The Three Month Vacation Podcast: Online Small Business|marketing Strategy Plan| Sean D'souza | Psychotactics

In the first part of this podcast, we noticed that there's a logic to choosing what elements to fix on the sales page. We're looking at attraction, conversion and risk. And at the same time we're trying to slow down the client from skimming. This episode puts the brake on skimming by using graphics and captions Learn how to use them effectively.