Ai In Action

Today's guest is Eran Udassin, VP of Product and Operations at Simplaex's Rivr in Berlin. Rivr is an AI-powered, traffic shaping library built for the Supply Side of the programmatic advertising ecosystem. Through intelligent filtering, Rivr improves monetization, increases scalability and strengthens demand-supply relationships for their partners. Rivr is on a mission to support supply-side companies in developing their competitive advantage by maximizing financial health and operational efficiency. In the episode, Eran will discuss: How they are applying AI and Machine Learning at Rivr, Challenges they have to overcome to achieve success, Selling AI products to customers, Top 3 industries he feels will be impacted by advancements in AI & The impact of AI in the AdTech industry