Influencer Entrepreneurs With Jenny Melrose

A virtual summit is an amazing way to grow your email list no matter what industry you are in so Krista is showing us exactly how to create one.The COVID-19 pandemic has put a complete damper on any type of in-person blogging conferences or summits. And if you’re anything like me, those in-person meetings are the backbone of my networking. But what if you could learn how to create a virtual summit?And what if you could create a virtual summit in way less time and with far less effort than you think it would take? Have I got your attention yet?I hope so, because in today’s episode, Krista Miller of Summit in a Box, is here to tell us all about her business and why it just might be exactly what you’re looking for. If you’ve been curious about hosting a virtual summit, you’re going to want to stay tuned for this one!Read more HERE!

In order to become a top beauty influencer the path there is one that focuses on bringing value to the audience that you are attracting.For Shassity Stevenson, hair was always a passion, but enough of a passion to leave medical school for? You’re going to want to hear Shassity’s story of how she became a top beauty influencer and how she manages multiple parts and pieces of her business. Shassity is not only a beauty influencer, but she also owns Skye Salons (where she uses her hair and texture expertise), and she is also the founder of the Curly Littles Campaign. Shassity shares in this episode how she lived on the same street as an Aveda studio, and how her curiosity finally overcame her one day about what went on inside those walls. It only took one time of entering the building to make her decision to leave medical school and pursue hair and beauty as a career and no longer just a hobby.Read more HERE!

We often talk about influencers on the podcast but today I want to talk about marketing an online store for those of you that have physical products and consider yourself a creative.I talk a lot about creating content on this podcast but I know that not every woman wants to be a blogger or Instagram influencer. A lot of my listeners and clients actually create physical products and sell them online. In today’s episode, I am talking to Justine Wiggins from Worthy and Badass about selling your creations online and marketing an online store. Justine started making jewelry back in college as a hobby that also gave her a way to make extra money. Since then, her creativity has merged with her passion for helping women understand their worth. She’s had several different business names, but a few years ago she joined the Army Reserve as a military police officer. When she got home from basic training, she knew that if she was going to get serious about her business, it needed to represent her and how she felt about w

Instagram is one of the best places to sell to your audience because it’s the one platform where you have the unique ability to have a regular conversation with them. Using Instagram to sell your service, product, or course is unique because you have the opportunity to have a regular conversation with your audience through your DMs. And having that conversation is the only way you will know exactly what your audience needs from you.Knowing your audience and being able to solve their problems is the only way you’ll effectively be able to sell to them. My Instagram Story planner will help you with creating consistent content and this will help tremendously with selling from Instagram. Make sure you download it today!Read more HERE.

As a business coach, I can tell you without reservation that the #1 struggle female entrepreneurs have is time management.My guest on today’s episode of the podcast is Angela Proffitt. Angela began her adult life with “real jobs,” while on the side she was growing a business as a wedding and event planner.And even though the event planning business has seen a decline due to COVID-19, Angela had begun building a productivity business a couple of years ago that she is now placing more focus on.What Angela realized as she started to work with entrepreneurs, especially the creative types, was that while they excel at their craft, most of them were fairly clueless about actually running a business.This led her to create the arm of her business, Getting Sh*t Done, which exists to help business owners put processes and systems in place so that they can, well, get sh*t done.Read More HERE

Have you designed your dream life?  Many of you probably hesitated to answer that which is why today we're diving into how to design your dream life.Maybe you went to college and got a degree expecting to graduate and begin serving your community and the world at large. But too often, it doesn’t happen that way. My guest today, Denise Walsh, hit a brick wall when trying to serve the people who needed her help the most.In this episode, Denise shares how she started her home business over a decade ago, and how you, too, can design your dream life.Read more HERE

Are you the mother of a middle-school or high-school girl? Or perhaps you have a niece or a daughter of a friend in that age group? If so, listen in today as my guest shares her vision for using your voice for purposeful work by giving these young ladies a hand up as they face hurdles in their lives. Lanaire Malone is the founder and CEO of Hurdles in Heels, a business dedicated to helping young women face life’s challenges and hurdles head-on, wearing the heels of confidence. Read More HERE

If you create physical products, have you thought of doing a Kickstarter campaign or a beta launch? I am a huge advocate of beta lunches as they tell you whether or not people would be willing to give you money for the solution to their problem. My guest on today’s podcast has an amazing story to share. Becca Davison appeared on Shark Tank with her mom, who actually created their product, Unbuckle Me, a tool to help grandparents and those with physical limitations unbuckle their child’s car seats with ease. Becca and her mother were well-prepared for their time in front of the sharks and ultimately walked away funded by sharks Mark Cuban and Lori Greiner. That funding, along with a Kickstarter campaign, got their business rolling. Read more HERE

As female business owners, I see all too often that we struggle with a lack of self-confidence that can help us think like a boss.Let’s be honest, it’s extremely difficult to build a business and be a mom, all at the same time. There are so many demands on our time as women. Are there ways to continue to grow a business, while at the same time being the mom you want to be? The answer is an emphatic yes! My guest today, Kate Crocco, is sharing some of the lessons she learned when she transitioned from her own brick and mortar psychotherapy practice to Mom to two daughters, business mindset coach, and author. Read more HERE

This episode of the podcast is a super special one for me. That’s because today’s episode was recorded during my live book launch party! That’s right, I have released my first book, Influencer Entrepreneurs. I hope you all have your own copy by now, but in case you don’t, head right over to the website and place your order! And when you do, be sure to download the FREE workbook to go along with your book. The workbook will be such a help to you as you go through the exercises in the book. You Need to Get Your Message Out There! (Especially during Covid-19.)The first thing I want to say is that when I was writing this book, I was thinking about all of you, my audience. If you are reading this, you are the very person I wrote the book for. As influencer entrepreneurs, it is crucial that you get your message out there, that you let people know what it is you do and why. And that is exactly what this book is about. In the book, I lay out a 4-step framework that teaches you exactly how to do it. My 4-step framewor

If you’ve tried and failed to build a successful business Facebook page lately, I am here to help! We're diving into specific tactics for building a successful business Facebook page.It seems next to impossible to get any traction with business Facebook pages these days but my guest on this episode of the podcast is going to share her tips and tricks for doing just that.Read more HERE

One of the things I hear most often from the online business owners I know is how hard it is to create consistent content. Whether we’re in the middle of a global pandemic, which has thrown you into crisis-schooling your children, or it’s just a regular week, consistently creating content can be a struggle. In today’s episode, I am going to provide you with some strategies and tips to make consistent content creation easier for you. But before we dive into those tips, I want to be sure you’ve gotten your copy of my new book, Influencer Entrepreneurs: The 4-Step Framework for Building Your Audience, Growing Your Business, and Making Money Online. Did you know that I have a free workbook that goes along with the book, as well? You can get the book and the workbook by going to jennymelrose.com/book.Read more HERE

As an online entrepreneur, creating a personal brand is something you have to do if you want people to know who you are and what your business is all about. But exactly what is personal branding? What all needs to be included? And can you do it yourself or should you hire a branding specialist?If you aren’t sure where to begin with creating your personal brand, I’ve got you covered! My guest on today’s episode is Bernel Westbrook. Bernel is a Charlotte-based designer whose firm specializes in branding and web design. Read more HERE

Cathy Heller is the author and podcast host of Don't Keep Your Day Job and is sharing how you can turn your passion into your dream job.Has the pandemic got you thinking about starting your own business? Are you confused about where to begin or what you can do? Are you unhappy in your day job but scared to make a change?My guest today asked herself a question at the beginning of her entrepreneurial journey that changed everything for her. She asked, “Is it Beyonce’ or bust? Or is there something in between?”Read more HERE

Lately, we’ve been talking a lot about creating products and there is a good reason for that. Now is the best time to be thinking about what kind of product you can create for your audience and how to get them to the point of wanting to buy. Whether you’ve already started brainstorming the product you would like to create or are just now starting to dream one up, we will be walking through all the steps you need to take to get your audience down the path to your product. Before we get to that I have a super exciting announcement to make! I want to be sure you are aware that my book is now available on Amazon! “Influencer Entrepreneurs: The 4-Step Framework for Building Your Audience, Growing Your Business, and Making Money Online” will help you so much in really figuring out how to align yourself and make sure you are monetizing and growing your business. If you haven’t done it yet, make sure you order the book today. Read more HERE

As a business owner, one of the most important things to pay attention to, in order to attract your ideal audience, is building a personal brand.You need to decide what your personal brand should look like, what you should talk about, and who you should be targeting. There are so many branding coaches both online and on social media platforms, and the information can get overwhelming. What and who should you listen to? My guest on today’s episode is Nakisha Washington. Her job is to help people better articulate their personal and professional brands online and in person. Nakisha is also one of my KNOWTribe sisters. She is a writer, consultant, and business coach.Read More HERE

Scheduling social media content can often be cumbersome and time consuming, but we're diving into specifically what is Tailwind to ease it.If you’ve been in the online marketing space for any length of time, you know that algorithms are ever-changing. Pinterest recently announced some changes in the types of content they want published to their platform and it has sent bloggers reeling. In order to answer your questions, and calm your fears that your pins will never get seen again, I have brought on a Pinterest expert today to help us understand what’s new with Pinterest and how we as bloggers can comply in order to see continued success from the platform. Alisa Meredith is the Pinterest Product Specialist at Tailwind. She has been a Pinterest marketer since the very beginning of Pinterest. If you’ve never heard Alisa speak, let me just tell you that she loves Pinterest. Read more HERE

Instagram remains the hottest social media platform today, but do you know how to take full advantage of it and what it has to offer to influencers? Have you tried to understand IG but you just can’t quite figure it out? Do you think you’re too small for IG to work for you?We are talking about common Instagram mistakes and how to overcome them with The Design Twins who have an engaged following of over 600k on Instagram.Read More HERE

If you dip into the online world at all these days, you will hear folks talking about being content creators. But what exactly is a content creator? And do you need to be one? In today’s episode, I explain what a content creator does and how becoming one can increase the size of your audience, both online and for brick and mortar businesses. When this episode airs, we will have just wrapped up our virtual IEA and I wanted to share some exciting news that I shared during the virtual conference, in case you missed it.I have decided to take my masterminds and make them better than ever before, so I have put together an IEA mastermind. Read More HERE

In order to get your content seen you need to be thinking about how to boost your blog traffic and we're offering simple ways to get it done.As bloggers, we all have those tasks that we hate: mostly the technical stuff. And we have the parts that we love: creating amazing content, creating beautiful graphics, and interacting with our audience. In today’s episode, I am chatting with Kris and Katie Kimball of The Blog Fixer. They strive to automate and handle the technical (and boring) things that bloggers tend to dislike, which allows bloggers to focus on what they love. Their business has helped over 3,000 Wordpress sites at this time. Katie, Kris’s wife, is a teacher by trade and has been blogging for 11 years. She loved writing and being able to help others on her blog, Kitchen Stewardship, but disliked the technical side of things. That’s where Kris came in, with his background in software development.  Read more HERE