The Three Month Vacation Podcast: Online Small Business|marketing Strategy Plan| Sean D'souza | Psychotactics

When you're so focused on a sales page, it's easy to forget that that sales page/landing page is just one tiny step in the whole sequence. There's a sequence that precedes the landing page. Most of us that create products or services ignore that sequence. We assume the product or service alone should have the spotlight. Which, as you're probably guessing, is a mistake. You need all the steps that come before the landing page. The landing page is the event? What comes before? Let's find out in this episode on the steps involved in creating an awesome buildup. ---------- In this episode Sean talks about Part 1: How do you create a build up for your product? Part 2: Why you have to create a ‘moment in time’ for every product? Part 3: What is the one biggest reason our product launch fails? Right click here and ‘save as’ to download this episode to your computer.   Useful Resources Something cool to read: Why “Failure” Is Just A Pre-Sell For Success More cool reading: How Pre-Sell Sold The Article Writing Course