Sports Marketing Huddle

Rob Johnson, author of Millennial Reboot and current VP of Jackbox for Business, joins Brian Cristiano and Rob Cressy to talk about the importance of fan engagement across multiple platforms. Rob is the former VP of Digital and Partnership Marketing for the Philadelphia Flyers and he shares the importance of staying cutting edge in digital media. We also talk about if it is better to be a specialist or a jack of all trades, how you can work on your leadership skills, plus the number one skill-set he would be looking for if he hired someone.In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes New & Noteworthy.