Synopsis
A new podcast that shares the human side of game-changing CMOs. How did they get to the top? What rules did they have to break along the way? Who do they see as their role models? How do they inspire and grow their teams to greatness? Tune in to hear the personal success stories behind these incredible leaders.
Episodes
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Greg Revelle, CMO of Kohl's - The Art, Science and People of Personalization and Loyalty
18/07/2018 Duration: 28minGreg Revelle, CMO of Kohl’s, shares how he his fosters innovation with how he leads his teams, tenets for impactful leadership, great career building tips, what to ask for from your boss, how to champion success and provide an environment where people can bring their best selves to the table. See acast.com/privacy for privacy and opt-out information.
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Chris Capossela, CMO of Microsoft - Adopting a Growth Mindset with Inclusivity as the North Star
08/07/2018 Duration: 31minChris Capossela, CMO of Microsoft, shares his career path from his first job helping his family restaurant through 27 years at Microsoft to become CMO leading one of the most impressive cultural transformations in the industry and what he learned from his mentors, like Bill Gates and Satya Nadella, along the way. See acast.com/privacy for privacy and opt-out information.
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Mary Beth Laughton, EVP Omni Retail Sephora - Reimagining Retail
03/07/2018 Duration: 32minMary Beth Laughton, EVP of Omni Retail at Sephora, has one of hottest new roles in the industry geared to reimagine the customer experience across the physical and digital worlds. Find out how she came into this newly created role, what she is trailblazing and how she continuously evaluates “Just Do It” with “Just Enough” to keep balance across work, family and health. See acast.com/privacy for privacy and opt-out information.
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Pam Kaufman, President Viacom Nickelodeon Global Consumer Products - Chief Motivational Officer
29/06/2018 Duration: 28minPam Kaufman, President of Viacom Nickelodeon Global Consumer Products, leads some of the coolest brands in the world but humbly notes her greatest responsibility is being the “Chief Motivational Officer” for her teams. Tune in to hear her leadership tips and great career advice based on her own journey from looking for her first job to now helping so many succeed. See acast.com/privacy for privacy and opt-out information.
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Dara Treseder, CMO of GE Ventures - Manage Your Personal Brand like a Start-up
13/06/2018 Duration: 29minDara Treseder, CMO of GE Ventures, super hero mom and dedicated mentor shares what it takes to succeed today, how to architect your teams for growth, break through barriers and build your personal brand. See acast.com/privacy for privacy and opt-out information.
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Musa Tariq, former CBO of Ford - Reflection, Learning and Mining the White Space
03/06/2018 Duration: 25minMusa Tariq, former Chief Brand Officer of Ford and current “Student of Life” shares his perspective on The Future of Marketing and the importance of focusing on the White Space, reminding us all to ”boldly go where no one has gone before.” See acast.com/privacy for privacy and opt-out information.
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Nuno Teles, President of Diageo Beer Company - Culture is Everything
24/05/2018 Duration: 29minNuno Teles, President of Diageo Beer Company and former CMO of Heineken, shares his perspective on what it takes to be a holistic CMO and transition into a President role. Nuno lays out his former CMO playbook and discusses his priority areas now as President, especially his focus on corporate culture. See acast.com/privacy for privacy and opt-out information.
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Roy Spence, Chairman & CEO of GSD&M - Chief Purpose Officers and Love Cultures
15/05/2018 Duration: 34minRoy Spence, Co-founder & Chairman of GSD&M, Co-founder & CEO of The Purpose Institute and now also founder of The Promiseland Project shares his incredible and well-earned perspective on what it means to be a Chief Purpose Officer and foster Love Cultures to empower greatness in your employees and your nation. He’s taking on America as his client, pro-bono! See acast.com/privacy for privacy and opt-out information.
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Charlie Cole, CDO of Tumi - Big Swings, Big Misses and Defensible Scale
10/05/2018 Duration: 35minCharlie Cole, Chief eCommerce Officer for Samsonite and Chief Digital Officer for Tumi shares great advice for anyone looking to thrive in today’s global economy. Well-traveled and well-versed in all things data, technology and customer experience, Charlie discusses the role of the CDO and how to take big swings to overcome the limitations of incrementality. See acast.com/privacy for privacy and opt-out information.
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Lynne Biggar, CMO of Visa - Going Forward from Here
02/05/2018 Duration: 29minLynne Biggar, Chief Marketing and Communications Officer at Visa, shares her success tips and unique path that shaped her career to now leading one of the world’s biggest and most iconic brands. A self-described “business major with a minor in marketing” and a passion for travel, Lynne’s focus on performance-driven marketing, staying ahead of trends and empowering her team is what enables her to have an impact on a global scale. See acast.com/privacy for privacy and opt-out information.
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Jerome Hiquet, CMO of Tough Mudder - Guardian of Purpose and the Orange Blood
25/04/2018 Duration: 30minJerome Hiquet, CMO of Tough Mudder, shares the incredible mission and journey of this young company being “Tougher Together” and impacting millions of lives. As Chief Marketing Officer, Jerome has all the traditional marketing responsibilities as well as the extended responsibilities of Revenue and Culture to ensure that the company’s purpose is protected while expanding into new territory. See acast.com/privacy for privacy and opt-out information.
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Barbara Martin Coppola, CDO of IKEA - Invisible Dynamics
17/04/2018 Duration: 31minBarbara Martin Coppola, the new Chief Digital Officer of IKEA, shares why she decided to take on her new role after serving as CMO for Grubhub, differences between the CMO, CDO and CXO role, how to manage fast-paced technology, how to leverage data science, how to foster a culture of innovation, time management, mentors, invisible dynamics, body language, how to teach marketing strategy, how to market a fork in China and how to find a good partner in life! See acast.com/privacy for privacy and opt-out information.
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Kristin Patrick, CMO of Pepsico - Leading Lifestyle Brands as a Cultural Curator
14/04/2018 Duration: 25minKristin Patrick shares her diverse and exciting career path that included stops in law school, entertainment, fashion, beauty and even as former CMO of Playboy to become the first ever CMO for Brand Development at PepsiCo. See acast.com/privacy for privacy and opt-out information.
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Jeff Jones, President & CEO of H&R Block - Legendary Moves from CMO to CEO
27/03/2018 Duration: 32minJeff Jones, President and CEO of H&R Block, shares his perspective on what it takes to move from a CMO role into a CEO role, how to be an effective “Connected Leader”, how to role model behavior that shapes innovative cultures and how to plan your career in meaningful increments. See acast.com/privacy for privacy and opt-out information.
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Terrance Williams, CMO of Nationwide - The Essence of Leadership
23/03/2018 Duration: 32minTerrance Williams, CMO of Nationwide and President of Emerging Businesses, shares his tremendous leadership skills’ toolkit, his perspective on what it takes to be a great CMO today, his advice on how to foster adoption of new principles, and how to ensure that all your marketing efforts from top to bottom of the funnel are geared towards ROI. See acast.com/privacy for privacy and opt-out information.
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Peter McGuinness, Chief Marketing and Commercial Officer for Chobani - Modern Demand and Creation
15/03/2018 Duration: 29minPeter McGuinness, Chief Marketing and Commercial Officer for Chobani, shares his unique, integrated approach which combines marketing and sales into a “Modern Demand” organization with a new way to efficiently co-create and inspire innovation. See acast.com/privacy for privacy and opt-out information.
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Kieran Hannon, CMO of Belkin International - Curiosity, Agility and Mentorship
12/03/2018 Duration: 31minKieran Hannon, CMO of Belkin International, shares his how his never-ending curiosity, agile mindset and dedication to mentoring has led Belkin's four brands to winning countless awards and has developed a world-class team. See acast.com/privacy for privacy and opt-out information.
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Mary Beech, CMO of Kate Spade - Fierce Honesty and Tough Decisions
06/03/2018 Duration: 34minMary Beech, CMO of Kate Spade New York, shares how she's overcome trials and tribulations throughout her career while juggling the tough balance of work-life commitments; how to turn negative feedback into positive momentum, how to prioritize time spent at work and at home, how to strategize for your week, how to plan your career and more… See acast.com/privacy for privacy and opt-out information.
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Raja Rajamannar, CMO Mastercard - Financial Acumen, Credibility and Giving Back
27/02/2018 Duration: 32minRaja Rajamannar, Chief Marketing and Communications Officer for Mastercard, shares his vast experience in building financial acumen as a CMO, how to understand the expectations of the CEO, how to better partner with your CFO, how to earn credibility across the organization for the marketing team, how to leverage marketing for the greater good, and more… See acast.com/privacy for privacy and opt-out information.
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Diego Scotti, CMO of Verizon - Changing the Game with Dimension, Depth and Humanity
20/02/2018 Duration: 33minDiego Scotti, CMO of Verizon, shares his recipe for achieving a vision grounded in humanity which includes: diving deep into consumer needs, finding true connection, fueling creativity, redesigning teams, building talent and more… See acast.com/privacy for privacy and opt-out information.