Spinradio
E156: How to Measure ROI (Even If You Think You Can't)
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:44:41
- More information
Informações:
Synopsis
ROI is the holy grail of the C-suite. As marketers, we're constantly pressured to provide it. So how do we measure the results of our marketing even when we think we can't?