Hustle & Flow With Heather Hubbard

On today’s episode we’re talking about pricing - specifically fixed fee pricing. I’ve been getting a lot of questions about this topic and, I have to warn you, what I share today may take a bit of stretching your mind and putting aside past beliefs. But it could make a huge difference in your practice. Stay tuned for Fixed Fees – Part 2, coming next month!   Things you will learn in this episode:  Where attorneys make the biggest mistake when it comes to setting fixed prices     Whether or not to consider the labor and overhead costs when proposing a price    How to calculate a fixed fee and why you should be considering the true value of your services to the client     My own pricing strategies and how they’ve evolved the longer I am in business     What you can learn from how web developers, photographers, and other professionals price their services     LINKS:  http://heatherjoyhubbard.com/businessdevelopment *Business Development Masterclass/Live Webinar July 12th & July 17th   Get full show notes

Want to know what the Marketing Matrix is and how it can help you plan and prepare for your year? Today I’m going to walk you through it and give you and all the options that are available to you. In this episode, you’ll hear how planning your marketing the right way will help you be realistic about the time and effort you can dedicate to these activities.   Things you will learn in this episode:    Why attorneys tend to have a scattered approach to business development    Who is your preferred client - and how to market to them    Why you should be paying attention to what your potential clients are doing on social media     Tips for having your web presence work for you     What content platforms and strategies should be implemented into your marketing plan    How you can use speaking engagements to connect with others and grow your business     Ways to write from a marketing perspective and the in’s and out’s of email marketing     My thoughts on spending money on SEO     And much more!   

Do you believe work-life balance is possible? Is it something we should even aim to achieve? Today, I'm tackling some heavy topics and digging deeper than the surface-level discussion we usually have around work-life balance. From guilt to privilege and the pursuit of perfection, this episode will help you better explore what balance is all about.   Things you will learn in this episode:    Why I don’t believe true work-life balance exists and why it shouldn't be our goal anyway    A look at guilt and privilege and how it impacts the work-life balance discussion    What I think we're really searching for and why it's more important than so-called balance     How our current culture and illusions of perfection are distorting our views of what a balanced life looks like    LINKS:    http://www.lifeandlawlive.com/   Get full show notes and more information here: http://www.hustleandflowpodcast.com/74  

If you’re trying to navigate what to do next in your career or trying to decide whether or not to take advantage of a certain opportunity, this episode is for you.   Things you will learn in this episode:  Why there is no such thing as a “right” decision     The best way to approach this process so that you'll feel confident in your decision    Why you’ll need to take off your “lawyer hat” and what will happen if you don't     By not making a decision, you are actually making a decision…    What to do in order to make the best decision for you and your career     LINKS:   http://www.legalcareerclarity.com/ *Free 3-Part Video Series   http://www.heatherjoyhubbard.com/podcast/why-saying-yes-means-saying-no/ #8  http://www.heatherjoyhubbard.com/podcast/the-p-word/ #11    http://www.heatherjoyhubbard.com/podcast/when-to-change-jobs/ #18  http://m.kolbe.com/aindex   Get full show notes and more information here: http://www.hustleandflowpodcast.com/73  

Today’s episode is a special interview with Ally Lozano. Ally is an immigration lawyer based in Seattle, but she also gives back and helps other solo attorneys, especially women, through her work. In this episode, Ally shares about her struggles and what it took to build a successful practice. We're also talking about her new book, Be the CEO of Your Law Firm.   Things you will learn in this episode:   Why Ally chose to go to law school and focus on immigration work    How she made the realization that she needed to act like the CEO of her law firm, not just an associate     The mindset shifts she made to turn her firm into a 7-figure business     How figuring out your ideal client will help solidify your marketing plan (and business)     What small, consistent changes can do for your business     Why you need to be tracking your numbers and which metrics matter the most for business growth   LINKS:   http://allylozano.com/ *book available here   ally@allylozano.com  http://www.amigalawyers.com/  http://www

Planning allows you to stay focused on what is most important to you so you can build the life and legal career that you want. In this episode, I break down my entire planning process for you.    Things you will learn in this episode:   Why detailed planning without a clear understanding of the big picture is a recipe for exhaustion and burnout   The importance of integrated planning, instead of compartmentalized planning, to be happy in both life and law  Key questions you should always answer before getting started on any plan of action     How to develop a plan that supports your long-term vision and short-term goals   Why the habit of consistent action and alignment is critical if you truly want to achieve your dream life    How to get a free preview of the Life & Law PlannerTM  LINKS:  www.lifeandlawplanner.com   www.lifeandlawlive.com  http://www.heatherjoyhubbard.com/podcast/how-to-take-back-your-day/ (#3)  http://www.heatherjoyhubbard.com/podcast/goal-mapping/ (#15)  http://www.heatherjoyhubbar

As lawyers, we have to fight the negative stories we've learned about creativity. We've been taught to see right-brained thinking as useless, illogical, feminine, and weak. In this episode, I'm sharing why I think creativity is desperately needed in the law and how you can begin to give your right side of the brain a chance to flourish.   Things you will learn in this episode:  Why creativity is lacking in the legal industry  The reasons many of us stop doing the creative things we used to love  How right-brained thinking can help lawyers (and the legal industry) solve problems   Ways to help your brain get into a creative thinking space    LINKS:  www.LifeAndLawLIVE.com www.LiveAndLawPlanner.com Big Magic by Elizabeth Gilbert The War Of Art by Steven Pressfield Get full show notes and more information here: http://www.hustleandflowpodcast.com/70  

Do you hate business development? If the thought of asking someone to hire you makes you sweat and short of breath, today's episode is for you! I’m addressing why there is such a fear of selling legal services when there really doesn’t have to be. After listening to this episode, you’ll have the tools to reframe your approach to business development so you can start selling without being slimy, sleazy, or salesy.  Things you will learn in this episode:  How everyone is selling – even if they don’t realize it     What is sales and how does it differ from marketing     Examples of the different types of marketing and why we hide behind them when developing business   The fastest and most effective way to get more clients    Why you're doing a disservice to others when you refrain from selling your legal services     How you can start to change your mindset around sales so you don't feel like you need to take a shower afterward :)     LINKS:   http://www.heatherjoyhubbard.com/deep-dive-day/  http://www.heather

Our special guest today is Susan Carns Curtiss, Founder & CEO of Girl Attorney, LLC, trial attorney, and TedX speaker. Susan was raised with a high value placed on giving back and, in this episode, she’ll be revealing how she cultivated a community of thousands of women attorneys. You’ll be inspired to hear how she took a simple idea and turned it into a thriving platform that's truly making a difference.   Things that you will learn in this episode:  The importance of using the gifts and opportunities you've been given to create opportunity, community, and support for others  The unique juror experience that sparked Susan’s interest in law, ultimately setting her on the path she is on today  What exactly is Girl Attorney® and how it was able to grow so quickly by women engaging and supporting each other   A recent example of how Girl Attorney® rallied behind a call for help and found themselves spotlighted in national news  LINKS:   https://girlattorney.com/  https://www.facebook.com/GIRLATTORNEYLLC/ 

If you're early in your legal career, this episode is for you. I'm sharing my Top 10 list for how to become a “rock star" in your law firm. If you've got some years under your belt, this episode will help you guide and mentor younger associates so that they know what really matters.    Things you will learn in this episode:  How to balance your desires with those of your firm   Why your firm's expectations may be different than those of your friends   How to identify the keys to success at your firm    What to focus on first when trying to impress partners   Why taking ownership of your career will catapult your success  And more!  Get full show notes and more information here: http://www.hustleandflowpodcast.com/67  

So, tell me... what's your why? Why are you a lawyer? Why are you in your current job and role? Why do you wake up each morning and do what you do? In today's episode, we're going to discuss why it's critical to start asking yourself (and others) these important questions.      Things you will learn in this episode:  The reason we need to start with “why”…  Why I think that living to work, and working to live, are both wrong   Why your initial answers to these important questions may not be the truth  The process of digging deeper to uncover your real motivation (and fears) and the benefits of doing so  How easy it is to get distracted and focus on the wrong things if we're not clear as to our underlying desires  A recent example of when I lost sight of my why and attached meaning to the wrong thing (and how you can apply what I’ve learned from this experience)    LINKS:  http://lifeandlawlive.com/  http://www.legalcareerclarity.com/ *free video series   "Embracing Fear" by Tom Rutledge Get full show notes

Today's episode is a bit of "bonus" to the Get It Done Challenge. How do you make sure you're keeping up the good habits you just developed? And, more importantly, how do you make sure that the tasks you're completing will get you closer to your goals? The answer is KPIs – or key performance indicators.    Things you will learn in this episode:  What the heck are KPIs and when you should use them  The difference between tracking results and performance   How many KPIs you’ll want to set and how to track them   What questions you should ask yourself when determining your KPIs  How to use KPIs to make your days more productive   LINKS:  http://lifeandlawlive.com/  http://www.heatherjoyhubbard.com/podcast/how-to-take-back-your-day/  http://kpilibrary.com/  Get full show notes and more information here: http://www.hustleandflowpodcast.com/65  

Today, I'm interviewing Kristin Tyler. She's a founding partner of a respected law firm in Las Vegas as well as a co-founder of an innovative start-up designed to turn the legal services marketplace on its head.  We talk about pursuing multiple passions, juggling a family and two careers, when and how to scratch your entrepreneurial itch, and the work she's doing to help disrupt the legal industry for good.   You'll especially want to listen if:  you're at a small or mid-size firm and you struggle with balancing a heavy caseload with the cost of bringing on new attorneys, or  you've ever thought about being a freelance attorney but don't know where to begin and don't want to work for a staffing agency  I’m also excited to finally announce the Grand Prize for the upcoming Get It Done Challenge, taking place from April 2nd to April 6th. Sign up at www.getitdonechallenge.com.    LINKS:  http://getitdonechallenge.com  https://www.lawclerk.legal/ (Promo code: Hustle50A)  https://gtg.legal/  Get full show notes a

Today's episode is inspired by a recent interview with Oprah Winfrey where she discussed the "disease to please." I couldn't believe I hadn't addressed people-pleasing before so today we're doing a deep-dive on the topic. In this episode, you’ll learn how you acquired this disease and what steps to follow if you want to stop putting everyone else first.   Things you will learn in this episode:  Why lawyers seem to be especially susceptible to the “disease to please”  How being a high-achiever sets you up for a lifetime of people-pleasing   Why positive reinforcement and negative corrections during childhood impact our ability to be neutral as adults    What to expect from others when you start addressing your "disease"    The 5-step process to follow if you want to learn how to start saying no to others   LINKS:  http://getitdonechallenge.com *Get It Done Challenge (April 2nd to April 6th)  https://goop.com/thepodcast/  Instagram.com/heatherjoyhubbard  Facebook.com/heatherjoyhubbard  Get full show notes and

For today’s show, I’m going to outline how you can make equity partner if that is something that you want. I’ll be sharing what the path will look like, how to prepare and execute a plan, as well as the role that your mindset is going to play in this process.    Things you will learn in this episode:   Why more people should be aiming to apply and become equity partners   The very first question you’ll need to ask yourself and why documenting it will be so helpful    How the plan to equity differs from the path to partnership plan   Ways that you can gather information about the process and what the formal and informal rules are     Be flexible! You can’t plan this path perfectly, as there are too many variables to consider… Four ways that you can get people behind you and your campaign     Links:  http://www.getitdonechallenge.com    http://www.heatherjoyhubbard.com/podcast/45-partnership-traps/ (Episode 45)  http://www.heatherjoyhubbard.com/podcast/path-to-partnership/ (Episode 28)  http://www.heat

In this episode, I’m sharing my top four takeaways from the recent Traffic & Conversion Summit in San Diego. Even if you don’t use online marketing in your practice, I always feel there’s something to learn from other industries and this event gave lots of lessons that can be applied to your legal practice. Get full show notes and more information here: http://www.hustleandflowpodcast.com/56  

Boundaries can be used in your work life and your personal life. On today’s episode, I’m going to talk to you about what boundaries are, why they can be so effective and how you begin applying them today.   Things you will learn in this episode:  What boundaries are and the different types that exist   Why I think that we aren’t taught about boundaries when we are young  Why children need to be taught boundaries now!  Strategies for enforcing the boundaries you set up and why you need to do this  And more!   Links:  LegalCareerClarity.com/FreeVideoSeries  HeatherJoyHubbard.com/Planner  Get full show notes and more information here: http://www.hustleandflowpodcast.com/55  

Most of us give presentations in some form or fashion, and today I am revealing the strategies and techniques that I feel will allow you to give the best presentation possible. Regardless of where you’re at, you can get to where you want to be by being present, intentional and structured with how you present to others.   Things you will learn in this episode:  Why having a good presence is so important – and how not having this can distract your audience   You don’t need to stick to the podium - move around!   How to manage the various audio devices you will be using  Your talk will fall flat if you are not this…  The way to lay the foundation for your big “takeaway” straight from the beginning   Why you need to be intentional about your handouts and the information in them  Strategies for structuring an effective closing   LINKS:  http://www.legalcareerclarity.com/ *Smart and Ready Quiz  http://www.toastmasters.org/  https://www.polleverywhere.com/  Get full show notes and more information here: http://www

My guest today is Lynne Maureen Hurdle, a Conflict Resolution Specialist, facilitator and coach who helps develop and improve communication skills specifically around conflict. Lawyers do not usually have trouble with conflict in the courtroom but when it comes to personal conflict related to their career, we seem to stumble or have a harder time communicating around the conflict. On today’s episode, Lynne and I talk about different situations where communication is lost in conflict and what you can do about it.    Things you will learn in this episode:  Why being able to have a relationship with difficult conversations is so critical  The reasons that conflict is really not only about resolution, but seeing a different perspective  Why miscommunication happens so frequently in the online world   How the mindset piece comes into play, along with learning the skillsets to better handle conflict   How to prepare yourself for difficult conversations…  The “right” way to engage in conflict!   How holding on to r

Attorneys spend a lot of time developing business, however, this tends to land them in the “Friend Zone.” Today I talk about how you can build relationships while still being able and comfortable to ask for the business.   Things you will learn in this episode:  How to determine what type of relationship are you building with potential or future clients and why this matters   Why there is nothing wrong with developing a relationship with the ultimate goal of helping someone  How to avoid the “Friend Zone” while building the relationship  The way to ask the right questions  (at the right time) and what you should know about the other person to determine you are not in that “Friend Zone.”   LINKS:    http://www.legalcareerclarity.com/  Get full show notes and more information here: http://www.hustleandflowpodcast.com/52