Excellent Executive Coaching: Bringing Your Coaching One Step Closer To Excelling

EEC 247: How to Win With Business Storytelling with Park Howell

Informações:

Synopsis

Dr. Katrina Burrus, MCC interviews Park Howell who is known as The World’s Most Industrious Storyteller having grown purpose-driven brands by as much as 600 percent.  What did you study in college to prepare you for where you are today? Why did you pivot away from your ad agency of 20 years to coach storytelling in business? What have you learned about why storytelling works in business? What do you think the effectiveness is of The Hero's Journey, Pixar Way and other longer-form storytelling? Where do you see storytelling in business and leadership headed? Park Howell Park Howell is known as The World’s Most Industrious Storyteller having grown purpose-driven brands by as much as 600 percent. He is a 35+ year veteran of the advertising industry and hosts the popular weekly Business of Story podcast, author of Brand Bewitchery, and co-authored The Narrative Gym for Business. He is sought after internationally to help leaders excel through the stories they tell. Excellent Executive Coaching Podcast If you ha