Boutique Chat

Today Elizabeth Presher, Founder of Grit and Grace Digital Marketing, joins us for Creating a Customer Loyalty Program. Beth was a former boutique owner and then evolved into the owner of a digital marketing company. She's here to share all her knowledge on how you can create a customer loyalty program that actually works! She also goes over Facebook messenger automation, retention strategy, and the common mistakes boutique owners make when starting their loyalty programs. Tune in to get all the details!

Today Jess Ekstrom, Founder of Headbands of Hope and Author, joins us for The Importance of Finding Your Why. Jess's journey in becoming an entrepreneur will inspire and motivate you in so many ways. She goes over why she started her company, what it was like sourcing materials for the first time, and how important it is to have a purpose behind your business. With Jess's inspiring words and humbling experiences she shares, you won't want today's episode to end! Tune in to hear all the details. 

Today Heather Orscheln, Founder of Revel Boutique, joins us for Adapting to the New Normal in Retail. Heather is a true example of practicing adaption and seeing the successful results of it. She goes over how her side business grew into an empire, what it's like carrying nationally known brands, and how she managed to grow her business during the coronavirus pandemic. Tune in to hear more about Heather's incredible journey in becoming a successful boutique owner, even through the challenging times.

Today Christyne Gray, Founder of She Profits Now, joins us for Knowing Your Numbers. Numbers aren't as scary as they look, and Christyne is here to prove that! She goes over financial tips for beginners to veterans, discusses what tools you need to create a foolproof financial system, and reveals that you'll have more creative freedom when you understand your numbers. Today's episode is one you will not want to miss, so bring along your notebook and get ready to transform your money mindset.

Today Dr. J.J. Peterson, Chief of Teaching and Facilitation at StoryBrand, joins us for How To Build A Memorable Brand. J.J. goes over what elements are needed to create a successful story and how narrative transportation can create more revenue for you. He also goes over important topics such as how to balance your authority and empathy, when to sell and when not to, and how to create a consistent story for your brand. Bring along your notebook because there's no doubt today's episode will help transform your business. 

Today Erin Hooley, founder of Bailey’s Blossoms, joins us for Tips to Create a Profitable Ecommerce Business. Erin is a living example of being more successful by knowing her numbers. She goes in-depth on conversion rates, branding, and how she manages business and motherhood. But there are so many more helpful business tips from this well-spoken, successful entrepreneur, so tune in now!

Today Sara Burks, Director of Education and Partnerships at the Boutique Hub and Ashley Alderson, founder of the Boutique Hub, go over how you can be Managing COVID-19 and Your Retail Business.  Sara and Ashley have been listening to all of your questions concerning your retail business and the effects COVID-19 has had on it. In today’s podcast, they over your top 16 frequently asked questions. This includes topics such as operating your business virtually, where to cut costs right now, and what is changing in currently changing in retail. But there’s even more information than that, so tune in and bring along your notebook! 

Today Tamie Old, Founder of The House of Gentry Boutique, joins us for How to Create Successful Content for Boutique. Tamie goes over how and why she started her own online boutique and all the things she learned along the way. A few of the topics she discusses in today’s podcast include photography tips, what marketing channels she uses most, and how she sells her excess inventory. Tune in to hear more about Tamie’s entrepreneurial journey!

Today Gigi Butler, founder of Gigi’s Cupcakes, joins us for How to Succeed as an Entrepreneur. Gigi has had the entrepreneurial bug her entire life and went from losing her biggest dream to reigniting her passion for baking and turning it into a successful business. Her story is not only inspiring but also full of valuable advice that will help you be a more successful entrepreneur. Tune in to hear more about Gigi’s back story and the most crucial tips that helped her create a nationwide franchise. 

Today Dan Holman, founder of the Wealthy Retailer, joins us for how to Save Your Retail Business From Extinction. Dan has 25 years of experience in the retail and service industries and is here today to share his wealth of knowledge in these areas. The retail business as a whole is shifting, and the most important thing to remember is adaptation prevents extinction. He goes over actions you can take in your business that will help you seize the opportunities at hand and share the attributes that will help you grow a successful retail business. There is a global economic crisis amongst us, tune in to hear the helpful advice on keeping your business strong.   

Today our host Ashley Alderson, founder of The Boutique Hub, goes over how you can continue Growing Your Business During the Coronavirus. Ashley and the Hub team have been doing all they can to help all of you during this challenging time. Ashley has been speaking with all of you and in today's podcast, she will be discussing the most frequently asked questions concerning this coronavirus outbreak. Tune in to hear the amazing tips Ashley provides to keep your small business growing during these difficult times. 

Amanda Christopherson, Owner of Beautique, and Somer Pickard, Owner of Sparkle and Sass, join us for today’s episode “Things I Wish I Would’ve Known Before Starting a Boutique.” These two boutique besties from South Dakota tell us about the ups and downs of owning a small business and why bigger isn't always better. Today's show is a true representation of individuals who prove success isn't defined by being the largest businesses in the game and how there's no one correct business model out there. Tune in for this candid conversation that's filled with some phenomenal tips every small business owner needs to hear!

How can you prepare your business for the COVID-19 Coronavirus pandemic and prepare your boutique for any economic downturn?  The threat to our economy and small business today is real, today Ashley will give you the business building tips for your boutique to help avoid the economic turmoil. She will shed light on the opportunities we have at hand because of this experience, and also go over the present threats and how you can move past them. 

Today Melissa Megginson, Community Manager at Tailwind, joins us for Managing Social Media with Tailwind. Tailwind is a scheduling and analytics tool used for social media accounts. Grow your Instagram and Pinterest accounts in a fraction of the time by letting tailwind post your scheduled content at the best times and then be able to see your analytics in a user-friendly manner. Today’s episode is all about how you can work smarter not harder while running your social media accounts! 

Today Beth Leahy, Cheif of Operations at The Boutique Hub, and Ashley Alderson, Ceo of The Boutique Hub, give is the rundown on the 2020 Boutique Summit.  The Boutique Summit is the Boutique Retail Industry’s Top Business Conference of the Year held June 7-9th, 2020 in Atlanta, GA with Atlanta Apparel. There you will find the proven strategies, tools, and collaborators to help grow your business in an ever-changing industry and social landscape! Today Beth and Ashley go over all the juicy details of this year’s Boutique Summit and the story behind starting the largest boutique owner event in the world, plus some fun lady talk!

Today Baylee Cordero, Owner of Baylee Rose Boutique, joins us for My Experience with Starting a Boutique. Baylee started her boutique because she felt there were no clothing options in her community that made mothers feel beautiful inside and out, and she wanted to change that! Baylee goes over the ups and downs of starting a boutique, being a mother & a business owner, and what authenticity means to your customers. Tune in for even more advice and personal stories from Baylee!

Today Shannon Gordon, Social Media Manager at the Boutique Hub and former boutique owner, joins us for Strategies for Social Media Success. Shannon gives us her back story on becoming a young, working mother and wanting to turn her passion for creativity into a full-time job. She gives us insight into what elements helped her create a rapidly growing boutique, some valuable business advice all boutique owners need to hear, and what strategies will help you create a successful social media presence. You won’t want to miss this episode, it’s packed with the most valuable advice from the Hub’s social media queen!

Today Vanessa LeVan and Wren LeVan from Blush Out West Boutique join us for The Power of a Gen Z and Gen X Team. Blush Out West started out with two friends who wanted more than just a 9-5 job, it then evolved to a successful mother-daughter run business. They go over the marketing strategies that work best for them, why you need both the left and right brain in your business, and most importantly why a Gen Z and Gen X Team is so powerful! Tune in to find out more about this amazing duo and what made them stand out in the boutique world!

Today Alana Stohr, Owner of Eleven Oaks Boutique, joins us for Key Tips for Creating a Successful Online Boutique. Alana had spoken at the Boutique Summit and she’s back to give even more insight on what it takes to create a successful business. She goes over how important brand consistency is, how gratitude will grow your business and explains why it's so important to have a good team. Tune in to hear even more about Alana’s journey in growing a successful online boutique!

Today Bobby Angilella, co-founder of Slick Text, joins us for the Dos and Don’ts of Text Message Marketing. He goes over all the guidelines of text message marketing and how you can create the most successful marketing strategy. Bobby also talks about the frequency of your text messages, setting up appropriate formate, measuring redemption and so much more! After this episode, you will know all the tools needed to create an AMAZING text message marketing strategy, so bring along your notebook!