Sports Marketing Huddle

Everyone loves to see their name in lights, especially fans at sporting events who are always trying to get on the Jumbotron, Kiss Cam, or get a quick glimpse on TV. 15SOF reached a partnership with Major League Baseball Advanced Media to deliver personal highlights and video footage to fans after they appear on TV on in-stadium Jumbotrons. Brian Cristiano and Rob Cressy dish about how this level of fan engagement delivers value for both the fan and the team plus they break down how the app works. 15SOF is currently seeing 96% of users sharing their special moment across social media, which is an incredible number and speaks to the value they deliver. At the end, Brian and Rob give actionable advice on what you can implement into your business from giving fans their 15 seconds of fame.In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world o