Online Marketing Made Easy With Amy Porterfield

Synopsis

How do I start an online business? Grow my email list to thousands of subscribers? Sell more and grow faster? These are just some of the big questions that leading online marketing strategist, Amy Porterfield, digs into on the top-ranked Online Marketing Made Easy Podcast. Featuring insights from A-List online marketing experts (Russell Brunson, John Lee Dumas, Rick Mulready, Marie Forleo, etc.) as well as mini marketing masterclasses and step-by-step guides, each episode is designed to help you take immediate action on the most important strategies for starting, scaling and automating your online business. Amys specialty is getting into the online trenches with you. Thinking about creating an online course? Want to promote with webinars? Need help with your Facebook ads? Discover why hundreds of thousands of online business owners turn to Amy Porterfield to generate more profits and to make sense of the online marketing space, implement the strategies that really get results, and turn that side hustle into a business that lasts.

Episodes

  • #335: Life Coaching, Wine Tasting,  Sex Ed: How These Courses Provided Time, Financial,  Location Freedom

    #335: Life Coaching, Wine Tasting, & Sex Ed: How These Courses Provided Time, Financial, & Location Freedom

    10/09/2020 Duration: 25min

    Have you ever thought of a brilliant digital course topic idea, only to have a follow-up thought that it would never work online? Maybe like wine tasting, spiritual life coaching, or sex education? If you think these topics wouldn’t convert to a digital course -- think again, my friend! Because I have four epic examples of how my students have made something unexpected work magnificently online from the courses mentioned above. All it took was a little self-belief, a digital course, and the right know-how to get in front of the right people.  You’ll hear how… Andrea de la Mora transitioned her in-person spiritual life coaching online to generate $42,000.  Caroline Brown generated $20,000 on her very first launch, where she taught sex ed to grown women.  Natalie McLean took the physical experience of wine tasting online to generate over $30,000. Rhea Baliwala’s online course for Spanish-speaking lawyers made $13,000 out of the gate -- despite her audience's uncertainty around learning online.  My students pr

  • BONUS: 5-figures in 6 months  6-figures in 1 year: This Could Be You With Jamie Trull

    BONUS: 5-figures in 6 months & 6-figures in 1 year: This Could Be You With Jamie Trull

    07/09/2020 Duration: 42min

    My guest on today’s episode was a corporate girl turned overwhelmed entrepreneur turned entrepreneur with a thriving online business, a lucrative digital course, and the time and freedom to prioritize her family and make an impact far beyond what she ever imagined. Her name is Jamie Trull, her business is called “Balance CFO,” and you may remember her from episode #280 where I taught you how to do a “Course Validation Call” with her as my Ideal Customer Avatar. When we first met Jamie, she had left her corporate job to become an entrepreneur so she could have the time and flexibility to be with her little ones. But working one on one with clients only left her feeling overwhelmed, attached to her phone, and frustrated that she didn’t have the time and energy for her family that she had hoped to gain. After using the practices she learned in Digital Course Academy, Jamie launched her 5-week course, Financial Fitness Formula, which helps solopreneurs take control of their business finances, and ended up making

  • #334: 4 Incredible ‘First Launch’ Success Stories

    #334: 4 Incredible ‘First Launch’ Success Stories

    03/09/2020 Duration: 33min

    There’s often a misconception that you have to launch many times before you really start to generate significant revenue. While that may have been the story at one point and time, I’ve seen my students debunk that myth over and over again using the Digital Course Academy framework.  Today, I’m going to share four inspiring first launch stories from my students. You’re going to hear about: Eva Beronius’ $22,000 first launch Braden Drake’s first launch which generated $4,000  Chant’l Martin’s $5,000 first launch Melissa Groves Azzaro’s first launch that brought in $26,000 My hope is that you walk away from this episode knowing that if you have the desire in your heart to create a course and if you’re willing to do the work, you can generate significant revenue in under a year. ***Also, are you signed up for my free masterclass, How To Create and Launch a Profitable Digital Course From Scratch? Click the link for more details and to save your spot!*** This episode is brought to you by Acuity Scheduling, a sche

  • Official Trailer: Online Marketing Made Easy with Amy Porterfield

    Official Trailer: Online Marketing Made Easy with Amy Porterfield

    28/08/2020 Duration: 03min

    How do I start an online business? Grow my email list to thousands of subscribers? Sell more and grow faster? These are just some of the big questions that leading online marketing strategist, Amy Porterfield, digs into on the top-ranked Online Marketing Made Easy Podcast. In addition to mini marketing masterclasses and step-by-step guides, each episode is designed to help you take immediate action on the most important strategies for starting, scaling, and automating your online business. Amy’s specialty is getting into the online trenches with you. Thinking about creating an online course? Want to promote with webinars? Need help with your Facebook ads? Discover why hundreds of thousands of online business owners turn to Amy Porterfield to generate more profits and to make sense of the online marketing space, implement the strategies that really get results, and turn that side hustle into a business that lasts. *** For more episodes, show notes, and transcripts, please visit https://www.amyporterfield.com/a

  • #333: $70k In 7 Days: How She Did It With Gayneté Jones

    #333: $70k In 7 Days: How She Did It With Gayneté Jones

    27/08/2020 Duration: 55min

    $70,000 in just 7 days with one webinar. Can it be done??? Yes, my friend, it can be.  My guest in this episode, Gayneté Jones, made it possible! Gayneté guides millennial women to turn their passion into profit and create a life of fulfillment and freedom. She’s been featured in many well-known publications and, in this episode, she takes us behind the scenes of her successful six-figure launch.  She shares: What worked during her launch and webinar (AND...what didn’t) Step-by-step strategies that she used to fill up her webinar Tangible launch mindset hacks  And so much more. You’re going to love Gayneté’s launch strategies and hacks! Rate, Review, & Subscribe on Apple Podcasts ‘I love Amy and Online Marketing Made Easy.’

  • #332: What Kind Of Course Is Best For Your Business

    #332: What Kind Of Course Is Best For Your Business

    20/08/2020 Duration: 23min

    Not all digital courses are created equal. There’s a Signature Course, a Spotlight Coursen, and a Starter Course. All are different and unique in their own way and all can work well for different entrepreneurs and online businesses. In this episode, I share a student story about each course type. I talk about… Why the specific course type worked best for their business The successes that they had with this course  How it fits into their business like a puzzle piece Plus, I even share a little advice and guidance for other entrepreneurs thinking about creating a course.  If you’re not sure what type of digital course would work best for your business, this episode is for you! Rate, Review, & Subscribe on Apple Podcasts ‘I love Amy and Online Marketing Made Easy.’

  • #331: 6 Figures  5 Babies: How She Did it with Only 3 Hours a Day

    #331: 6 Figures & 5 Babies: How She Did it with Only 3 Hours a Day

    13/08/2020 Duration: 51min

    Meet Andrea Olson, one of my amazing students and a fierce “Mom-preneur” with a mission and a successful online business. She made over $600,000 in her business last year by committing to no more than four-hour workdays -- with the exception of her launch days. She teaches moms how to utilize a system called the “Elimination Communication” approach for potty training with her Go Diaper Free Program. In this episode, we chat about how she sets up her business in a way that only requires part-time hours to run smoothly, her secret sauce, and the one thing she feels has made her so successful. We talk about her first hire, some of the strategies she uses for growing her email list by 100 to 150 subscribers per day, and so much more. This episode is brought to you by Acuity Scheduling, a scheduling platform that will help you to book more clients, get paid on time, and automate and organize your business’ day-to-day tasks. For a limited time only, you can get 45 days of Acuity Scheduling absolutely free -- no cre

  • #330: How To Stop Playing Small with Brit Barron

    #330: How To Stop Playing Small with Brit Barron

    10/08/2020 Duration: 35min

    In today’s episode, I chat with my good friend, Brit Barron, who just released her very first book. And let me tell ya, it’s so freakin’ good!  It’s called WORTH IT: Overcome Your Fears And Embrace The Life You Were Made For. This book shares stories from Brit’s life -- such as going from being a megachurch pastor to coming out and leaving the church, her experience of being a Black woman in America, and other experiences that illustrate how she was living fearfully inside of a framework that someone else had created.  She so bravely shows her story of growth and also challenges her readers to break out of their own box and step into who they are meant to be. Rate, Review, & Subscribe on Apple Podcasts ‘I love Amy and Online Marketing Made Easy.’

  • #329: How 3 Entrepreneurs Found Success Serving A Small Niche Audience

    #329: How 3 Entrepreneurs Found Success Serving A Small Niche Audience

    06/08/2020 Duration: 01h17min

    In today's episode, I chat with three of my students about how they built successful businesses in industries with underrepresented communities. These conversations are sooooooo important because many people believe that niching down can be a dangerous thing -- but these three successes are here to show you that this just isn’t the case. In fact, niching down can be the opposite! And while it may be scary at first to venture into these unknown territories, you’ll often find that when you start to attract the right people, they’ll be saying, “This is what I’ve been waiting for!” So today, you’re going to hear from Sandra McLemore, Gwen Lane, and LeeAnn Sims. They all have a unique community and will share how they identified that something was missing. They’ll also share the self-limiting beliefs they faced and how they attracted and built their audience. And of course, they’ll share about their successes, too. Rate, Review, & Subscribe on Apple Podcasts ‘I love Amy and Online Marketing Made Easy.’

  • #328: 10 Unexpected Digital Course Topics That Will Inspire You Into Action

    #328: 10 Unexpected Digital Course Topics That Will Inspire You Into Action

    30/07/2020 Duration: 27min

    In my 10+ years of being a digital course creator, I’ve seen a course for everything under the sun! From sourdough bread making to retirement planning, and everything in between -- I’ve seen it all! And this just reaffirms my belief that everyone has a digital course in them. In this episode, I’ll share 10 fascinating examples of digital courses to get your creative juices flowing. Plus, I even give you some rapid-fire questions to help you get clear on topics that you could use for a digital course.  If you’re dreaming of becoming an online entrepreneur but aren’t sure what to focus on, this episode will help you get hyper-clear on a digital course topic so you can start bringing your dream to life! Rate, Review, & Subscribe on Apple Podcasts ‘I love Amy and Online Marketing Made Easy.’

  • #327: Stop Leaving $$ On The Table -- Add A Digital Course To Your Biz (Here’s How!)

    #327: Stop Leaving $$ On The Table -- Add A Digital Course To Your Biz (Here’s How!)

    23/07/2020 Duration: 40min

    Want to know what I love most about a digital course? I love that they can literally be added to almost any business and that once you create your first digital course you set the foundation for something you can sell over and over again with just a few tweaks and updates! And that’s exactly what I’m laying out for you in this episode -- how to add a digital course to your existing business so that you can boost your revenue, free up your time, and build a business that works for you and not the other way around. If you’re a coach, consultant, service provider, online entrepreneur, or have a membership site, I have specific examples of just how to take what you offer, put it into a course, and sell it to reach more people and make more of an impact. I also give you my three profitable course types along with real-life examples of what type works best for each business structure. Rate, Review, & Subscribe on Apple Podcasts ‘I love Amy and Online Marketing Made Easy.’

  • #326: My Top 10 Digital Course Mistakes (And How To Avoid Them)

    #326: My Top 10 Digital Course Mistakes (And How To Avoid Them)

    16/07/2020 Duration: 52min

    It’s hard to believe it, but I’ve been creating digital courses for 10 years now! And along the way, I’ve succeeded, I’ve failed, and I’ve definitely tripped a time or two. In this episode, I share 10 mistakes that I’ve made in my 10 years of digital course creation in hopes that you can learn from me, avoid these same mistakes, and build a thriving business quickly! Everything from not finding my sweet spot to getting stuck in perfectionism to holding onto tasks far longer than I needed to -- these all made the list. And I hope you find my lessons learned helpful as you navigate the world of online business and digital courses. This episode is brought to you by Acuity Scheduling, a scheduling platform that will help you to book more clients, get paid on time, and automate and organize your business’ day-to-day tasks. For a limited time only, you can get 45 days of Acuity Scheduling absolutely free -- no credit card required. Click here to automate your schedule! This episode is also brought to you by the Ful

  • #325: How To Avoid These Two Common Launching Pitfalls with Tasha Booth

    #325: How To Avoid These Two Common Launching Pitfalls with Tasha Booth

    09/07/2020 Duration: 40min

    What if I told you that there are two common pitfalls that you -- as a course creator -- should be very careful to avoid? Would you be interested in finding out what they are? Well, my friend, you’re in luck because my guest is going to share the deets and how to avoid getting tripped up by them. Her name is Tasha Booth and she is the Founder and CEO of The Launch Guild, an Online Business Management & Digital Marketing Implementation Agency. In this episode, we chat about those common pitfalls, personal touchpoints that you can use to boost your revenue (very doable!), and how to use a beta launch to validate your course idea and content.  Rate, Review, & Subscribe on Apple Podcasts ‘I love Amy and Online Marketing Made Easy.’

  • #324: Email List Growth Strategies That Will Transform Your Business

    #324: Email List Growth Strategies That Will Transform Your Business

    02/07/2020 Duration: 32min

    Email list growth is just something you’ll never stop doing! Attracting new ideal audience members to your email list to nurture them and eventually turn them into devoted customers should be a priority as a new or veteran entrepreneur. To help you out, I’m sharing three foolproof list growth strategies. Whether you’re still working on hitting your first 250 subscribers or you have a few thousand on your list, you’ll find these strategies extremely doable and effective. The first one ties into Search Engine Optimization and how to use it on your website, the second is a social media strategy, and the third is an approach you can use to get your website visitors onto your email list. I’ve even included a little bonus strategy at the end of the episode. Check out how this episode plays out... [04:42] Strategy #1: I share a super simple Search Engine Optimization (SEO) strategy to boost your website traffic and gain new leads. No SEO experience required to make this subscriber growth strategy work! [11:56] Stra

  • #323: How Healthy Is Your Email List? 4 Metrics To Track

    #323: How Healthy Is Your Email List? 4 Metrics To Track

    29/06/2020 Duration: 29min

    Entrepreneur PSA: Tracking your email metrics is an important task that you need to be making time for! Okay, I know that may not seem like the most exciting public service announcement you’ve ever heard but hear me out. If you’ve been looking to grow and improve the health of your email list, the answers and guidance you’re looking for could be hiding in the metrics housed on your email service provider. Now, I know that you might be unsure as to what your metrics mean and which ones to pay attention to, which is why, in this episode, I break down exactly how to track your email metrics and set goals according to your industry averages. I know you’re going to find this episode invaluable. It’s going to give you the confidence and knowledge to keep growing that priceless email list of yours. Here’s a sneak peek of this episode... [03:30] First things first, let’s chat about your email open rate. This is the percentage of people who open your email. Different Industries have different open rates, so when you’

  • #322: How To Build Your Email List from the Ground Up

    #322: How To Build Your Email List from the Ground Up

    25/06/2020 Duration: 57min

    There are two things that go hand in hand: being an entrepreneur and having an email list. Eleven years into my business, this is something I know for sure. And despite the necessity of an email list, I still hear objections like… “I don’t know where to start.” “I want to wait until I have more followers.” “There’s too much tech set up.” Whenever I hear these objections, I shrug it off, knowing that each one can be debunked -- which is exactly what I do in this episode. Not only do I debunk these objections, but I also tell you the 3-piece recipe you need to start your email list and your first step to create a thriving list. My hope is that, from this episode, you’ll gain the knowledge and confidence you need to get your email list up and running within one week of listening to this episode (or less)! Let’s check it out... Rate, Review, & Subscribe on Apple Podcasts ‘I love Amy and Online Marketing Made Easy.’

  • #321: Untapped Strategies To Grow Your Email List  Your Business with Neil Patel

    #321: Untapped Strategies To Grow Your Email List & Your Business with Neil Patel

    22/06/2020 Duration: 30min

    Are you ready to make list building mistakes a thing of the past so you can become an email list master? Well, my friend, I have just the guy to help you do so. Neil Patel, top online marketer, entrepreneur, and best selling author is going to share three of the most email marketing mistakes made by entrepreneurs. And, of course, he doesn’t stop there. He also goes on to share how to avoid these mistakes and, instead, how to improve your email marketing game and successfully grow your list. Here’s a snapshot of a few things we talked about… The biggest mistake that people are making right now with their email list is focusing on the size of their list. The truth is if your list isn't engaging, the size of it doesn't matter. Scrub your list and remove people who don't open or engage. Growing your list is always a challenge. Respond to comments on blogs, groups, and social sites by helping people. When you point people to your helpful resources, you can grow your list while engaging and helping new subscribers

  • #320: 5-Steps To Make Your Marketing More Inclusive With Sonia Thompson

    #320: 5-Steps To Make Your Marketing More Inclusive With Sonia Thompson

    18/06/2020 Duration: 57min

    In this episode, I chat with expert marketing strategies, marketing consultant, podcast host, CEO of a media group, and all-around amazing human being, Sonia Thompson. Sonia shares her 5-step approach for creating a more inclusive business and company culture. Plus, she gives actionable strategies that you can start implementing right away. Here’s a peek at her 5-steps: Diversify your circle of influence Re-evaluate your ICA Commit to representation Make cultural intelligence a priority Audit your customer experience Click here to listen! This episode is brought to you by Boosted, an app for iOS or Android that allows you to make beautiful, professional-looking videos for your brand’s social media in three easy steps! You can use stock videos, your own videos, or even create stunning videos with your photos. With top-notch templates, easy resizing, and user-friendly video editing options, Boosted can take your social to the next level. Head here to get the discounted rate of $15 for 3 months of Boosted Prem

  • #319: Facebook Group Engagement: Strategies You Need To Know

    #319: Facebook Group Engagement: Strategies You Need To Know

    15/06/2020 Duration: 28min

    Facebook groups, you gotta love them. And as an entrepreneur, you gotta have one! Especially during the COVID-19 crisis, people are spending more time online looking for the answers and guidance they need, and one place they are looking is on Facebook. This means, if you don’t have a Facebook group, you could be missing out on potential customers and loyal audience members. Or, maybe you’ve started a group, but you’re struggling to engage your members. Either way, you’re going to love this episode and walk away with tons of ideas to get your group rockin’ and rollin’. I have over 38 thousand members between my free and paid Facebook groups, so I know a thing or two about what works and what doesn’t. In this episode, I spill it all! We’re going to talk about my favorite tips and tricks for setting a Facebook group up, engaging your members, and ensuring you don’t hear crickets when you post. Here’s what I talk about… [06:17] It’s important to define your group focus and who your group is for. You gotta do thi

  • #318: Becoming an Imperfect Ally with Erica Courdae

    #318: Becoming an Imperfect Ally with Erica Courdae

    11/06/2020 Duration: 01h07min

    I’m so excited for my guest today, Diversity, Equality, and Inclusion Consultant, Erica Courdae. Erica has dedicated her life to expanding how others interact with the world through powerful conversations. Her work as an entrepreneur and coach has taken her across the country, onto stages, and into communities as a key speaker and educator.  Erica brought some serious honesty and truth to this interview and shared so much eye-opening insight around… How to show up as an imperfect ally The power of listening and apologizing over defending and deflecting Tone-policing and why it’s harmful to the BLM movement How to diversify your business and adjust your values to support equality and inclusion And so much more. This episode is a very public, “behind-the-scenes” look into my beginnings of allyship and I invite all my listeners to keep me accountable as I continue this journey. Rate, Review, & Subscribe on Apple Podcasts ‘I love Amy and Online Marketing Made Easy.’

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