The Three Month Vacation Podcast: Online Small Business|marketing Strategy Plan| Sean D'souza | Psychotactics

Most of us dream of having an online business We are led to believe it's fine to just start up a blog and the audience will show up. Reality is a lot different. It takes time for an audience to appear. And when they do appear, it takes time to trust you. So how do you speed up that process of client acquisition and trust? Welcome to the land of offline events. In this episode we'll see why you should have the event and how to get your clients. Read the transcript online: Why You Need An Offline Event to Boost Your Chances of Success =========== I don't like Microsoft Excel. However, my wife, Renuka does. She can spend hours, even days tinkering with that “weird” program and come up with some statistics that are plainly astounding. One day as we sat down to lunch, as we do every afternoon, she announced the results of her morning escapade with Excel. “Guess what percentage of our income is derived from workshops and offline events?” Before I could answer, she revealed her statistics. The income we earned from