Spinradio

E67: How to Write a Better Website RFP

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Synopsis

We go over all the problems with the typical website RFP process and how to fix it. This is a must-listen for marketing directors who are planning a new website. Don't start writing that RFP until you hear this episode!Make it an RFI (Request for Information)Talk about Goals over FeaturesBe Up Front about your Budget RangeSeparate SEO/Marketing from your Website FoundationReplace Presentations with ConversationsMake a Decision based on Qualifications not PriceConsider Paying for a Consulting Project FirstRead more: http://blog.spinweb.net/spinradio-e67-how-to-write-a-better-website-rfpFollow us: @SpinWeb on Twitter