Negotiate Anything: Negotiation | Persuasion | Influence | Sales | Leadership | Conflict Management

Most entrepreneurs talk about deals. Alex Jekowsky of CENTS has negotiated over $220 million worth of them. In this episode on negotiation, acquisitions, fundraising, and entrepreneurship, Alex breaks down the real psychology behind high-stakes dealmaking — from navigating multimillion-dollar acquisitions to building trust with investors, overcoming rejection, and turning painful setbacks into transformational opportunities. But this conversation goes far beyond tactics. Alex shares the emotional realities of entrepreneurship: the pressure, the uncertainty, the loneliness, and the resilience required to keep building when the odds are against you. From renegotiating a failed acquisition deal on the back of a coffee shop receipt to raising the largest venture round in laundry technology history, this episode is packed with battle-tested lessons on leadership, authenticity, reputation, and growth. You’ll learn:• Why the best negotiators focus on alignment, not manipulation• The hidden danger of “selling” in