Sports Marketing Huddle

The NFL Draft is one of the best and most talked about events of the year for sports fans. Not only is hope in the air for fans of all teams but it is the realization of a dream for so many players. With all the fanfare comes plenty of marketing opportunities. Brian Cristiano and Rob Cressy dish about the numerous ways in which marketing was present at the NFL Draft. What do we make of top overall pick Myles Garrett choosing to forego being at the draft to be home instead? What about the trend of custom suit jacket liners, some of which were sponsored by brands (like Jack Links)? Will we continue to see players bring props with them on stage when they are drafted? How can brands best engage using #NFLDraft on Twitter?In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advice on how you can