Sports Marketing Huddle

Kara Hutchinson, Director of Marketing for the Boston Celtics, joins Brian Cristiano and Rob Cressy to share insight into what it was like marketing around the Big 3 (Paul Pierce, Kevin Garnett, and Ray Allen) enroute to winning an NBA Championship, the rise of Isaiah Thomas as the face of the franchise, the balance of marketing a team vs a Superstar, the benefits of having multiple other professional sports teams in Boston, where does Bill Simmons and other sports personalities fit into the team’s PR and marketing, and what marketing channel is the most important for her in 2017?-In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle