RED - The Marketing Podcast For Influencers

Informações:

Synopsis

Build your authority, turn customers into evangelists, and unleash the hidden money in your business. How to take your idea and make a name for yourself, within your industry and beyond. RED is for entrepreneurs who want impact, influence, and income.

Episodes

  • Girl Scouts vs. Podcasters (Big Podcast Insider Issue 115)

    14/02/2023 Duration: 38min

    This is the audio companion to Issue 115 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click. Topics: Girl Scouts vs. Podcasters Do You Have a "Bad Guest" Story? 9 Strategies to Get Better Podcast Interviews Zoom Hacks for Podcasters Valentine's Day Gift Guide The Newsletter for Podcasters: Big Podcast Insider - Podcasting Newsletter This episode is brought to you by Riverside ... Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.      

  • Podcasting vs. YouTube (Big Podcast Insider Issue 114)

    06/02/2023 Duration: 38min

    This is the audio companion to Issue 114 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click. Topics: Podcasting vs. YouTube 8 Ways Podcasters Can Use ChatGPT 30-Days of Promotional Content for Your Podcast Podcast Alerts: Monitoring Tool for Podcast Mention Tracking 5 Podcasting Lessons from Pirate Movies The Newsletter for Podcasters: Big Podcast Insider - Podcasting Newsletter This episode is brought to you by Riverside ... Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.      

  • 30 Ways "Influencers" Cheat (Big Podcast Insider Issue 113)

    01/02/2023 Duration: 39min

    This is the audio companion to Issue 113 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click. Topics: Welcome to the Arena The Snowflake Echo Chamber Book >> Podcast >> Movie 5 Ways to Grow Your Podcast Audience EXPOSED: 30 Ways "Influencers" Cheat How to Be a YouTuber: The Ultimate Guide Ira Glass on Building a Broadcasting Career How Podcasters Can Make the Most of Podcasting Conferences How To Make Acoustic Panels for Your Podcast Studio $9 Custom T-Shirt for Your Podcast A Cure of Insomnia? The Newsletter for Podcasters: Big Podcast Insider - Podcasting Newsletter This episode is brought to you by Riverside ... Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywher

  • Crazy Money and a Big Voice (Big Podcast Insider Issue 112)

    30/01/2023 Duration: 34min

    This is the audio companion to Issue 112 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click. Topics: You Need Two Things to Change the World Old Navy Meets "Kindergarten Cop" Steal These 10 Strategies to Promote Your Podcast Your One-Sentence Podcast Description Want to Write a Book? You'll Want to Hear This ... Get A Better Broadcast, Podcast, and Voiceover Voice Audio Effects Explained Stream Your Podcast on 30+ Platforms at Once Bad Guest Philosophy The Newsletter for Podcasters: Big Podcast Insider - Podcasting Newsletter This episode is brought to you by Riverside ... Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15

  • Steal This Podcast Idea! (Big Podcast Insider Issue 111)

    21/01/2023 Duration: 32min

    This is the audio companion to Issue 111 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click. Topics: Get the Tape ... NOW! What Impact Looks Like Is "Personal Blogging" the Next Big Thing? Steal This Podcast Idea! The "New" Instagram (Also Known as TikTok) TikTok Faces US Ban?! Marketing Your Podcast via Phone Capture Remote Interviews 24/7 Hope for the New Year The Newsletter for Podcasters: Big Podcast Insider - Podcasting Newsletter This episode is brought to you by Riverside ... Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.      

  • AI and Podcasting – What to Know (Big Podcast Insider Issue 110)

    13/01/2023 Duration: 31min

    This is the audio companion to Issue 110 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click. Topics: Meet the New Year, Same as the Old Year A Robot Wrote This Podcast Summary (and Related Article) 40 Questions to Ask Yourself (or Guests) These 8 Decisions Will Make You a Better Podcaster Your Podcasting Resolutions Podcasting could be in for a rocky 2023 ... The Newsletter for Podcasters: Big Podcast Insider - Podcasting Newsletter      

  • Lessons Learned from 500 Podcast Episodes

    08/01/2023 Duration: 30min

    I just hit 500 episodes on this podcast. This is 501, so I'm looking back on the last five years and what I've learned from the previous episodes that will help you to have more success with your podcast. Topics on this Episode: What Christopher Cross knows about podcast awards ... How to do podcast artwork How to do podcast intros How to make your podcast more interesting Editing 40% of your podcast Why awards matter (and why they don't) Messing up your diet and podcasting Links to Things I Talk About: Christopher Cross Build a Big Podcast Big Podcast Insider      

  • How to Get Better Podcast Interviews (Big Podcast Insider Issue 109)

    02/01/2023 Duration: 41min

    This is the audio companion to Issue 109 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click. Topics: 9344 People Watched Your Video! Will MySpace ever lose its monopoly? Does This Promo Make You Want to Listen? Make Them Feel You Get More Podcast Subscribers with Podlink Lifetime Podcast Hosting - Only $29 Monetize Your Podcast Audience RocknPod Expo AI-Generated Podcast Episode Notes The Newsletter for Podcasters: Big Podcast Insider - Podcasting Newsletter This episode is brought to you by Riverside ... Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.  

  • How to Maximize Podcast Advertising Revenue (Part 4 - The Manifesto)

    31/12/2022 Duration: 40min

    Jay Clouse has been absolutely killing it with his podcast, Creative Elements. The podcast recently joined HubSpot's podcast network and I brought Jay on to talk about the behind-the-scenes aspects of how this happened. You can listen to that conversation here and here. In this episode, which is Part 4 of a four-part series, I'm back with some commentary on what Jay and I talked about regarding his podcast advertising and revenue. Topics on this Episode: Podcasting Ads and Income Strategy The "pre-roll" trick to help podcast advertisers (and make you more money) A BIG problem with dynamic podcast ads ... Another BIG problem with podcast ads (and also podcast intros) Options to split the money podcast advertising revenue The "Hottest Band in the World" (and an uncomfortable conversation with my father) Three elements your podcast needs to make the most from advertising The YouTuber who bombed on cable television My "failed" book deal A bad review for my live event Getting my ego checked at BookExpo Owning you

  • Profitable Podcasting w/ Jay Clouse (Part 3 - Podcast Ad Revenue)

    29/12/2022 Duration: 30min

    Jay Clouse helps people become professional creators and is the host of Creative Elements. The podcast recently joined HubSpot's podcast network and I brought Jay on to talk about the behind-the-scenes aspects of how this happened. If you're interested in getting your podcast involved with a podcast network, listen up, because this multi-episode series breaks down the process, step-by-step. To make sure you don't miss additional episodes, subscribe to Build a Big Podcast here. I talk with Jay about: Podcasting Ads and Income Strategy The "pre-roll" trick to help podcast advertisers (and make you more money) Dynamic Podcast Ads vs. Live Reads Advertising Revenue Splits CPM vs. Niche Buyout Podcasting Partnerships YouTuber vs. Podcaster vs. Something Else "Churn and Burn" Content Creation The Heiarchy of Content Creators Links to Things We Talk About: Creative Elements HubSpot Podcast Network This episode is brought to you by Riverside ... Riverside is online recording software that makes it easy for pod

  • How to Get Yourself Booked as a Podcast Guest (Big Podcast Insider Issue 108)

    27/12/2022 Duration: 30min

    This is the audio companion to Issue 108 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click. Topics: This Podcast Makes Money Want to be a guest on more podcasts? Try this ... Marketing Your Podcast via Email What Makes a Successful Podcaster? Organize Your Podcast Production 5 Tips for Deep Work 100,000 Royalty-Free Music Tracks and SFX The Newsletter for Podcasters: Big Podcast Insider - Podcasting Newsletter This episode is brought to you by Riverside ... Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.      

  • What Would Jesus Podcast?

    25/12/2022 Duration: 08min

    It's Christmas Day ... and also "The Holiday Season." Should you release new podcast episodes during this time? Take time off?  There are two ways of looking at a holiday schedule for your podcast. Your listeners are busy with "holiday" things and won't have time to listen to your podcast. Your listeners have more downtime than normal and, because of this, are more likely to listen to your podcast. If you want to take a break from publishing your podcast during certain holidays, by all means do. But also keep in mind that, because a lot of podcasters are taking breaks from publishing, and many listeners have extra time around the holidays to listen to podcasts (such as during a commute to see family), you'll have an increased shot to your podcast being consumed. Either option is a good one. Nobody would fault you for taking a break, especially at this time of year. Also, we live in a big world, with lots of holidays, many of which aren't celebrated everywhere, so there is opportunity there as well. There is

  • Podcast Network and Syndication Pitches (Part 2 - Pilot Episodes)

    24/12/2022 Duration: 28min

    Jay Clouse helps people become professional creators and is the host of Creative Elements. The podcast recently joined HubSpot's podcast network and I brought Jay on to talk about the behind-the-scenes aspects of how this happened. You can listen to that episode here. To make sure you don't miss additional episodes, including the next one with more from Jay, subscribe to Build a Big Podcast here. In this episode, which is Part 2 of a four-part series, I'm back with some commentary on what Jay and I talked about regarding his podcast foundation, adding new perspective to the elements you need to have in place to get a podcast network or radio broadcast company interested in your podcast.  Topics on this Episode: "Non-Podcast" skills for podcasters Podcast mentorship Why Facebook sucks as far as getting feedback on your podcast Putting together a pilot episode for under $200 A hosting lesson from Rush Limbaugh The process of winning over people at podcast networks and radio broadcasting companies Links to Th

  • How Jay Clouse Built a Big Podcast (Part 1)

    22/12/2022 Duration: 20min

    Jay Clouse helps people become professional creators and is the host of Creative Elements. The podcast recently joined HubSpot's podcast network and I brought Jay on to talk about the behind-the-scenes aspects of how this happened. If you're interested in getting your podcast involved with a podcast network, listen up, because this multi-episode series breaks down the process, step-by-step. To make sure you don't miss additional episodes, subscribe to Build a Big Podcast here. I talk with Jay about: Quitting a podcast that no longer works for you Getting the attention of established podcast producers "Promoting a podcast" vs. "launching a podcast" Building a great podcast from the ground up Small podcast programming tweaks to assure you don't end up with "just another podcast" that gets ignored Podcasting-related lessons from pitching startups Podcasting-related skills developed from "half a journalism degree" Organizing your podcast episodes in a way that attracts listeners (and makes your podcast stand out

  • $10,000 Podcasting Grants (Big Podcast Insider Issue 107)

    19/12/2022 Duration: 25min

    This is the audio companion to Issue 107 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click. Topics: People Make Mistakes Elevate Collective for Podcasters — $10,000 Grants Available Disabled Voice Actors - The Disabled Voice Actors Database Queer Vox – The LGBTQIA+ VO Talent Directory Want Better Podcast Guests? Try This ... Automated Episode Notes and Transcription The Podcasting Naughty List The Newsletter for Podcasters: Big Podcast Insider - Podcasting Newsletter This episode is brought to you by Riverside ... Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.

  • Your Podcast Marketing Foundation (Big Podcast Insider Issue 106)

    13/12/2022 Duration: 35min

    This is the audio companion to Issue 106 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click. Topics: A "Big Podcast" is Simple – Don't Overcomplicate It How to Write a Social Media Bio for Your Podcast The Only 4 Sections Every "About" Page Needs Grow Your Podcast Audience with "Old School" Marketing "The simplest storytelling tip we’ve ever found ..." New Podcast Gear – What do you want? Your 2023 Podcasting Strategy? The Newsletter for Podcasters: Big Podcast Insider - Podcasting Newsletter This episode is brought to you by Riverside ... Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you

  • How I Almost Messed Up My First Podcast Sponsorship (and Never Started Podcasting)

    10/12/2022 Duration: 22min

    You need money to make a podcast happen. On this episode, I talk about the first sponsor I had for a radio show I started in 2005. And how that almost didn't happen ...   Why? Because I wasn't good at taking feedback. This is the second episode on this topic. If you haven't heard the previous one, subscribe to the podcast here and make that happen.   Want to make sure you don't miss future episodes in this series? Subscribe to the podcast here. This episode is brought to you by Riverside ... Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.      

  • "I'm on the verge of unsubscribing ..."

    07/12/2022 Duration: 22min

    Feedback on your podcast (or any work) can be difficult. I get that – it's easy to get attached to what you do.   So what happens when you get feedback on your podcast? For many podcasters, the first thing they do is to dig their heels in and defend what we've been doing. I get that, too. It's different on the inside, and as a podcaster, there are things about your podcast that only you know, and you likely have good reasons for doing what you're doing. Still, feelback, even "negative" feedback, can be very helpful to making your podcast better. In this episode, I share feedback I received from a listener of this podcast and what I'm doing because of it.   Want to make sure you don't miss future episodes in this series? Subscribe to the podcast here. This episode is brought to you by Riverside ... Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code

  • How Can I Get Guests to Share My Podcast? (Big Podcast Insider Issue 105)

    05/12/2022 Duration: 33min

    This is the audio companion to Issue 105 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go.   Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click. Topics: Should podcasters worry about the rise of AI audio tools? YouTube's Guide for Podcasters 4 Podcast "Content Buckets" Q&A: How can I get guests to share my podcast? OpenMoji How to Find Your Most Productive Hours Spotify Wrapped - Podcaster Edition Is Your Podcast Working? 5 Questions to Ask Yourself The Newsletter for Podcasters: Big Podcast Insider - Podcasting Newsletter This episode is brought to you by Riverside ... Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIG

  • Why People Hate Your Podcast

    30/11/2022 Duration: 26min

    Back with another episode that answers the question, "What turns you off from a podcast?"   This is important info and, fortunately, there are easy fixes for everything I mention.   Want to make sure you don't miss future episodes in this series? Subscribe to the podcast here. This episode is brought to you by Riverside ... Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.      

page 5 from 6