Synopsis
What does it take to be a superstar in real estate? In this ever changing market, we look closely at how technology, tools and sales strategies are changing the way real estate agents run their businesses. We also support the team concept and look at ways to build better real estate teams.
Episodes
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#387 - Mail-Right Show: Agent Image vs. Luxury Presence A Full Review For 2023
08/06/2023 Duration: 38minAgent Image vs. Luxury Presence A Full Review For 2023 Discover the ultimate comparison between Agent Image and Luxury Presence – two of the leading real estate marketing platforms of 2023. See how they compare features, pricing, customer support, and more. Get a complete overview from us to make an informed decision about which one is right for you. Listen and watch this podcast/video now to find out if Agent Image or Luxury Presence is the best choice for your business in 2023! -------------------------------------- The Hosts of The Mail-Right Show Jonathan Denwood & Robert Newman https://www.mail-right.com https://www.facebook.com/mailrightusa -------------------------------------- Robert Newman InboundREM https://inboundrem.com --------------------------------------
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#386 - Mail-Right Show: A Review of Some of The Real Estate Lead Providers in 2023
01/06/2023 Duration: 36minA Review of Some of The Real Estate Lead Providers in 2023 Are you looking to stay ahead of the competition in real estate lead providers? Our podcast review of some of the best real estate leads providers in 2023 will help you make informed decisions and stay updated with current trends. From innovative customer engagement strategies to automated sales processes, we'll be covering it all! Don't miss out on this chance to get an edge over your competitors. #1 - Zillow Premier Agent - https://www.zillow.com/premier-agent/ The top real estate portal in America and one of the most visited websites in the world, Zillow makes most of its money from real estate agent advertising. It has multiple options for agents and brokers looking to purchase leads, including a pay-per-lead option and a pay-at-closing option. Starting at $200+/mo #2 - Realtor.com - https://www.realtor.com/marketing Realtor.com’s Connections Plus The Hosts of The Mail-Right Show Jonathan Denwood & Robert Newman htt
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#385 - Mail-Right Show: Real Estate Agents Supercharge Your Email Marketing & Lead Generation in 2023
25/05/2023 Duration: 36minReal Estate Agents Supercharge Your Email Marketing & Lead Generation in 2023 #385 - Mail-Right Show: Real Estate Agents Supercharge Your Email Marketing & Lead Generation in 2023 Are you a real estate agent looking to supercharge your email marketing and lead generation in 2023? Then this podcast/video is for you! Learn how to use modern strategies like automated follow-ups, personalized content, and segmented lists to increase your email open rates. Discover the most effective ways of targeting potential buyers with an online presence so that they can find you easily. Discover why focusing on customer relationships is key to success in today’s digital world. #1 - Don't use your normal email address/domain #2 - Subject lines #3 - Email warm-up tools #4 - Positioning your brand and nurturing relationships (having a real niche will make your email marketing more effective) #5 - Increasing sales and conversions. (divide your emails into lists) #6 - Email scraping tools combined with paid social me
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#384 - Mail-Right Show: Effective Real Estate Digital Lead Nurturing Strategies That Work in 2023
18/05/2023 Duration: 39minEffective Real Estate Digital Lead Nurturing Strategies That Work in 2023 Are you a real estate professional looking to stay ahead of the competition? Learn how to effectively nurture and capture leads in 2023 with digital strategies that really work. This podcast episode covers everything from setting up an automated response system, leveraging email campaigns, and optimizing websites for lead generation. You'll learn tactics that will help you generate more leads and increase your bottom line. Get ready to take your business to the next level - watch this video now and unlock the secrets of effective real estate digital lead nurturing! #1 - Planed Digital Content (you need a real plan of action) Omnipresence Marketing Are you that agent that everybody sees online everywhere connected to the agent's local marketing? #2 - Social Media With Paid Nurturing (you need to support your social media outreach with money) #3 - Email - weekly or Monthly with real-value content #4 - Google Displayed Adverts ( they're ve
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#383 - Mail-Right Show: Is The Death of Traditional Real Estate Branding Here?
11/05/2023 Duration: 34minAre you a real estate professional wondering if traditional branding is still relevant? This show will help explain the shift in real estate marketing and explore how digital tools are reshaping the industry. Learn how to stay ahead of the competition and build a successful business by understanding what consumers want from their real estate agents. Discover why traditional methods may no longer be enough to succeed in today's market and see which strategies are proving most effective. -------------------------------------- The Hosts of The Mail-Right Show Jonathan Denwood & Robert Newman https://www.mail-right.com https://www.facebook.com/mailrightusa -------------------------------------- Robert Newman InboundREM https://inboundrem.com --------------------------------------
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#382 - Mail-Right Show: How to Make Real Estate Videos Faster & Easier in 2023
04/05/2023 Duration: 40minHow to Make & Edit Real Estate Videos Easily & Faster For 2023 Are you a real estate agent looking to create videos faster and smarter in 2023? Look no further! In this podcast, we review the best services and apps that will help you make and edit stunning real estate videos that will capture the attention of potential buyers. #1 - #1 - Canva - https://www.canva.com/ Text editing Animations & Transitions Background removal Music Price $14.99 per month #2 - VEED.IO - https://www.veed.io/ VEED.IO is easy-to-use and allows its users to edit videos with ease. At the same time, we’ve heard all praises about their customer service. Its simple and easy UI is one of the plus points that has been helping them gain traction and position the platform as one of the leading video applications in the market. Record: Live stream and screen record. Edit Templates, resize, subtitles, stock video/music library, etc. Save Cloud storage workspace. Collab: Add your team + add comments to the video
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#381 - Mail-Right Show: Advanced Google Business Profile Optimizations Tips For 2023
20/04/2023 Duration: 39minAdvanced Google Business Profile Optimizations Tips For 2023 Are you a real estate agent looking to optimize your Google Business Profile for 2023? This video is perfect for you! In it, we’ll show you advanced tips and tricks to ensure your profile stands out. From optimizing images and descriptions to creating attractive offers, get all the information and insights you need in this comprehensive guide. Don't miss out - watch now to take your business profile optimization game up a notch before the new year! #1 – Nouns, verbs, modifiers The words you use on your website are really important here #2 – Local justifications Reviews are king when it comes to Google and justifications #3 – Choosing a category You Google local business page you can add your own services/categories #4 – Community pages You really need to beaf up your community and services pages on your website #5 – Geotag images Geo Tags on your images Geolmgr - https://www.geoimgr.com/ #6 – tools yo
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#380 - Mail-Right Show: Building Relationships With Your Dream Customers Online In 2023
13/04/2023 Duration: 35minBuilding Relationships With Your Dream Customers Online In 2023 With Special Guest Kurt Uhlir Chief Marketing Officer Showcase IDX Even as marketing technology advances to make following up easier, many companies of all sizes find it harder to consistently follow up with clients and prospects in a meaningful way. Why is that?What is the difference between authority and influence? How should a company bring their customers into establishing either? Kurt Uhlir https://showcaseidx.com/ https://kurtuhlir.com/ https://www.linkedin.com/in/kurtuhlir/ -------------------------------------- The Hosts of The Mail-Right Show Jonathan Denwood & Robert Newman https://www.mail-right.com https://www.facebook.com/mailrightusa -------------------------------------- Robert Newman InboundREM https://inboundrem.com --------------------------------------
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#379 - Mail-Right Show:Tips & insights On How to Switch Brokerages Successfully in 2023
07/04/2023 Duration: 51minTips & insights On How to Switch Brokerages Successfully in 2023 Switching from your current brokerage to another can be daunting for real estate agents in 2023. But with the right approach and preparation, you can make the transition as smooth and successful as possible. In this article, we'll provide tips and insights on switching brokerages successfully in 2023. We'll cover everything from the initial search for a new brokerage to the final steps of switching brokerages, helping you make a move with confidence and ease. #1 - Time for a self-assessment: What are you looking for from your new brokerages write down what you are looking for. #2 - Look at your brokerage contract. #3 - Do you have have full transferable copy of your database of your customer and active lead relationships? #4 - Do you have your own website, if not it probably a good idea to have your own before you move brokerage #5 - You own your license not the brokerage #6 - Should you go with a digital or traditional new brokerage?
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#378 - Mail-Right Show: Is the Real Estate Lead Generation Industry Collapsing?
30/03/2023 Duration: 48minGrowing a successful real estate business means creatively and strategically generating leads. In addition to referrals, many real estate professionals turn to “online leads” to generate more business. In this episode of the Mail-Right show, we look at some problems this particular model might be facing in 2023 -------------------------------------- The Hosts of The Mail-Right Show Jonathan Denwood & Robert Newman https://www.mail-right.com https://www.facebook.com/mailrightusa -------------------------------------- Robert Newman InboundREM https://inboundrem.com --------------------------------------
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#377 - Mail-Right Show: Best On-Page Real Estate SEO Strategies For 2023
22/03/2023 Duration: 29minBest On-Page Real Estate SEO Strategies For 2023 The basics of real estate SEO fall in line with general on-page SEO techniques. Sure, elements like slugs and image alt-tags are essential, but you probably already have a basic familiarity with them. This article will dive deep into these essential strategies and provide you with a highly detailed and hyper-current understanding of how to best leverage them https://inboundrem.com/real-estate-seo-strategies/ -------------------------------------- The Hosts of The Mail-Right Show Jonathan Denwood & Robert Newman https://www.mail-right.com https://www.facebook.com/mailrightusa -------------------------------------- Robert Newman InboundREM https://inboundrem.com --------------------------------------
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#376 - Mail-Right Show: Tips & Advice on Producing Great Real Estate Focus Videos In 2023
16/03/2023 Duration: 42minTips & Advice on Producing Great Real Estate Focus Video In 2023 With Special Guest Devon Higgins of Photoup Devon owns a real estate marketing business and is also a Realtor himself. He lives in Grand Rapids, Michigan and has been in the real estate space for over 10 years. His main business involves working with real estate marketing professionals (specifically photographers) and empowering them to provide more value to their agent clients through photo editing, property websites, virtual tours, and virtual assistants. Outside of work, you can find Devon spending time with his wife and 2 daughters, enjoying the outdoors, and socializing with friends & colleagues. https://www.photoup.net/ -------------------------------------- The Hosts of The Mail-Right Show Jonathan Denwood & Robert Newman https://www.mail-right.com https://www.facebook.com/mailrightusa -------------------------------------- Robert Newman InboundREM https://inboundrem.com --------------------------------------
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#375 - Mail-Right Show: 4 Real Estate Blogging Ideas To Dominate Your Market
09/03/2023 Duration: 43min#375 - Mail-Right Show: 4 Real Estate Blogging Ideas To Dominate Your Market Generally speaking, it’s smart to take a two-pronged approach to your blog content strategy. The very best real estate blog ideas focus either on lead generation or broad engagement. #1. Neighborhood Guides There was a time when simple neighborhood pages generated leads. Now the game has changed. Neighborhood guides need to include lots of helpful content. #2. Local Real Estate Niches Articles So far we’ve covered neighborhood guides. Another excellent blog topic is anything related to your real estate niche. Take this article on Victorian homes from Ruby Home. It generates 2500 monthly visitors. It ranks #1 for the keyword “Victorian homes in Los Angeles”, for which 50 people search every month. #3. Financial and Tax Information You may be surprised to hear that many potential clients do not have access to this information, especially in a highly-readable format. People get frustrated because they can’t
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#374 - Mail-Right Show: KvCore New Features 2022/2023
02/03/2023 Duration: 40minKvCore New Features 2022/2023 If you want to learn more about the new KvCore features, you need to watch this video! InboundREM has released a comprehensive review of the new features, and it's worth your time to read it. By the time you finish watching this video, you'll have a much better understanding of the new features and how they will impact your business. -------------------------------------- The Hosts of The Mail-Right Show Jonathan Denwood & Robert Newman https://www.mail-right.com jonathan@mail-right.com https://www.facebook.com/mailrightusa -------------------------------------- Robert Newman InboundREM https://inboundrem.com --------------------------------------
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#373 - Mail-Right Show: Building Real Estate Landing Pages That Really Convert
23/02/2023 Duration: 38min#373 - Mail-Right Show: Building Real Estate Landing Pages That Really Convert Just as real estate agents need to learn about each individual client to find ‘em the perfect property, real estate marketing requires offering up the right digital content to viable leads online. Sure, that might sound like a tall order—especially when you don’t know exactly who is visiting your website or browsing your listings. -------------------------------------- The Hosts of The Mail-Right Show Jonathan Denwood & Robert Newman https://www.mail-right.com jonathan@mail-right.com https://www.facebook.com/mailrightusa -------------------------------------- Robert Newman InboundREM https://inboundrem.com --------------------------------------
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#372 - Mail-Right Show: YouTube Strategies for REALTORS in 2023
16/02/2023 Duration: 35min#372 - Mail-Right Show: YouTube Strategies for REALTORS in 2023 YouTube Strategies For Realtors in 2023 Why is it so important for you to get more views on YouTube? Because YouTube is more of a search engine than a social media… That means that when someone searches for your type of content, they’re likely ready and willing to do business! -------------------------------------- The Hosts of The Mail-Right Show Jonathan Denwood & Robert Newman https://www.mail-right.com jonathan@mail-right.com https://www.facebook.com/mailrightusa -------------------------------------- Robert Newman InboundREM https://inboundrem.com --------------------------------------
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#371 - Mail-Right Show: Instagram Reels Ideas for Real Estate Agents With Special Guest Nick Niehaus
09/02/2023 Duration: 39min#371 - Mail-Right Show: Instagram Reels Ideas for Real Estate Agents With Special Guest Nick Niehaus Instagram Reels Ideas for Real Estate Agents Head Trainer + Co-Founder | Business Video School | We teach real estate agents how to use video in their businesses. When it comes to real estate, Instagram is one of the best platforms to post photos and videos. It’s also a great way to show off your work, meet new clients, and create opportunities for yourself. In the past, we've shown you how to promote your Instagram real estate page with some Instagram marketing tips for real estate businesses. Nick Niehaus Head Trainer + Co-Founder | Business Video School | We teach real estate agents how to use video in their businesses. https://www.bizvideoschool.com/ https://www.linkedin.com/in/nick-niehaus/ -------------------------------------- The Hosts of The Mail-Right Show Jonathan Denwood & Robert Newman https://www.mail-right.com jonathan@mail-right.com 775-372-6322 https://www.facebook.com/
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#370 - Mail-Right Show: Effectively Using Google Local Guides for Real Estate Agents
02/02/2023 Duration: 38minEffectively Using Google Local Guides for Real Estate Agents What are Google Local Guides? Well, anyone with or without a Google account can sign up, become a local guide, help visitors navigate your local neighborhood and experience well-hidden secrets that only a resident would know. But is there a hidden danger to businesses? This is a great opportunity for real estate agents to become what we call the "local digital mayor " of your city, town, and region. -------------------------------------- The Hosts of The Mail-Right Show Jonathan Denwood & Robert Newman https://www.mail-right.com jonathan@mail-right.com 775-372-6322 https://www.facebook.com/mailrightusa -------------------------------------- Robert Newman InboundREM https://inboundrem.com --------------------------------------
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#369 - Mail-Right Show:The Best Virtual Staging Software & Tips (DIY & Pro)
26/01/2023 Duration: 33minThe Best Virtual Staging Software & Tips (DIY & Pro) If you haven’t shopped for virtual staging software lately, you might be in for a bit of a shock. Many apps that used to offer Realtors an easy-to-use DIY virtual staging platform now just sell done-for-you professional virtual staging—usually with a higher price tag. While that’s great for teams and brokerages with big budgets, many agents still want to get their hands dirty and DIY their virtual staging. DIY virtual staging: You take photos or videos and then use your phone or tablet to edit them yourself. You can drop in 3D furniture or use filters to remove items, boost color and contrast, or even change the time of day. DIY virtual staging puts the power in your hands to stage the properties, but it means you need to learn the software yourself. Professional staging: You take photos or videos and then upload them to the company’s platform. You tell them what you want to be done with it, and
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#368 - Mail-Right Show: Best Real Estate Lead Marketing Tools For 2023
19/01/2023 Duration: 44minBest Real Estate Lead Marketing Tools For 2023 #1 - PostcardMania https://www.postcardmania.com/ #2 - Promo https://promo.com/ A - produce marketing video advert quickly and painlessly B - 3,000 Templates C - $25 per month paid yearly 36 Premium Clips per year #3 - Canva https://www.canva.com/ A - Great free account B - thousands of great templates C - Only $119 per year #4 - Jasper https://www.jasper.ai/ A - Helps you produce great copy for your website , Facebook adverts plus a lot more B- Easy to use interface C - $40 per month #5 - Tailwind https://www.tailwindapp.com/ A - posts automatically to Pinterest and Instagram account and Facebook page B - Ghostwriter AI writing service C - Starting at $12.99 per month paid yearly #6 - SurferSEO https://surferseo.com/ Price $49 per month -------------------------------------- The Hosts of The Mail-Right Show Jonathan Denwood & Robert Newman https://www.mail-right.com jonathan@mail-right.com 775-372-6322 https://www.facebook.com/mai