Mastering The Business Of Yoga

This week on the podcast I am joined by Lisa Haggis. Lisa helps service-based entrepreneurs position their businesses as one-of-a-kind in their field for higher visibility, impact, and earning potential. Leveraging 18 years of experience in marketing and business strategy, she is committed to cracking the code on what makes a business innately interesting and worth mentioning. She is the founder of Realize Your Brand, a high-touch business consultancy, and the creator of the Substantial Branding Method -- an approach that transforms your growing business into the legacy-level brand that you uniquely are meant to create. In this episode, Lisa shares how she got into brand strategy, what she's learned from her own rebranding experience, how to create a brand that you're students can't ignore, the Substantial Branding Method and how to use it, and more! Enjoy! This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should c

This week on the podcast I am joined by Carolyn Boldt. Carolyn has been working in the commercial interior industry for 40 years and has a passion for holistic health and wellness, and is an outspoken advocate that the environment of your space impacts your success. In this week's episode, we are talking about how to set up a yoga space - whether it be a brick and mortar yoga studio, an online space or even your desk space - to help you attract your target market, create the atmosphere you want, and feel good teaching and work there. Carolyn shares some great tips for designing a great space and what to consider when setting up your yoga space. Enjoy! This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so

This week on the podcast I am joined by Laura Munkholm. Laura is the president and co-founder of Walla Software, an all-in-one business management platform for boutique fitness studios. As one of only two female executive leaders in FitTech, Laura is highly unique in that she deeply understands the Walla user. Not only has Laura taught yoga herself, she's also led a boutique studio chain in doubling their revenue within 12 months, consulted for hundreds of studios around the world, built communities around fitness software, and spoken at dozens of conferences on sales, retention, and customer success - and what your software has to do with it. In this week's episode, we are talking about Laura's journey with yoga and how she came to work with boutique yoga studios doing management and consulting. She shares some of the top business lessons she's learned, the challenges that yoga studios are facing, and how a great software can help to improve your yoga studio and business. Enjoy! This episode is brought to yo

This week on the podcast, I am joined by Danielle Hayden from Kickstart Accounting. This short and sweet episode originally aired on MBOm: Behind the Scenes and I am very excited to be sharing it with you today. In this episode, Danielle and I are talking about money, money mindset, how to start thriving and accepting money, and why it's super important to know your numbers, including profits, losses, and more. Enjoy! This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom. In this episode: Know your numbers Think about the investment that you've made for people to be able to come together in community and gather There has always been an exchange for services and it i

This week on the podcast I am joined by Ashley Sondergaard. Ashley is a self-care coach, yoga teacher, astrologer, and host of the Yoga Magic podcast. For over 10 years, she has studied yoga, meditation, astrology and mindfulness practices that prioritize self-care and self-discovery. In this week's episode of the show, Ashley shares how we can use our astrological birth charts to help us add an aligned self-care practice to our lives, choose what we do in our businesses based on who we truly are, and start leaning into trusting our intuition in all things that we do. Enjoy! In this episode: Ashley’s Yoga journey Crafting the cosmic self-care niche How to tell when it’s time to pivot your business How does cosmic self-care work? Applying astrology and self-knowledge to your business Using astrology and personality research for collaboration Ashely’s top business lessons Guest Links: Website: https://www.ashleysondergaard.com Cosmic Self-Care Mini-Course: https://tremendous-leader-9896.ck.page/33dadd138f Ins

This week on the podcast I am joined by Iszabel, an Ecstatic Dance DJ, Movement Medicine Teacher, Sound Technician and Sound Therapist. She holds classes, workshops, retreats and ceremonies around the world and hosts a monthly radio show on OpenLab, ‘Music Medicine’, and runs an online DJ course – ‘DJ Mystery To Mastery’ is a heart-based approach to the art of mixing music. In this episode, we are talking about the power of music and how to use music effectively in your yoga classes. Music can help your students get deeper into their yoga practice when used effectively and Iszabel has some great tips for how to get started with this, what to consider when making a playlist, and much more. Enjoy! This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is provid

This week on the podcast I am joined by Brit Kolo from Marketing Personalities. Brit first joined me on the podcast back in 2019 to talk about how to use your Myers Briggs personality type to decide what type of marketing to do in your business. In this episode, we're taking it one step further to talk about how to make strategic business decisions that feel aligned. Often times when we're not making decisions that feel aligned, we can feel burnout or resentful towards our work and our business and we share tools and strategies to fall back in love with your business and feel aligned with the work you're doing and the clients that you're working with.  Enjoy!  This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om liste

This week on the podcast we are talking about burnout, boundaries, and the importance of rest in your yoga business. Burnout often happens when we aren't setting boundaries and aren't making time for rest, so in this episode, we talk about how to identify burnout and how to elevate it by setting boundaries, making time for daily self-care practices and adding in more rest to our days. I share some of my favorite ways to get more rest in each day and how resting more and making more time for rest has benefited me personally and in my business.  Enjoy!  In this episode: Why hustle culture and mentality isn’t working for me  Checking in with ourselves and our business and identifying what’s working and what isn’t before we hit burnout  Acknowledging when we’ve hit burnout and making changes  Setting boundaries in our businesses that allow us to take time for ourselves  Self-care vs. rest Definition of rest: cease work or movement in order to relax, refresh oneself, or recover strength Why rest is important for

This week on the podcast, I am joined by Joanna Sapir. Joanna is a sales expert who works with entrepreneurs to help them with their businesses. This episode originally aired on M.B.Om: Behind the Scenes, and in it, Joanna is teaching us how to get out of the mindset of freelancer or contractor and start considering ourselves business owners and entrepreneurs. As yoga teachers who work for themselves, this can be a super challenging shift to make and Joanna has some awesome tips for how to do that.  Enjoy!  In this episode:  - Come back to your why as a yoga teacher - Is offering people a class going to create the transformation that you want it to? - You want to set your prices so that you can be profitable - How many client facing hours do you want to have in your life? - What is my ideal schedule? - You take that number against how much money you want to make per month and that gives you a "base hourly rate" - This can shift you from trading time for dollars, which makes it really hard to make a sustainabl

This week on the podcast I am joined by Katie Arnold. Katie is an RYT-200 vinyasa and restorative-based yoga and meditation instructor helping women reconnect with themselves and stress less through movement and mindset practices. After years of burning the candle at both ends, she discovered the five habits that helped her reconnect with herself every single time. These 5 components of connection are mindful movement. meditation, self-care, journaling, and community. In this episode of the podcast, we are diving into these 5 components of connection, and talking practically about how to apply them to life and business.  Enjoy!  This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeri

This week on the podcast I am joined by Patti Montella. Patti is a yoga and meditation teacher and a best-selling author of the book "Becoming Unshakeable: Wisdom Learned on the Journey to Inner Freedom". In this episode, we talk about Patti's journey and career with yoga over the last 3 decades, what her own practice has taught her about being unshakeable, and how we can use our practice to be unshakeable in life and business (even during hard times). Patti also shares what it was like to write and publish a book, as well as some of the business lessons that she's learned throughout her career. Enjoy! This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom. In this

This week on the podcast I am joined by Joy Ravelli. Joy is a yoga teacher, as well as the owner of an accredited IAYT Yoga Therapy School called Purusha Yoga School where they run 200 and 300-hour yoga teacher training programs. Joy also runs her own online business offering yoga therapy, mentoring and more. In this episode of the podcast, Joy shares her journey and career with yoga, including what it's been like to run a yoga school during the pandemic and how they've pivoted. She also shares what it means to find your dharma and allow that to truly help you lead a heart-centered and aligned yoga business.  Enjoy!  This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/m

This week on the podcast I am joined by Renee Clair from the Productive Wellnesspreneur. Renee is a yoga and meditation teacher, as well as a project manager who supports yoga teachers with their productivity. This episode originally aired on MBOm: Behind the Scenes and is a short and sweet episode where we'll be talking about how to automate and batch in your business. Automation and batching are two huge productivity and time-saving tips that have been hugely helpful in my business!  Enjoy!  This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom. In this episode: Automation is used to set up systems in your business so that you don't have to do each individual piec

This week on the podcast, I am joined by Dagmar Spremberg. Dagmar is a 500 hr E-RYT and the founder of Montezuma Yoga in Costa Rica. In this episode, Dagmar shares what brought her to Costa Rica 20 years ago, what it was like starting Montezuma Yoga, how she pivoted her business and her studio during the pandemic, and ultimately what has lead to closing down the studio. Dagmar also shares some of the biggest business lessons that she's learned through her career as a yoga teacher and studio owner.  Enjoy!    This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom. This episode is also brought to you by Magic Mind, the little magical elixir which makes your body humm. M

This week on the podcast I am joined by Michael Toru. Michael is a 500-hour RYT, YouTuber, and videographer based in Victoria, British Colombia. In this episode, Michael shares his journey as a yoga teacher and how he's gone from teaching full-time in yoga studios to stepping back from teaching and working on his online presence, including his YouTube channel and his media business. We discuss how the pandemic has been a time to dig deep and be honest with ourselves about what is bringing us joy and making changes and pivots from there. Michael also shares what life has been like as a new dad, as well as the business lessons he's learned through his yoga business.  Enjoy!  This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for

This week on the podcast we are talking about boundaries! Setting boundaries and sticking to them can be so challenging as yoga teachers and yoga business owners, but it's also one of the most important things that we need to do to create sustainable yoga businesses. In this episode, we discuss what a boundary is, what types of boundaries show up in our businesses, how to go about setting boundaries and sticking to them, why they are important for us, and much more.  Enjoy!  This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom. This episode is also brought to you by Magic Mind, the little magical elixir which makes your body humm. Magic Mind is the world’s first pro

This week on the podcast I am joined by Allison Rissell. Allison is a yoga teacher and the founder of the Yoga Teacher Conf. This episode originally aired on MBOm: Behind the Scenes, and we are talking about how to cultivate community online! When the pandemic hit, Allison was forced to transition all of her events online and so she has learned a ton about how to cultivate a thriving online community and she is sharing her top tips with you today!  Enjoy!  This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom. In this episode: We have to be good listeners to cultivate community online Listen, ask questions, and start a dialogue from audience responses A great way to

This week on the podcast I am joined by Pamela Seelig. Pamela is a yoga teacher and the author of Threads of Yoga: Themes, Reflections, and Meditations to Weave into Your Practice. In this episode of the podcast, we talk about how yoga studios and yoga teachers can begin to expand their offerings from just the physical asana and bring in more meditation, breathwork, and yoga philosophy to their classes and offerings, and how to do it in a way that feels accessible and interesting to students. Enjoy! In this episode: Pamela’s Yoga journey through Bell’s palsy Studying Yoga, becoming a teacher, and starting a studio Communicating the value of Yoga philosophy beyond physical postures Weaving themes from Yoga philosophy into regular Yoga classes The benefits of stepping out of your comfort zone as a Yoga teacher The inspiration behind Pamela’s book Threads of Yoga Yoga business tips from Pamela’s career Guest Links: Website:https://pamelaseelig.com Threads of Yoga (Book): https://www.amazon.com/gp/product/1611

This week on the podcast I am re-joined by Angela Sealy. Angela is a yoga teacher, web designer and the founder of Good Karma Works. Angela came on the podcast in August 2021 to share tips for creating a DIY website and how to know when to hire someone to help you with your website. In this episode, we build off of that to discuss the steps that come next in your business after you have a website. Once you've put all of the hardwork into creating your website, what comes next? Angela shares her top tips for branding and marketing yourself and your business once you've created your website and how to utilize your website to the best of your ability to help you drive clients, and much more.  Enjoy!  This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is prov