that it takes about 21 days to create a habit. But what if that weren't true at all? Could it be possible to create a habit overnight? Or even in the next few minutes? Let's find out.

It might seem that it's always up to us to change our habits. And that idea might be quite incorrect. Instead, what if something around us changed and our habits changed with it? Instead of us taking the blame all the time, this series is about how to look at habits differently and achieve lasting goals.

Researching an article is so frustrating because it's time-consuming. But there are ways to beat the pressure—and the pain. Believe it or not, there are ways to be productive with zero last minute research. This episode shows you how to make advance research work for you, as well as in situations where you have no research at all. Sounds too good to be true? Well, listen to the episode.

(Rerun of episode #220 Coaching Series Part 1 of 3). The toughest part of coaching isn't necessarily coaching itself. Instead, it's the niche, isn't it? How do you go looking for the right niche? And how do you know when you've found one that's rewarding as well as profitable? We go back in time with the British Cycling Team and what turned them into champions, and how their coach played a role. We also look at how Pilates went from being everything to everyone to finding a solid niche. Listen and enjoy.

It seems natural to keep an eye, even get obsessive about your competitors. However, it's a poor strategy for many reasons. In this episode we make the case for why the competition doesn't really matter as much as you think. And why focusing on them could possibly cause clients to desert you, instead.

How many books do you read in a year? Most people boast about how they read hundreds of books a year. That's what I used to do as well. Until I found that I wasn't really absorbing any information. So is speed reading a bad idea? Well, not entirely, but you need to know when to use it and why. Find out how speed works for you and more importantly, when it fails.

We're all told we should start with the end in mind, but we still get lost along the way. Why do we go off track? Could there be some barriers that show up a lot before the end? Let's find out we can stop focusing so much on the end and work on those barriers that blocks our progress.

Do you pre-sell if your audience is away on vacation? Should you pre-sell if you're unsure of a full house? These and other questions are what's on this Part 2 of the pre-sell podcast.

Which product should you pre-sell? Should it be the $20 product or the $2000 one? And why do silos matter so much? In this episode we not only learn why the $20 product might matter more, but also how you can promote a product almost endlessly without ever promoting it all.

Most of us believe that to cope with information, we have to speed up. But we've all tried that, haven't we? And it doesn't seem to work at all. This episode is about why we are so obsessed with trying to keep up. And how you can do quite the opposite and still be a lot smarter. Click here to read this episode:  Information Overload

Many coaches and trainers struggle to get precise results for their clients And it's not for want of trying, either. They work very hard, probably too hard, and yet the clients don't get the results they seek. The question is: how we go from mediocrity to excellence? Find out the guidelines to becoming a good coach.

Is there a fun way to get unstuck? From all the experiences we've had so far, getting stuck is a real pain. The more we try to get unstuck, the more we seem to dig a deeper hole. But what if there were a few fun ways to get unstuck? And what if they were quite different from what you've tried so far? Let's have a look.

Why are some sales pages so confusing? Is it because of the message or rather because there are way too many messages hitting you all at once? A sales page needs a powerful message to get the client not just interested, but to keep reading. And yet sales pages often miss that goal. But there's a way to start the sales page from getting off to a false start. And it's called “isolating the problem”. But how do we go about this isolation process? Let's find out. shall we? Click here to read: Why The Top-Half Of The Sales Page Goes Wrong (And How To Fix It)

As writers, we count words when we are creating a book or writing an article. We look at completing a fixed number of words per day—800 words. And yet, that system can be counterproductive to finishing your article. Professional writers seem to follow another method, one that ignores the output and instead focuses on the article writing process. How do they do it? And what have we been doing incorrectly? Let's find out how to fix this problem and finish our articles. Click here to read: Why Writing 800 Words Every Day Could Be Hindering Your Article Writing Progress