Synopsis
Learn how to get the media attention and the customers you want
Episodes
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How to turn media attention into sales - Get Media Smart with Cheryl Tan
20/11/2015What you will learn: How to turn media attention into sales Transcript: Welcome to the Get Media Smart podcast. Never struggle to get attention again. I’m your host, Cheryl Tan Want to learn how to get noticed by the media? What if the media came to you, and right behind them….clients and customers? How do you leverage that publicity to grow your company? This is the Get Media Smart podcast, where you will hear real-life stories of publicity gone right. You will learn actionable steps to get your name in front of the people who matter. Hi, everyone! I’m Cheryl Tan. Welcome to the Get Media Smart podcast. Episode #14. You did it! Congratulations! You have completed the 2-week Become a Media Magnet Challenge. How did you do? How do you feel? Do you have any success stories? I would love to share them. If you’re just hearing this, you can still take the free email challenge at CherylTanMedia.com/podcast and for two full weeks, you will get action items straight to your inbox - action items t
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How to follow up on your media pitch - Get Media Smart with Cheryl Tan
20/11/2015What you will learn: How to follow up on your media pitch. Transcript: Welcome to the Get Media Smart podcast. Never struggle to get attention again. I’m your host, Cheryl Tan Want to learn how to get noticed by the media? What if the media came to you, and right behind them….clients and customers? How do you leverage that publicity to grow your company? This is the Get Media Smart podcast, where you will hear real-life stories of publicity gone right. You will learn actionable steps to get your name in front of the people who matter. Hi, everyone! I’m Cheryl Tan. Welcome to the Get Media Smart podcast. Episode #13. It’s down to the wire. You’re almost done. Day 13 of the 2-week Become a Media Magnet Challenge. You can still join us by signing up for this free email challenge at CherylTanMedia.com/podcast and for two full weeks, you will get action items straight to your inbox - action items that will help you attract attention for you and your business. I will outline the challenges in the
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How to put together the perfect press release - Get Media Smart with Cheryl Tan
16/11/2015What you will learn: How to put together the perfect press release. Transcript: Welcome to the Get Media Smart podcast. Never struggle to get attention again. I’m your host, Cheryl Tan Want to learn how to get noticed by the media? What if the media came to you, and right behind them….clients and customers? How do you leverage that publicity to grow your company? This is the Get Media Smart podcast, where you will hear real-life stories of publicity gone right. You will learn actionable steps to get your name in front of the people who matter. Hi, everyone! I’m Cheryl Tan. Welcome to the Get Media Smart podcast. Episode #12. You have made it to Day 12 of the 2-week Become a Media Magnet Challenge. What do you think of this challenge so far? You have come a long way. Today, we’re talking about putting together the perfect press release. By the way, you can still join us by signing up for this free email challenge at CherylTanMedia.com/podcast and for two full weeks, you will get action items st
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How to use HARO to get media attention - Get Media Smart with Cheryl Tan
16/11/2015What you will learn: HARO is a free service that can connect you with journalists from around the country. Learn my tips for success with HARO. Transcript: Welcome to the Get Media Smart podcast. Never struggle to get attention again. I’m your host, Cheryl Tan Want to learn how to get noticed by the media? What if the media came to you, and right behind them….clients and customers? How do you leverage that publicity to grow your company? This is the Get Media Smart podcast, where you will hear real-life stories of publicity gone right. You will learn actionable steps to get your name in front of the people who matter. Hi, everyone! I’m Cheryl Tan. Welcome to the Get Media Smart podcast. Episode #11. It is Day 11 of the 2-week Become a Media Magnet Challenge. Thank you for taking part in this. Today’s challenge is something I have started to do every day for myself, and my clients. And it pays off. By the way, you can still join us by signing up for this free email challenge at CherylTanMedia.
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Why consistency is important in building your media strategy - Get Media Smart with Cheryl Tan
16/11/2015What you will learn: Consistency is key in creating content. In this episode, I'll talk about how to create consistent content that will make your brand stand out. Transcript: Welcome to the Get Media Smart podcast. Never struggle to get attention again. I’m your host, Cheryl Tan Want to learn how to get noticed by the media? What if the media came to you, and right behind them….clients and customers? How do you leverage that publicity to grow your company? This is the Get Media Smart podcast, where you will hear real-life stories of publicity gone right. You will learn actionable steps to get your name in front of the people who matter. Hi, everyone! I’m Cheryl Tan. Welcome to the Get Media Smart podcast. Episode #10. It is Day 10 of the 2-week Become a Media Magnet Challenge. How are you feeling about the challenge? Today, I feel, will be challenging, because it’s easy to say, very hard to carry out. We’re talking about consistency. By the way, you can still join us by signing up for this
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Why content creation should be part of your media strategy - Get Media Smart with Cheryl Tan
11/11/2015What you will learn: There are plenty of places where you can share your message. But there is one way to be certain your story is told the way you want it to be. Create your own. Transcript: Welcome to the Get Media Smart podcast. Never struggle to get attention again. I’m your host, Cheryl Tan Want to learn how to get noticed by the media? What if the media came to you, and right behind them….clients and customers? How do you leverage that publicity to grow your company? This is the Get Media Smart podcast, where you will hear real-life stories of publicity gone right. You will learn actionable steps to get your name in front of the people who matter. Hi, everyone! I’m Cheryl Tan. Welcome to the Get Media Smart podcast. Episode #9. It is Day 9 of the 2-week Become a Media Magnet Challenge. How is it going so far? You can still join us by signing up for this free email challenge at CherylTanMedia.com/podcast and for two full weeks, you will get action items straight to your inbox - action it
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Why you need to create a website media tab - Get Media Smart with Cheryl Tan
05/11/2015What you will learn: You are starting to get noticed by the media. You are beginning to look for bigger media opportunities. Help journalists out by creating a media tab so they can get a feel of what topics you share and where you have been featured before. Transcript: Welcome to the Get Media Smart podcast. Never struggle to get attention again. I’m your host, Cheryl Tan Want to learn how to get noticed by the media? What if the media came to you, and right behind them….clients and customers? How do you leverage that publicity to grow your company? This is the Get Media Smart podcast, where you will hear real-life stories of publicity gone right. You will learn actionable steps to get your name in front of the people who matter. Hi, everyone! I’m Cheryl Tan. Welcome to the Get Media Smart podcast. Episode #8. It is Day 8 of the Become a Media Magnet Challenge. How is it going so far? We are more than halfway through. Today we’re talking about the media tab on your website and why I think it
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Create a consistent social media strategy for traditional media success - Get Media Smart with Cheryl Tan
04/11/2015What you will learn: Social media gets attention. In today's lesson, you'll learn how to use social media to get the traditional media to pay attention. Transcript: Welcome to the Get Media Smart podcast. Never struggle to get attention again. I’m your host, Cheryl Tan Want to learn how to get noticed by the media? What if the media came to you, and right behind them….clients and customers? How do you leverage that publicity to grow your company? This is the Get Media Smart podcast, where you will hear real-life stories of publicity gone right. You will learn actionable steps to get your name in front of the people who matter. Hi, everyone! I’m Cheryl Tan. Welcome to the Get Media Smart podcast. Episode #7. It is Day 7 of the Become a Media Magnet Challenge. And we’re talking about creating a consistent social media strategy - and how the effort can pay off in traditional media mentions. You can still join us by signing up for this free email challenge at CherylTanMedia.com/podcast and for two
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Send your first media pitch - Get Media Smart with Cheryl Tan
03/11/2015What you will learn: The past five challenges have been focused on gathering information and setting the stage for media attention. After today's episode, you will be ready to send your first media pitch. Transcript: Welcome to the Get Media Smart podcast. Never struggle to get attention again. I’m your host, Cheryl Tan Want to learn how to get noticed by the media? What if the media came to you, and right behind them….clients and customers? How do you leverage that publicity to grow your company? This is the Get Media Smart podcast, where you will hear real-life stories of publicity gone right. You will learn actionable steps to get your name in front of the people who matter. Hi, everyone! I’m Cheryl Tan. Welcome to the Get Media Smart podcast. Episode #6. It is Day 6 of the Become a Media Magnet Challenge. You can still join us by signing up for this free email challenge at CherylTanMedia.com/podcast and for two full weeks, you will get action items straight to your inbox - action items that
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How to connect with influencers on social media - Get Media Smart with Cheryl Tan
02/11/2015What you will learn: Reporters are always looking for great stories to tell. Always. In today's episode, we talk about how to connect with news influencers on social media. Transcript: Welcome to the Get Media Smart podcast. Never struggle to get attention again. I’m your host, Cheryl Tan Want to learn how to get noticed by the media? What if the media came to you, and right behind them….clients and customers? How do you leverage that publicity to grow your company? This is the Get Media Smart podcast, where you will hear real-life stories of publicity gone right. You will learn actionable steps to get your name in front of the people who matter. Hi, everyone! I’m Cheryl Tan. Welcome to the Get Media Smart podcast. Episode #5. We are on Day 5 of the Become a Media Magnet Challenge. It’s not too late to join us. You can sign up for this free email challenge at CherylTanMedia.com/podcast and for two full weeks, you will get action items straight to your inbox - action items that will help you at
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Why local news wants to do a story on you - Get Media Smart with Cheryl Tan
01/11/2015What you will learn: Business owners say getting attention from the media feels like an unattainable goal. Like any goal, though, you work step by step to reach it. Start with getting media attention locally. In today's episode, we'll talk about Why local news outlets wants to do a story on YOU. Transcript: Welcome to the Get Media Smart podcast. Never struggle to get attention again. I’m your host, Cheryl Tan Want to learn how to get noticed by the media? What if the media came to you, and right behind them….clients and customers? How do you leverage that publicity to grow your company? This is the Get Media Smart podcast, where you will hear real-life stories of publicity gone right. You will learn actionable steps to get your name in front of the people who matter. Hi, everyone! I’m Cheryl Tan. Thanks for joining me. Welcome to the Get Media Smart podcast. Episode #4. How is the challenge going? I would love to hear about it. You can share your thoughts in the “Get Media Smart” commu
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What kind of story does the media want? - Get Media Smart with Cheryl Tan
01/11/2015What you will learn: Trying to figure out how to create a media pitch? Focus on your story first. What kind of story does the media want? Transcript: Welcome to the Get Media Smart podcast. Never struggle to get attention again. I’m your host, Cheryl Tan Want to learn how to get noticed by the media? What if the media came to you, and right behind them….clients and customers? How do you leverage that publicity to grow your company? This is the Get Media Smart podcast, where you will hear real-life stories of publicity gone right. You will learn actionable steps to get your name in front of the people who matter. Hi, everyone! I’m Cheryl Tan. Thanks for joining me. Welcome to the Get Media Smart podcast. Episode #3. How are you today? What struggles do you face in marketing your business? What challenges? Feel free to share them in our Facebook community. You can search for “Get Media Smart” in Facebook or goto CherylTanMedia.com/podcast and you can get the link there. How does the med
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How to raise your profile in Google - Get Media Smart with Cheryl Tan
30/10/2015What you will learn: Now you know how you or your company appear in Google. You may want to do things to change what people see about you and your brand. How do you raise your profile in Google? Transcript: Welcome to the Get Media Smart podcast. Never struggle to get attention again. I’m your host, Cheryl Tan Want to learn how to get noticed by the media? What if the media came to you, and right behind them….clients and customers? How do you leverage that publicity to grow your company? This is the Get Media Smart podcast, where you will hear real-life stories of publicity gone right. You will learn actionable steps to get your name in front of the people who matter. Hi, everyone! I’m Cheryl Tan. Thanks for joining me. Welcome to the Get Media Smart podcast. Episode #2. Today is Day #2 of the 2-week Become a Media Magnet challenge. You can sign up for this free email challenge at CherylTanMedia.com/podcast and for two full weeks, you will get action items straight to your inbox - action it
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GMS 001: Become a Media Magnet Challenge #1 – What does Google say about you? - Get Media Smart with Cheryl Tan
29/10/2015What you will learn: Media attention is a great way to get the name of your company in front of the public. Before you actively seek it out, though, find out what journalists will see when they search you out. What does Google say about you, and why does it matter? Transcript: Welcome to the Get Media Smart podcast. Never struggle to get attention again. I’m your host, Cheryl Tan Want to learn how to get noticed by the media? How can you stand out in a crowded industry? What if the media came to you, and right behind them….clients and customers? How do you leverage that publicity to grow your company? This is the Get Media Smart podcast, where you will hear real-life stories of publicity gone right. You will learn actionable steps to get your name in front of the people who matter. Hi, everyone! I’m Cheryl Tan. Thanks for joining me. Welcome to the Get Media Smart podcast. Episode 1. Today is the first day of the Become a Media Magnet challenge. You can sign up for this free email challenge
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Welcome to the Get Media Smart Podcast - Get Media Smart with Cheryl Tan
27/10/2015Summary: Welcome to the kick-off of The Get Media Smart Podcast! I am so excited to be starting this program. I am even more excited to be sharing the stories of some incredible entrepreneurs. Transcript: Welcome to the Get Media Smart podcast. Never struggle to get attention again. I’m your host, Cheryl Tan Want to learn how to get noticed by the media? What if the media came to you, and right behind them….clients and customers? How do you leverage that publicity to grow your company? This is the Get Media Smart podcast, where you will hear real-life stories of publicity gone right. You will learn actionable steps to get your name in front of the people who matter. Hi, everyone! I’m Cheryl Tan. Thanks for joining me. Welcome to the Get Media Smart podcast. Episode 0. This podcast is all about you, the entrepreneur who is trying to figure out how to be seen in a crowded marketplace, how to be seen as an expert in your field.. It’s designed to answer the questions I get all the time from entrepreneurs who